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Similar to Competitive intelligence pp*
Similar to Competitive intelligence pp* (20)
Competitive intelligence pp*
- 2. © 2013 Citrix | Confidential – Do Not Distribute
Company Profile
• Public or Private
• Date founded
• Executives Names
• # of Employees
• List of Competing
companies
• IF PUBLIC-
• Annual Sales
• Stock price
• IF PRIVATE-
• Any financial info
• List of a few major
products
- 3. © 2013 Citrix | Confidential – Do Not Distribute
Product #1
• Product information
• Date released
• Features
• Links to products page
• Links about the product
• Competing Products List
• Citrix- Product Name- Link
• Vmware- Product Name- Link
• *Format above
- 4. © 2013 Citrix | Confidential – Do Not Distribute
Product #2
• Product information
• Date released
• Features
• Links to products page
• Links about the product
• Competing Products List
• Citrix- Product Name- Link
• Vmware- Product Name- Link
• *Format above
- 5. © 2013 Citrix | Confidential – Do Not Distribute
Product #3
• Product information
• Date released
• Features
• Links to products page
• Links about the product
• Competing Products List
• Citrix- Product Name- Link
• Vmware- Product Name- Link
• *Format above
- 6. © 2013 Citrix | Confidential – Do Not Distribute
Product #4
• Product information
• Date released
• Features
• Links to products page
• Links about the product
• Competing Products List
• Citrix- Product Name- Link
• Vmware- Product Name- Link
• *Format above
- 7. © 2013 Citrix | Confidential – Do Not Distribute
Interesting Links
• Press Releases
• Product pages on Website
• Company activity Links
• Competitor links
• Charts
• Comparison Charts with Citrix