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• PART 
BAN 
the BULLET 
An Irreverent Guide to Producing 
Presentations that Get Results 
Alan Hoffman ▪ The Mission Group ▪ San Diego, California ▪ alan@missionconsult.com 
© 2013 by The Mission Group. All Rights Reserved. 
1
“The Prince of PowerPoint, 
Alan Hoffman, wields his 
laptop like a sword – or a 
magic wand.” 
— Nationally-recognized columnist 
Richard Louv, San Diego Union- 
Tribune, June 13, 2004.
• Lorem ipsum dolor sit amet consectetur 
adipisicing elit, 
• Sed do eiusmod tempor incididunt ut labore et 
dolore magna aliqua. 
• Ut enim ad minim veniam, quis nostrud 
exercitation ullamco laboris nisi ut aliquip ex ea 
commodo consequat. 
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velit esse cillum dolore eu fugiat nulla pariatur.
BAN 
the BULLET 
An Irreverent Guide to Producing 
Presentations that Get Results
What must your 
presentations 
accomplish?
Inform.
Demonstrate 
Competence.
Persuade.
CCOONNVVIINNCCEE..
Let’s take 
a look at a typical 
presentation slide.
Typical Presentation: 
Presentations with Impact 
 Try to reduce the use of bulleted lists to convey 
your message, as lists of words can only go so 
far. 
 Expand your graphics so that they dominate the 
slide. Keep your audiences stimulated. 
 Avoid small text and graphics that are difficult to 
decipher or grasp. 
 Split your slides so that each point gets its own 
page. 
 Explain everything. Don’t assume. 
Busy 
background 
makes text 
hard to 
read. 
Lots of text 
makes it 
hard to 
orient to the 
information. 
The slide 
does not 
practice 
what it 
preaches.
Improving the Typical Presentation: 
Presentations with Impact 
 Try to reduce the use of bulleted lists to convey 
your message, as lists of words can only go so 
far. 
 Expand your graphics so that they dominate the 
slide. Keep your audiences stimulated. 
 Avoid small text and graphics that are difficult to 
decipher or grasp. 
 Split your slides so that each point gets its own 
page. 
 Explain everything. Don’t assume. 
Simplify the 
background 
behind text.
Improving the Typical Presentation: 
Presentations with Impact 
 Try to reduce the use of bulleted lists to convey 
your message, as lists of words can only go so 
far. 
Simplify the 
background 
behind text. 
Build your 
points one 
at a time: 
it keeps 
attention 
focused.
Improving the Typical Presentation: 
Presentations with Impact 
 Try to reduce the use of bulleted lists to convey 
your message, as lists of words can only go so 
far. 
 Expand your graphics so that they dominate the 
slide. Keep your audiences stimulated. 
Simplify the 
background 
behind text. 
Build your 
points one 
at a time: 
it keeps 
attention 
focused.
Improving the Typical Presentation: 
Presentations with Impact 
 Try to reduce the use of bulleted lists to convey 
your message, as lists of words can only go so 
far. 
 Expand your graphics so that they dominate the 
slide. Keep your audiences stimulated. 
 Avoid small text and graphics that are difficult to 
decipher or grasp. 
Simplify the 
background 
behind text. 
Build your 
points one 
at a time: 
it keeps 
attention 
focused.
Improving the Typical Presentation: 
Presentations with Impact 
 Try to reduce the use of bulleted lists to convey 
your message, as lists of words can only go so 
far. 
 Expand your graphics so that they dominate the 
slide. Keep your audiences stimulated. 
 Avoid small text and graphics that are difficult to 
decipher or grasp. 
 Split your slides so that each point gets its own 
page. 
Simplify the 
background 
behind text. 
Build your 
points one 
at a time: 
it keeps 
attention 
focused.
Improving the Typical Presentation: 
Presentations with Impact 
 Try to reduce the use of bulleted lists to convey 
your message, as lists of words can only go so 
far. 
 Expand your graphics so that they dominate the 
slide. Keep your audiences stimulated. 
 Avoid small text and graphics that are difficult to 
decipher or grasp. 
 Split your slides so that each point gets its own 
page. 
 Explain everything. Don’t assume. 
