Telefonica's healthcare strategy focuses on three pillars: 1) providing modular health IT services for hospitals and primary care centers, 2) automating healthcare processes and remote patient monitoring (RPM) and telemedicine services, and 3) leveraging self-care programs and well-being services to promote prevention and self-management. Their Digital Hospital approach improves quality and efficiency through innovative ICT services like electronic health records and tele-consultation. Their population health management programs stratify patients by risk level and have shown reductions in mortality, readmissions, costs and improved outcomes. Their consumer health services bring resources closer through telemedicine and health coaching to help individuals meet health goals.

1. Transforming Healthcare
delivery_
success stories
eHealth
Telefonica Digital
26.02.2014

2. Telefonica strategy is based on three pillars
Provision of modular comprehensive suite of
Health IT services for hospitals / networks
of hospitals and primary care centres
Healthcare
Processes
Automation
New
delivery
models
Health
promotion
and
self-care
RPM and telemedicine services
to optimize health care provision
adapting it to every patient
needs / level of risk
Leveraging Self-care Programs and well-being
Services that enable prevention, greater selfcontrol and peace of mind
2
DISCOVER, DISRUPT, DELIVER
“Digital Hospital”
Population
Health
Management
Consumer
Health Services

3. 1 - Digital Hospital
Improving quality of care and efficiency through state of the art innovative ICT services
• HIS, patient Demand Management, Imaging cloud services, tele-consultation,…
• Turn key delivery of all ICT infrastructures as a Service
Empowering professionals with the right information at the right place and at the right
time
Health ICT as a service
Success Stories
Son Espases Hospital
SOFTWARE (HIS, PACS, EHR…)
Citizens
CLINICIAN WORKPLACE
Beds
330k
SECURITY
Workers
4.500
1.020
La Rioja Healthcare Service
Citizens
Medical
Centre
323k
30
DATA CENTER
COMMUNICATIONS
3
DISCOVER, DISRUPT, DELIVER
Hospitals
4

4. 2 - Population Health Management
Impact
Clinical Trial in Barcelona: Hospital del Mar
Mortality
Case
Management
1.000
patients
High
-34%
Hospital
readmissions
Level of Risk
Costs
Medium
-35-68%
Unimed Fortaleza
Disease
Management
50.000
patients
Hospital admissions
Days in hospital per
admission
Average cost per
patient managed
Low
Population stratification
ROI
4
DISCOVER, DISRUPT, DELIVER
-54%
-38%
-60%
-35%
3,17

5. 3 - Consumer Health services
Personal health programs
Telemedicine / health coaching
•
Bringing health
resources closer
•
Improving quality
of life
•
Getting answers to
health concerns
and helping to take
an active role into
one´s health
•
Helping to meet
personal health
and wellbeing
goals all life long
Success story +2million customers in Brasil
2012
Feb-12
May-12
2013
Ene-13
Abr-12
Sept-13
Oct-13
Feb-13
http://www.vivomaissaudavel.com.br/
5
DISCOVER, DISRUPT, DELIVER
Nov-13

6. 3 - Consumer Health services, one step forward
“Telefónica and Saluspot come together to
revolutionize the digital health world”
https://www.saluspot.com/
6
DISCOVER, DISRUPT, DELIVER

7. For more information please visit
http://ehealth.telefonica.com/en/
7
DISCOVER, DISRUPT, DELIVER