1. Riyadh : Ar-Riyadh
("The Gardens”)

2. Riyadh city
• Riyadh( ar-Riyāḍ) is the capital of Saudi Arabia, located
slightly east of the center of the country
• It is also the capital of Saudi Arabia, and belongs to the
historical regions of Najd and Al-Yamama.
• It is situated in the center of the Arabian Peninsula on a large
plateau.
• Riyadh, which grew from a small, fortified desert village in
the 17th century into a modern metropolis
• Riyadh is one of the richest cities in the Middle East and the
80th richest city in the world
• Riyadh has become a focal point for both travel and trade.

3. • Riyadh suffers from the worst of Saudi Arabia's climatic
extremes.
• Riyadh is very much a car-oriented city.
• Post office boxes are knowing landmarks.
• Riyadh is considered as the capital city financial and
business center of the Middle East.
• Olaya District is the commercial heart of the city, with
accommodation, entertainment, dining and shopping
options
• King Fahd Rd and Makkah Rd intersecting at Cairo
Square

4. Facts about Riyadh
• The current mayor of Riyadh is Abdullah Bin Abdul
Rahman Al Mogbel, appointed in 2012.
• Riyadh governor Prince Sattam bin Abdul Aziz.
• Divided into 15 municipal districts, managed by Riyadh
Municipality
• Population : 7 million
• The population of Riyadh is 60% Saudi and 40% foreign.
• Riyadh’s population is quite young; more than half of the
residents are younger than 20 years old.
• Area: 1,554 km²
• Currency : Saudi Riyal (SAR) (1 USD = 3.7 SAR)

5. • King Fahd road is the main road in Riyadh city and considered
as the most beautiful street of Riyadh.
• The industrial areas are located on the East and the North-
East of the city
• Educational, financial, agricultural, cultural, technical, and
social organizations.

6. Living in Riyadh
• Eating out is one of the few pleasures of Riyadh
• Olaya District
• The Kingdom Center
• Al Faisalyah
• Al-Tahlya Street

7. Economy
• About one-third of the country’s factories are located in
Riyadh.
• Riyadh is an important financial, business, and
manufacturing centre.
• Government ministries and public services headquarters
: public sector the city’s largest employer.
• A number of banks are headquartered in the city.
• Every publicly quoted company is compelled by law to
have an office in the city.
• Diversifying the economy

8. Growth Sectors
• Information and communication
• Manufacturing / Production
• Health
• Education
• Construction

9. Business Negotiating
• Decisions are made slowly.
• The society is extremely bureaucratic.
• Decisions are made by the highest-ranking person
• Saudis are tough negotiators.
• Repeat your main points since it will be interpreted as
meaning you are telling the truth.
• Do not use high-pressure tactics.
• Decisions are easily overturned.
• You may need to compromise on a point if someone's dignity
is at stake.
• There is a tendency to avoid giving bad news and to give
effusive acceptances, which may only mean 'perhaps'.

10. Wasta
• Translated into English as "clout, connections, influence, or
'pull'.
• Far more effective than bribes
• Wasta can be a significant hindrance to economic
development.
• Western mantra of "location, location, location“ to a Middle
East one of "wasta, wasta, wasta“
• "Today's wasta is too often a middle-man, seeking fame and
fortune by doing favors."

11. THANK YOU