Simplify the 
background 
behind text. 
Build your 
points one 
at a time: 
it keeps 
attention 
focused.
Improving the Typical Presentation: 
Presentations with Impact 
 Avoid bullets. Try to reduce the use of 
bulleted lists to convey your message, as lists 
of words can only go so far. 
 Expand your graphics so that they dominate the 
slide. Keep your audiences stimulated. 
 Avoid small text and graphics that are difficult to 
decipher or grasp. 
 Split your slides so that each point gets its own 
page. 
 Explain everything. Don’t assume. 
Simplify the 
background 
behind text. 
Build your 
points one 
at a time: 
it keeps 
attention 
focused. 
Use head-lines 
to sum 
up your 
sentences.
Improving the Typical Presentation: 
Presentations with Impact 
 Avoid bullets. Try to reduce the use of 
bulleted lists to convey your message, as lists 
of words can only go so far. 
 Expand your graphics so that they dominate 
the slide. Keep your audiences stimulated. 
 Avoid small text and graphics that are difficult to 
decipher or grasp. 
 Split your slides so that each point gets its own 
page. 
 Explain everything. Don’t assume. 
Simplify the 
background 
behind text. 
Build your 
points one 
at a time: 
it keeps 
attention 
focused. 
Use head-lines 
to sum 
up your 
sentences.
Improving the Typical Presentation: 
Presentations with Impact 
 Avoid bullets. Try to reduce the use of 
bulleted lists to convey your message, as lists 
of words can only go so far. 
 Expand your graphics so that they dominate 
the slide. Keep your audiences stimulated. 
 Ensure legibility. Avoid small text and 
graphics that are difficult to decipher or grasp. 
 Split your slides so that each point gets its own 
page. 
 Explain everything. Don’t assume. 
Simplify the 
background 
behind text. 
Build your 
points one 
at a time: 
it keeps 
attention 
focused. 
Use head-lines 
to sum 
up your 
sentences.
Improving the Typical Presentation: 
Presentations with Impact 
 Avoid bullets. Try to reduce the use of 
bulleted lists to convey your message, as lists 
of words can only go so far. 
 Expand your graphics so that they dominate 
the slide. Keep your audiences stimulated. 
 Ensure legibility. Avoid small text and 
graphics that are difficult to decipher or grasp. 
 Split your slides so that each point gets 
its own page. 
 Explain everything. Don’t assume. 
Simplify the 
background 
behind text. 
Build your 
points one 
at a time: 
it keeps 
attention 
focused. 
Use head-lines 
to sum 
up your 
sentences.
Improving the Typical Presentation: 
Presentations with Impact 
 Avoid bullets. Try to reduce the use of 
bulleted lists to convey your message, as lists 
of words can only go so far. 
 Expand your graphics so that they dominate 
the slide. Keep your audiences stimulated. 
 Ensure legibility. Avoid small text and 
graphics that are difficult to decipher or grasp. 
 Split your slides so that each point gets 
its own page. 
 Explain everything. Don’t assume. 
Simplify the 
background 
behind text. 
Build your 
points one 
at a time: 
it keeps 
attention 
focused. 
Use head-lines 
to sum 
up your 
sentences.
But even better… 
(If maximum impact is your goal…)
Improving the Typical Presentation: 
PRESENTATIONS WITH IMPACT 
Presentations with Impact 
 Avoid bullets. Try to reduce the use of 
bulleted lists to convey your message, as lists 
of words can only go so far. 
 Expand your graphics so that they dominate 
the slide. Keep your audiences stimulated. 
 Ensure legibility. Avoid small text and 
graphics that are difficult to decipher or grasp. 
 Split your slides so that each point gets 
its own page. 
 Explain everything. Don’t assume. 
Turn the 
title into its 
own slide.
Improving the Typical Presentation: 
Presentations 
wwiitthh IImmppaacctt 
Words + 
Graphics = 
Retention
Improving the Typical Presentation: 
Presentations 
wwiitthh IImmppaacctt 
Words + 
Graphics = 
Retention 
Appropriate 
humor 
engages 
your 
audience. 
Use 
animation 
to make 
a point, 
not just 
because. 
Entertain Me!
