Do you know how #IoT can help your business grow? Watch this webinar with us and understand the uses of IoT in the transformation of business operations.
Mr. Omkar Malage, Senior Industry Analyst, Frost & Sullivan guides us all through how Internet of Things can empower new enterprises with upcoming technologies.
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DoBig Webinar - How #IoT can transform your business - Omkar Malage, Frost & Sullivan
1. Connectivity Security Solutions Collaboration Cloud and SaaS Marketing Solutions IoT Solutions
#TimeToDoBig
Internet of Things: Empowering Next-Gen Enterprises in the
Transformation of their Business Operations
2. #TimeToDoBig
About Presenter
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Omkar Malage
Digital Transformation Practice - ICT
Senior Industry Analyst, Frost & Sullivan
• Over 5+ years of experience in tracking IT and Telecom product
offerings. Lead Analyst tracking Internet of Things (IoT) Market in
India.
• Provide market research and consulting services to Large Enterprises
as well as SMB’s.
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Agenda
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o Introduction to Internet of Things
o Trends favoring adoption of IoT solutions
o Drivers of IoT solutions in India
o Benefits and Use cases of IoT solutions
o How IoT can be a game changer for SMB’s
o Challenges in widespread IoT adoption
o How to choose your IoT solution Provider
o Evolving role of Telecom Operator as an IoT solution Provider
o Case Studies
o Key conclusion pointers
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Are questions like these bothering you in your business?
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What should I do to ensure
customer stickiness and
prevent churn to my
competitor?
How can I
optimise my
manpower?
I am a Small
company, how
can I compete
with Large
organizations?
What am I doing
wrong in my
business?
What exactly do my
customers need ?
How can I optimise and
streamline my operations
for maximum throughput
quickly?
How can I reduce
my cost?
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Early adopters of IoT solutions are gaining across all business
parameters compared to other organizations
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Source: GSMA Research, Frost & Sullivan
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Introduction to Internet of Things
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The Internet of Things (IoT) is the network of physical objects—devices, vehicles, buildings and other items
embedded with electronics, software, sensors, and network connectivity—that enables these objects to collect and
exchange data.
Internet of
Things
Consumer
IoT
Enterprise
IoT
Industrial
IoT
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IoT value chain
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Chipset Vendors
Device/Machine
(Middleware)
Application/
Platform
providers
Connectivity
Providers
(Network)
System
Integrators
Business
Applications
(End-Users)
Objects Platforms/Applications Connectivity
• Embedded Chips,
Modules, Sensors
• Wireless Devices,
Routers & gateways
• Antennas and
Cables
• Sensors and
Cameras
• Smart Bins
• Meters
• ATM/POS
• Camera/Security
• Temperature Control
• Connected Cars
• Smart Watches
• Application
development
• Analytics
• Platform
development
• Payment platform
• Identity
management
• Spectrum allocation
• Connectivity
• Backhaul
infrastructure
• Availability and QoS
• Network deployment
• Customer
Care/Billing
• Interfaces
• Enterprise system
integration
• Security and
consulting
• Data management
• Installation
• Hardware
• Aggregation and
maintenance
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Trends favoring adoption of Enterprise Internet of Things solution
in India
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3
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Make in India initiative
Make in India Initiative is bringing down the cost of hardware devices, sensors and actuators which are key
building blocks of IoT solutions.
Cloud computing is becoming pervasive
Cloud computing with its different models and implementation platforms help companies to manage and
analyze this data, enhancing the overall efficiency and working of IoT system.
Proliferation of IoT based start-up’s
Start-ups comprise majority (60-65%) of the ~120 organization strong Indian IoT ecosystem and are expected
to drive growth going forward.
Ubiquitous Connectivity options
Low power wide area networks (LPWAN) which have low data rate are designed to support millions of devices
that generate small volumes of data and require extended range and energy efficient networks.
Government Initiatives
GoI has announced a draft policy on IoT, as part of which it aims to accelerate R&D efforts
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Wheel Driving Enterprise IoT solutions
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Miniaturization and
declining device cost
Ubiquitous data connectivity and high-
speed enterprise networks
Innovations in Analytical
Decision Support Systems
Adoption of Cloud and
Edge computing
Enhanced Awareness on
IoT benefits
Government initiatives around Smart
Cities, Make in India, Digital India
Regulatory requirements
and government initiatives
Connectivity providers are now
moving up the value chain
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36
7
1
45
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Benefits and use cases of IoT solution across Enterprise verticals
Healthcare
Automotive and
Transportation
Manufacturing
Manufacturing
Enhanced agility and
flexibility
reduced energy consumption
carbon footprint.
