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The State of the Manchester Blogosphere www.delineo.com http://twitter.com/delineo
This report analyses the state of Manchester’s blogging community Why? ,[object Object]
The Google search ‘Manchester blog’ returns 84,100,000 results
In 2006, the first annual Manchester Blog Awards were held to celebrate Manchester’s rich blogging culture
In 2010, over 200 blogs were nominated for the Manchester Blog Awards Ceremony,[object Object]
Personal
Art and culture
News and politics
Music and fashion
Digital and PR,[object Object]
Blogs were sourced from blog rolls, personal recommendations and listing websites
Data accumulated included: the number of posts, the age of the blog, inbound links, blog type, Twitter presence and the inclusion of rich media ,[object Object]
Has 10 posts per month
 Was created in November 2007,[object Object]
35% of blogs embed videos from YouTube/Vimeo
60% of blogs have a Twitter profile on the home pageinsight
Manchester-centric blogs This category examines blogs which concentrate on events or experiences in Manchester
insight Content The average Manchester-centric blog has 14 posts per month Most posts per month
Blog Type 18% WordPress 18% Other 64% Blogger Incoming links
The average blog in the Manchester-centric category has a PageRank of 4 insight 100% of blogs surveyed used images in blog posts
65% of blogs in this category had a Twitter presence on the home page 70% of blogs in this category did not include videos in posts insight
Age The average blog in this category was set up in May 2008 insight
Personal blogs This category examines blogs which have a personal focus
insight Content 	The average personal blog has 14 posts per month Most posts per month
Blog type 40% Wordpress 10% Other 50% Blogger Incoming links
The average blog in the personal category has a PageRank of 3 insight 100% of blogs surveyed used images in posts
67% of blogs in this category had a Twitter presence on the home page 50% of blogs in this category included videos in posts insight
Age The average blog in this category was set up in May 2007 insight
Art and culture blogs This category examines blogs which concentrate on art and culture
insight Content  The average art and culture blog has 9 posts per month Most posts per month
Blog type 12% Wordpress 82% Blogger Incoming links
The average blog in the arts and culture category has a PageRank of 3 insight 89% of blogs surveyed used images in posts
77% of blogs in this category had a Twitter presence on the home page 82% of blogs in this category did not include videos in posts insight
Age The average blog in this category was set up in September 2007 insight
News and politics blogs This category examines blogs which concentrate on news and politics
insight Content              The average news and politics blog has 56 posts per month Most posts per month
Blog type 63% Wordpress 24% Other 13% Blogger Incoming links

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The State of the Manchester Blogosphere

  • 1. The State of the Manchester Blogosphere www.delineo.com http://twitter.com/delineo
  • 2.
  • 3. The Google search ‘Manchester blog’ returns 84,100,000 results
  • 4. In 2006, the first annual Manchester Blog Awards were held to celebrate Manchester’s rich blogging culture
  • 5.
  • 10.
  • 11. Blogs were sourced from blog rolls, personal recommendations and listing websites
  • 12.
  • 13. Has 10 posts per month
  • 14.
  • 15. 35% of blogs embed videos from YouTube/Vimeo
  • 16. 60% of blogs have a Twitter profile on the home pageinsight
  • 17. Manchester-centric blogs This category examines blogs which concentrate on events or experiences in Manchester
  • 18. insight Content The average Manchester-centric blog has 14 posts per month Most posts per month
  • 19. Blog Type 18% WordPress 18% Other 64% Blogger Incoming links
  • 20. The average blog in the Manchester-centric category has a PageRank of 4 insight 100% of blogs surveyed used images in blog posts
  • 21. 65% of blogs in this category had a Twitter presence on the home page 70% of blogs in this category did not include videos in posts insight
  • 22. Age The average blog in this category was set up in May 2008 insight
  • 23. Personal blogs This category examines blogs which have a personal focus
  • 24. insight Content The average personal blog has 14 posts per month Most posts per month
  • 25. Blog type 40% Wordpress 10% Other 50% Blogger Incoming links
  • 26. The average blog in the personal category has a PageRank of 3 insight 100% of blogs surveyed used images in posts
  • 27. 67% of blogs in this category had a Twitter presence on the home page 50% of blogs in this category included videos in posts insight
  • 28. Age The average blog in this category was set up in May 2007 insight
  • 29. Art and culture blogs This category examines blogs which concentrate on art and culture
  • 30. insight Content The average art and culture blog has 9 posts per month Most posts per month
  • 31. Blog type 12% Wordpress 82% Blogger Incoming links
  • 32. The average blog in the arts and culture category has a PageRank of 3 insight 89% of blogs surveyed used images in posts
  • 33. 77% of blogs in this category had a Twitter presence on the home page 82% of blogs in this category did not include videos in posts insight
  • 34. Age The average blog in this category was set up in September 2007 insight
  • 35. News and politics blogs This category examines blogs which concentrate on news and politics
  • 36. insight Content The average news and politics blog has 56 posts per month Most posts per month
  • 37. Blog type 63% Wordpress 24% Other 13% Blogger Incoming links
  • 38. The average blog in the news and politics category has a PageRank of 4 insight 75% of blogs surveyed used images in posts
  • 39. 50% of blogs in this category had a Twitter presence on the home page 75% of blogs in this category did not include videos in posts insight
  • 40. Age The average blog in this category was set up in July 2008 insight
  • 41. Digital and PR blogs This category examines blogs which concentrate on digital and PR issues
  • 42. insight Content The average digital and PR blog has 8posts per month Most posts per month
  • 43. Blog type 71% Wordpress 17% Other 12% Blogger Incoming links
  • 44. The average blog in the digital and PR category has a PageRank of 3 insight 100% of blogs surveyed used images in posts
  • 45. 94% of blogs in this category had a Twitter presence on the home page 65% of blogs in this category did not include videos in posts insight
  • 46. Age The average blog in this category was set up in July 2008 insight
  • 47. Contact us Email: web@delineo.com Web:www.delineo.com Phone: 0161 839 6289 Twitter: @delineo Copyright 2010 Delineo