Improving the Typical Presentation: 
PRESENTATIONS WITH IMPACT 
Presentations with Impact 
 Avoid bullets. Try to reduce the use of 
bulleted lists to convey your message, as lists 
of words can only go so far. 
 Expand your graphics so that they dominate 
the slide. Keep your audiences stimulated. 
 Ensure legibility. Avoid small text and 
graphics that are difficult to decipher or grasp. 
 Split your slides so that each point gets 
its own page. 
 Explain everything. Don’t assume. 
Instead of 
using 
bullets, turn 
each point 
into a 
graphic 
(see next 
slide).
PRESENTATIONS WITH IMPACT 
Avoid 
Bulleted 
Lists 
1 
Avoid Bulleted Lists. 
Instead of 1 
using 
bullets, turn 
each point 
into a 
graphic.
PRESENTATIONS WITH IMPACT 
Avoid 
Bulleted 
Lists 
1 Expand 
Your 
Graphics 
2 
Avoid Bulleted Lists. 
Instead of 1 
using 
bullets, turn 
each point 
into a 
graphic.
Avoid 
Bulleted 
Lists 
1 Expand 
Your 
Graphics 
2 
Ensure 
Legibility 
3 
PRESENTATIONS WITH IMPACT 
Avoid Bulleted Lists. 
Instead of 1 
using 
bullets, turn 
each point 
into a 
graphic.
PRESENTATIONS WITH IMPACT 
Avoid 
Bulleted 
Lists 
1 Expand 
Your 
Graphics 
2 
Ensure 
Legibility 
3 
4 
Split Your 
Slides 
Avoid Bulleted Lists. 
Instead of 1 
using 
bullets, turn 
each point 
into a 
graphic.
PRESENTATIONS WITH IMPACT 
Avoid 
bullets 
Expand your 
graphics 
legibility 
Split your 
slides 
Explain 
everything 
Avoid 
Bulleted 
Lists 
1 Expand 
Your 
Graphics 
2 
Ensure 
Legibility 
3 
4 
Split Your 
Slides 
5 
Explain 
Everything 
Avoid Bulleted Lists. 
Instead of 1 
using 
bullets, turn 
each point 
into a 
graphic. 
Each point 
now stands 
out.
Avoid Bulleted Lists 
PRESENTATIONS WITH IMPACT 
Avoid 
Bulleted 
Lists 
1 Expand 
Your 
Graphics 
2 
Ensure 
Legibility 
4 
5 
Avoid Bulleted Lists. 
3 
Split Your 
Slides 
Explain 
Everything 
You can 1 
now tell the 
story of 
each point.
Be sure to check out Lesson 2: 
Expand Your Graphics. 
Available at: 
www.slideshare.net/TheMissionGroup/ 
improving-your-powerpoint-presentations-pt-2
Clarity, focus, 
and visual interest 
→ success.
Do you need to take 
your presentations 
to the next level? 
We can help! 
Workshops Consulting Design
Clarity, focus, and visual 
interest Thank 
You! 
=> success. 
Alan Hoffman 
“The Prince of PowerPoint” 
alan@missionconsult.com (619) 232-1776

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Ban the Bullet 1: Improving Your PowerPoint Presentations, pt. 1

  • 1. • PART BAN the BULLET An Irreverent Guide to Producing Presentations that Get Results Alan Hoffman ▪ The Mission Group ▪ San Diego, California ▪ alan@missionconsult.com © 2013 by The Mission Group. All Rights Reserved. 1
  • 2. “The Prince of PowerPoint, Alan Hoffman, wields his laptop like a sword – or a magic wand.” — Nationally-recognized columnist Richard Louv, San Diego Union- Tribune, June 13, 2004.
  • 3. • Lorem ipsum dolor sit amet consectetur adipisicing elit, • Sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. • Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. • Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur.
  • 4. BAN the BULLET An Irreverent Guide to Producing Presentations that Get Results
  • 5. What must your presentations accomplish?
  • 10. Let’s take a look at a typical presentation slide.
