1. Free Traffic Tips | If Your Blog Was a Store, Facebook & Twitter Are Outlet Malls& Coffee
Copyright Tinu Abayomi-Paul tinuabayomipaul@leveragedpromotion.com
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If Your Blog Was a Store, Facebook & Twitter Are Outlet Malls&
Coffeeshops
I've been building some wonderful new relationships as a result of my affliation with Network Solutions and Women Grow
Business. One of them was with a lovely new client of mine who helps other companies grow. Most of her marketing occurs
offline, so she sought out my help in penetrating new markets using online resources.
She was especially interested in social media, but she didn't get how blogs increase revenues. So I told her the analogy in the
audio below.
Of course, your blog is not a store. It's more like the lounge of a store, the area between commerce and window-shopping. But
for the sake of the analogy, it works for the syndication idea.
Anyone else have more ideas about how we explain where blogging fits in to pre-selling and pre-marketing to offline-oriented
business people? Do share (if you have a blog post about it, I'll update with a link to it.)
Listen!
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