2. …
We don want you to be disappointed
’t
You will be disappointed if you want to:
• Chat with your friends on LinkedIn
• Make status updates about what you had for breakfast
• Upload photos of your cat
• Hide your profile because you are ashamed of your CV
• Hide so people can’t find you
3. “You might not be looking for a job at the moment but
it’s never too early to start thinking about what you
can be doing to different iate yourself – J. Morgan
.”
• Differentiate yourself from other students
• Promote your personal brand
• Gain access to thousands of recruiters, managers, CEO’s and
potential employers
• 85% of recruiters go to LinkedIn to find potential employees
(DeMatteo, 2011)
• Networking platform
• Move up on the Google ranks
• Search for a job
• Stay current with the latest news and trends in your industry
• Establish yourself as a specialist in your industry
4. “
About three out of four businesses use networking at
some point in the hiring process.” – Jandreau, 2012
• Networks can take months, even years to build
• Start now in order to benefits after graduation
• Develop your networking skills while at university
• Learn from others in your industry
• Connect with potential employers that you may not have
access to in “real life”
5. “Potent employers are running background checks on
ial
your social media presence to reveal personal information
and lifestyle on the web.” – Garun, 2012
• Employers have access to information about you online
• Make sure information is positive
• A publically available LinkedIn profile has many benefits
for you in the hiring process
• You will rank highly in Google
• Enhance your Google Business card
6. “Whereas other social networks get overrun with personal
status updates, LinkedIn focuses on professional
interests.” – Johnston, 2011
• Join groups and sites on LinkedIn that focus on graduate
recruitment
• Guarantee that employers are looking for graduates and not
people with years of experience
• Join groups where you can share industry information and
get tips, news and advice from people in the industry
• Follow companies you are interested in working for
7. Use the section on how do I create a LinkedIn profile to either create
or update your LinkedIn profile so your personal brand shines on
LinkedIn