  • 11. Typical Presentation: Presentations with Impact  Try to reduce the use of bulleted lists to convey your message, as lists of words can only go so far.  Expand your graphics so that they dominate the slide. Keep your audiences stimulated.  Avoid small text and graphics that are difficult to decipher or grasp.  Split your slides so that each point gets its own page.  Explain everything. Don’t assume. Busy background makes text hard to read. Lots of text makes it hard to orient to the information. The slide does not practice what it preaches.
  • 12. Improving the Typical Presentation: Presentations with Impact  Try to reduce the use of bulleted lists to convey your message, as lists of words can only go so far.  Expand your graphics so that they dominate the slide. Keep your audiences stimulated.  Avoid small text and graphics that are difficult to decipher or grasp.  Split your slides so that each point gets its own page.  Explain everything. Don’t assume. Simplify the background behind text.
  • 13. Improving the Typical Presentation: Presentations with Impact  Try to reduce the use of bulleted lists to convey your message, as lists of words can only go so far. Simplify the background behind text. Build your points one at a time: it keeps attention focused.
  • 14. Improving the Typical Presentation: Presentations with Impact  Try to reduce the use of bulleted lists to convey your message, as lists of words can only go so far.  Expand your graphics so that they dominate the slide. Keep your audiences stimulated. Simplify the background behind text. Build your points one at a time: it keeps attention focused.
  • 15. Improving the Typical Presentation: Presentations with Impact  Try to reduce the use of bulleted lists to convey your message, as lists of words can only go so far.  Expand your graphics so that they dominate the slide. Keep your audiences stimulated.  Avoid small text and graphics that are difficult to decipher or grasp. Simplify the background behind text. Build your points one at a time: it keeps attention focused.
  • 16. Improving the Typical Presentation: Presentations with Impact  Try to reduce the use of bulleted lists to convey your message, as lists of words can only go so far.  Expand your graphics so that they dominate the slide. Keep your audiences stimulated.  Avoid small text and graphics that are difficult to decipher or grasp.  Split your slides so that each point gets its own page. Simplify the background behind text. Build your points one at a time: it keeps attention focused.
  • 17. Improving the Typical Presentation: Presentations with Impact  Try to reduce the use of bulleted lists to convey your message, as lists of words can only go so far.  Expand your graphics so that they dominate the slide. Keep your audiences stimulated.  Avoid small text and graphics that are difficult to decipher or grasp.  Split your slides so that each point gets its own page.  Explain everything. Don’t assume. Simplify the background behind text. Build your points one at a time: it keeps attention focused.
  • 18. Improving the Typical Presentation: Presentations with Impact  Avoid bullets. Try to reduce the use of bulleted lists to convey your message, as lists of words can only go so far.  Expand your graphics so that they dominate the slide. Keep your audiences stimulated.  Avoid small text and graphics that are difficult to decipher or grasp.  Split your slides so that each point gets its own page.  Explain everything. Don’t assume. Simplify the background behind text. Build your points one at a time: it keeps attention focused. Use head-lines to sum up your sentences.
  • 19. Improving the Typical Presentation: Presentations with Impact  Avoid bullets. Try to reduce the use of bulleted lists to convey your message, as lists of words can only go so far.  Expand your graphics so that they dominate the slide. Keep your audiences stimulated.  Avoid small text and graphics that are difficult to decipher or grasp.  Split your slides so that each point gets its own page.  Explain everything. Don’t assume. Simplify the background behind text. Build your points one at a time: it keeps attention focused. Use head-lines to sum up your sentences.
  • 20. Improving the Typical Presentation: Presentations with Impact  Avoid bullets. Try to reduce the use of bulleted lists to convey your message, as lists of words can only go so far.  Expand your graphics so that they dominate the slide. Keep your audiences stimulated.  Ensure legibility. Avoid small text and graphics that are difficult to decipher or grasp.  Split your slides so that each point gets its own page.  Explain everything. Don’t assume. Simplify the background behind text. Build your points one at a time: it keeps attention focused. Use head-lines to sum up your sentences.
  • 21. Improving the Typical Presentation: Presentations with Impact  Avoid bullets. Try to reduce the use of bulleted lists to convey your message, as lists of words can only go so far.  Expand your graphics so that they dominate the slide. Keep your audiences stimulated.  Ensure legibility. Avoid small text and graphics that are difficult to decipher or grasp.  Split your slides so that each point gets its own page.  Explain everything. Don’t assume. Simplify the background behind text. Build your points one at a time: it keeps attention focused. Use head-lines to sum up your sentences.
