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A	
  quick	
  and	
  easy	
  way	
  to	
  close	
  
more	
  sales	
  using	
  Linkedin	
  .	
  .	
  .	
  
	
  
	
  
	
  

1.	
  

Always	
  ask	
  for	
  Linkedin	
  recommendations	
  from	
  your	
  customers.	
  It’s	
  a	
  great	
  
opportunity	
  to	
  strengthen	
  your	
  relationship	
  and	
  deliver	
  great	
  service.	
  
	
  

2.

Don’t	
  just	
  ask	
  if	
  they	
  
can	
  recommend	
  you.	
  	
  
It’s	
  too	
  vague.	
  Be	
  
specific!	
  

5.
	
  

3.	
  Ask them to comment on precise aspects
of your product or service.

4.	
  

And make sure these aspects
correspond to the benefits you want to
highlight in your marketing.

	
  

	
  

For example: Was the ‘Supa-Turbo’
function useful? What were the main
benefits you experienced? Was it easy to
use, and if so, why?
	
  

7.	
  Upload	
  it	
  to	
  your	
  Linkedin	
  profile	
  
Copy	
  and	
  paste	
  your	
  recommendations	
   and	
  social	
  sharing	
  sites	
  like	
  Slideshare	
  
for	
  an	
  extra	
  SEO	
  boost.	
  
into	
  a	
  Word	
  document.	
  Add	
  some	
  
	
  
design	
  skills	
  and	
  save	
  it	
  as	
  a	
  PDF.	
  
	
  
8.	
  You’ll	
  end	
  up	
  with	
  a	
  1-­‐,	
  2-­‐	
  or	
  3-­‐page	
  document	
  full	
  of	
  customers	
  saying	
  how	
  
great	
  your	
  products	
  or	
  services	
  are.	
  It’s	
  a	
  great	
  way	
  
to	
  persuade	
  prospects	
  –	
  especially	
  if	
  they’re	
  
cautious.	
  It	
  (might)	
  look	
  a	
  little	
  like	
  this	
  .	
  .	
  .	
  

6.	
  
	
  

9.	
  Print	
  copies	
  to	
  take	
  to	
  your	
  next	
  sales	
  
meeting.	
  It’s	
  a	
  highly	
  persuasive	
  document	
  to	
  
share	
  in	
  hard	
  and	
  soft	
  copy	
  format.	
  
	
  
	
  
And	
  if	
  
anyone	
  
says	
  they’re	
  
not	
  quite	
  
convinced,	
  
just	
  remind	
  them	
  they	
  can	
  
jump	
  on	
  Linkedin,	
  and	
  ask	
  the	
  
people	
  for	
  themselves!	
  

10.	
  
	
  

Helping	
  you	
  get	
  more	
  leads	
  from	
  Linkedin	
  in	
  3	
  easy	
  steps	
  
W:	
  tommallens.com	
  
E:	
  tom@tommallens.com	
  
T:	
  01926	
  678	
  920	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  M:	
  07917	
  005	
  938	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  @TomMallens	
  

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A quick and easy way to close more sales using Linkedin

  • 1. A  quick  and  easy  way  to  close   more  sales  using  Linkedin  .  .  .         1.   Always  ask  for  Linkedin  recommendations  from  your  customers.  It’s  a  great   opportunity  to  strengthen  your  relationship  and  deliver  great  service.     2. Don’t  just  ask  if  they   can  recommend  you.     It’s  too  vague.  Be   specific!   5.   3.  Ask them to comment on precise aspects of your product or service. 4.   And make sure these aspects correspond to the benefits you want to highlight in your marketing.     For example: Was the ‘Supa-Turbo’ function useful? What were the main benefits you experienced? Was it easy to use, and if so, why?   7.  Upload  it  to  your  Linkedin  profile   Copy  and  paste  your  recommendations   and  social  sharing  sites  like  Slideshare   for  an  extra  SEO  boost.   into  a  Word  document.  Add  some     design  skills  and  save  it  as  a  PDF.     8.  You’ll  end  up  with  a  1-­‐,  2-­‐  or  3-­‐page  document  full  of  customers  saying  how   great  your  products  or  services  are.  It’s  a  great  way   to  persuade  prospects  –  especially  if  they’re   cautious.  It  (might)  look  a  little  like  this  .  .  .   6.     9.  Print  copies  to  take  to  your  next  sales   meeting.  It’s  a  highly  persuasive  document  to   share  in  hard  and  soft  copy  format.       And  if   anyone   says  they’re   not  quite   convinced,   just  remind  them  they  can   jump  on  Linkedin,  and  ask  the   people  for  themselves!   10.     Helping  you  get  more  leads  from  Linkedin  in  3  easy  steps   W:  tommallens.com   E:  tom@tommallens.com   T:  01926  678  920                      M:  07917  005  938                      @TomMallens