This was a presentation given during Social Media Week Chicago with Elly D., and Tori D. We include some great tips for Small Businesses and Entrepreneurs looking to get started in Social Media. Bloggers, Busines owners, and Professionals attend this workshop.
3. We will teach you how to
be a ROCKSTAR!
1. About.Me Page
2. About Page (Blog/Business)
3. Google+/G+ Pages
4. Facebook Pages
5. Branded Twitter Account
6. Youtube
7. Podcasting
8. Pinterest for Business
9. Linkedin
Bonus: Flickr vs. Instagram
4. • Builds Brand – expose who you are to people.
• Exposure – way to build a following for you business or social
media presence
• Connections - comes with this great little “View Random Profile”
feature.
• SEO rich – indexed by Google
Tori Dorsey
Creator/Editor
tori@glassesandglitter.com
@glassesnglitter
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This is your businesses Most important page
Don’t talk about your brand in the third person
I am… or We are
Come up with a brand mission statement
People buy your story not your product
Terez Baskin
Social Media Author
terez@dbabetta.com
@TerezBaskin
8. - 600 million users, 200 million active & 400
million tweets per day
- Real-time news feed from around the globe
- Connection to resources you’ve never had
access to before
- Instantaneous transparency and authenticity
- Real time customer service
- Standard for mobile marketing
ELLY DEUTCH
COO/ Director of Digital Strategy
elly@convometrics.com
@deutchE
9. • Creating your own media channel
• You control your message
• Did you know 72 hours of video are uploaded to YouTube
every minute?
• Over 800 Million unique users visit YouTube each month
Terez Baskin
Social Media Author
terez@dbabetta.com
@TerezBaskin
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According to Shopify.com on average Pinterest users
spend $80
Are you services more or less than $80
Have a verified Business Account
Inspire uses for your products and services
Add the “Pin It” button all over your site
Brand your pins with your company logo
Terez Baskin
Social Media Author
terez@dbabetta.com
@TerezBaskin
12. • LinkedIn made 10 years old. It is the oldest and only
social media site for business
• Here you get to brag on your business
accomplishments
• More interactive
• GROUPS are Golden (Tribes)
Terez Baskin
Social Media Author
terez@dbabetta.com
@TerezBaskin
13. • Upload thousands of pictures (1TB space free) and get
feedback on your shots
• Create a “Pinterest like” idea file simply by marking favorite
• Social sharing – you can easily share your Flickr photos to
more social networks, unlike with facebook or twitter.
• Amazing communities where you can learn and network.
Tori Dorsey
Creator/Editor
tori@glassesandglitter.com
@glassesnglitter