  • 22. Improving the Typical Presentation: Presentations with Impact  Avoid bullets. Try to reduce the use of bulleted lists to convey your message, as lists of words can only go so far.  Expand your graphics so that they dominate the slide. Keep your audiences stimulated.  Ensure legibility. Avoid small text and graphics that are difficult to decipher or grasp.  Split your slides so that each point gets its own page.  Explain everything. Don’t assume. Simplify the background behind text. Build your points one at a time: it keeps attention focused. Use head-lines to sum up your sentences.
  • 23. But even better… (If maximum impact is your goal…)
  • 24. Improving the Typical Presentation: PRESENTATIONS WITH IMPACT Presentations with Impact  Avoid bullets. Try to reduce the use of bulleted lists to convey your message, as lists of words can only go so far.  Expand your graphics so that they dominate the slide. Keep your audiences stimulated.  Ensure legibility. Avoid small text and graphics that are difficult to decipher or grasp.  Split your slides so that each point gets its own page.  Explain everything. Don’t assume. Turn the title into its own slide.
  • 25. Improving the Typical Presentation: Presentations wwiitthh IImmppaacctt Words + Graphics = Retention
  • 26. Improving the Typical Presentation: Presentations wwiitthh IImmppaacctt Words + Graphics = Retention Appropriate humor engages your audience. Use animation to make a point, not just because. Entertain Me!
  • 27. Improving the Typical Presentation: PRESENTATIONS WITH IMPACT Presentations with Impact  Avoid bullets. Try to reduce the use of bulleted lists to convey your message, as lists of words can only go so far.  Expand your graphics so that they dominate the slide. Keep your audiences stimulated.  Ensure legibility. Avoid small text and graphics that are difficult to decipher or grasp.  Split your slides so that each point gets its own page.  Explain everything. Don’t assume. Instead of using bullets, turn each point into a graphic (see next slide).
  • 28. PRESENTATIONS WITH IMPACT Avoid Bulleted Lists 1 Avoid Bulleted Lists. Instead of 1 using bullets, turn each point into a graphic.
  • 29. PRESENTATIONS WITH IMPACT Avoid Bulleted Lists 1 Expand Your Graphics 2 Avoid Bulleted Lists. Instead of 1 using bullets, turn each point into a graphic.
  • 30. Avoid Bulleted Lists 1 Expand Your Graphics 2 Ensure Legibility 3 PRESENTATIONS WITH IMPACT Avoid Bulleted Lists. Instead of 1 using bullets, turn each point into a graphic.
  • 31. PRESENTATIONS WITH IMPACT Avoid Bulleted Lists 1 Expand Your Graphics 2 Ensure Legibility 3 4 Split Your Slides Avoid Bulleted Lists. Instead of 1 using bullets, turn each point into a graphic.
  • 32. PRESENTATIONS WITH IMPACT Avoid bullets Expand your graphics legibility Split your slides Explain everything Avoid Bulleted Lists 1 Expand Your Graphics 2 Ensure Legibility 3 4 Split Your Slides 5 Explain Everything Avoid Bulleted Lists. Instead of 1 using bullets, turn each point into a graphic. Each point now stands out.
  • 33. Avoid Bulleted Lists PRESENTATIONS WITH IMPACT Avoid Bulleted Lists 1 Expand Your Graphics 2 Ensure Legibility 4 5 Avoid Bulleted Lists. 3 Split Your Slides Explain Everything You can 1 now tell the story of each point.
  • 34. Be sure to check out Lesson 2: Expand Your Graphics. Available at: www.slideshare.net/TheMissionGroup/ improving-your-powerpoint-presentations-pt-2
  • 35. Clarity, focus, and visual interest → success.
  • 36. Do you need to take your presentations to the next level? We can help! Workshops Consulting Design
  • 37. Clarity, focus, and visual interest Thank You! => success. Alan Hoffman “The Prince of PowerPoint” alan@missionconsult.com (619) 232-1776