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Why You Need to Prepare     Tinu Abayomi-Paul
       for Fall Marketing   www.freetraffictip.com
Successful Marketing
Works
In Harmony



 • You must Plan for harmony

 • Online & Offline converge

 • Search & Social have merged

 • The Marketing Funnel – do you
   have one?

 • Trust and Content are married.
know
                      WHAT
                     conten
                        t
                        To
Content raises       create
awareness &
piques interest...     But
                         .
                     how do
but then what?
                       you
                     get it
                       And
                     seen?
                       how
                      does
                      that
                     becom
                       e a
                     sale?
Content Is Only King If It Gets Seen

                         • 2012: Content marketing
                           buzz matures into strategy

                         • 2013: Discovery of
                           distribution channels (within
                           networks and without)

                         • Not new. Just not named.

                         • Proper planning: the
                           difference between
                           minuscule response &
                           being mobbed with leads
​
Next time: 5 Ways to Prepare for Google
This Fall
                Need more help? 

                @Tinu on Twitter
                  t@asktinu.com
                   asktinu.com
                freetraffictip.com
                     Google+
Image Credits

        Slide one: Flickr user paul bica

      Slide two: Flickr user h koppdelaney

  Slide 3: Content Grid v2 – Eloqua and JESS3

              Slide 4: Jose Mesa

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Marketing for Fall - Why You Need to Prepare

  • 1. Why You Need to Prepare Tinu Abayomi-Paul for Fall Marketing www.freetraffictip.com
  • 2. Successful Marketing Works In Harmony • You must Plan for harmony • Online & Offline converge • Search & Social have merged • The Marketing Funnel – do you have one? • Trust and Content are married.
  • 3. know WHAT conten t To Content raises create awareness & piques interest... But . how do but then what? you get it And seen? how does that becom e a sale?
  • 4. Content Is Only King If It Gets Seen • 2012: Content marketing buzz matures into strategy • 2013: Discovery of distribution channels (within networks and without) • Not new. Just not named. • Proper planning: the difference between minuscule response & being mobbed with leads
  • 5. ​ Next time: 5 Ways to Prepare for Google This Fall Need more help?  @Tinu on Twitter t@asktinu.com asktinu.com freetraffictip.com Google+
  • 6. Image Credits Slide one: Flickr user paul bica Slide two: Flickr user h koppdelaney Slide 3: Content Grid v2 – Eloqua and JESS3 Slide 4: Jose Mesa

Editor's Notes

  1. All images are attributed on the last page. Need more help or want to hear the free live presentation? See slide 5.