Healthcare
Improved employee
productivity,
resource usage
outcomes that result in
efficiency gains and cost
savings
Automotive
Improved customer
experience
reduced pollution
increased safety and
additional revenue streams
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Benefits and use cases of IoT solution across Enterprise verticals
Supply Chain
Retail
Insurance
Insurance
Usage based insurance
Optimum premium value
Cost savings for both insurers
and consumers
Fraud prevention
Supply Chain
Reduced working capital
Real time asset tracking
Enhanced security and
efficiency
Streamlining operations
Faster time to Market
Retail
Ability to predict consumer
behavior and trends
POS Terminals, inventory
management
Video surveillance, enhanced
security, Location based
marketing
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Benefits and use cases of IoT solution across Enterprise verticals
Smart Cities
Agriculture
Utilities
Utilities
More responsive and reliable
services;
significant cost savings for both
utilities and consumers resulting
from demand-based and
dynamic pricing features.
Usage monitoring
Smart Cities
Energy savings
enhanced security and safety
Smart governance
improved hygiene and
standard of living
Agriculture
Better crop yield
Better RoI
Risk optimization
Prediction accuracy
Reduced wastage of resources
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How can IoT be a game changer for SME’s
Increase financial success through automation and reduce manpower cost.
E.g. Smart locks and connected cameras instead of security guards
Enhanced customer satisfaction by understanding their needs and demands in
timely manner
Help adopt an omni-channel business model and faster go-to-market
Enhancing operational efficiency and employee productivity
Improved competitive edge through analytics and business intelligence which
helps SME’s to be at par with Large organizations
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6Optimizing Marketing Dollars Through Customer Data
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Challenges in widespread IoT adoption, India
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COST OF
TECHNOLOGY
LACK OF
AWARENESS
SECURITY
CONNECTIVITY
INTEROPERABILITY
AND
STANDARDIZATION
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1 3 5
• Compelling use cases and Business model concerns: Lack of viable business models and use-
cases across all industries
• Lack of confidence among companies to invest heavily in IoT, given the unpredictability of RoI
• Lack of seamless scalability and augmentation of systems without frequent downtimes
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How to choose the right IoT service provider
Connectivity and
Scalability
The communication mode must be
one that work for your device power
budget. The service provider must
also be able to help you in scaling
the solution seamlessly.
Domain Expertise
Domain expertise could be in terms
of expertise around a particular IoT
vertical or expertise in the service
being provided.
Type of Service/Model
The first thing to consider when
selecting a platform is the kind of
services they offer.
Cost and simplified
billing structure
You will have to evaluate the billing
model of the platform, service
provider should have diverse pricing
models to suit your specific needs Security
You should know the measures the platform
providers take to ensure the security of the
platform, from regular updates to authentication
and data encryption.
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Evolution of Telco as a IoT solution provider
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Cellular
Connectivity
Provider
Low Power
IoT
connectivity
Platform play
+ connectivity
(PaaS)
SaaS Model
Solution
Integrator
1. Telecom operators have the necessary experience to deliver scale connectivity solutions at the center of the IoT
2. Telecom operators are also the only players with experience managing extensive directories and the life cycles of millions of
devices
3. Have a strong position developing and managing analytics at the edge of the network across a range of industries and uses
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Case Studies
Client Industry Challenge Solution Results
Petroleum industry
player
Poor workforce
visibility and
accountability
Workforce Tracking
solution
Increased Productivity and accountability
Increase in sales by 12%
Easy to maintain track record, attendance and performance of
employees
Better coverage and activity planning
Logistics company
High Fuel costs,
safety concerns
Fleet Management
Solution
Savings on fuel costs by almost 18%
Better visibility and productivity
Increased customer satisfaction
Detailed report of all over-speeding instances
Route Optimization
Schools/
Institutions
Route
optimization,
real time
tracking of
student
transport
End to End vehicle
Tracking solution
Real time tracking of School bus
Route creation so that routes can be defined for the buses
Route replay can be seen to find actually which route the bus
has taken
Parent app so that parents can track their children bus and
expected pick up /drop time
Differentiation and enhanced customer satisfaction
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Conclusion
Conclusion
IoT adoption is going to be the key to accelerate your business growth; it will help your company improve on your
bottom line through process optimization, saving on wages and labor, safety compliance, inventory management,
customer insights etc.
For Small and Medium Business, IoT can be a strong weapon to go head on with your competitors and even
large enterprises; IoT solution can assist mid-market companies to digitize their operations, respond to customer
needs in a faster and better way providing a competitive edge to organizations.
IoT is an effective tool to drive customer satisfaction; IoT has the capacity to offer the real-time diagnostics and
possesses the potential to providing better customer experience.
Telecom operators are moving up the value chain through product bundling and developing industry partnership
to create a one stop shop for organizations to embrace IoT solutions. Since operators have deep experience in
managing connectivity and devices, CSP’s can be a good contact point to start the IoT discussions.
Solution based offerings, scalability, security infrastructure and pricing are the key parameters that Enterprises
need to take into consideration before selecting an IoT solution provider.
Do not go for an all out IoT deployment in the initial stages of implementation; identify key business processes
and define business goals cause success of an IoT solution is squarely dependent on the clarity of problem statement.
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Govt: IoT Centers can be setup anywhere, government will provide duty benefits on IoT raw materials, IoT curriculum, intl. trade fairs, IoT incubation centers