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INSTRUCTIONAL DESIGN
RESOURCES: VITAL TO TALENT
MANAGEMENT SUCCESS
Presentation by Amy Swiger June 13, 2010
What is Instructional Design (ID)?

   Focuses on what needs to be learned
   Designs materials to support content
   Enables whole, reliable decisions to be made
    regarding all aspects of curriculum

     A comprehensive, methodical process
    which supports the transfer of knowledge
The ADDIE Process

Stage 1: Analysis
Stage 2: Design
                                                   Analysis
Stage 3: Develop
Stage 4: Implement
Stage 5 & Continuous: Evaluate
                                 Evaluate                           Design




                                       Implement              Develop
The Three C’s Offered by ID:
Comprehensive, Consistency, Credibility

Comprehensive   • Ensure programs are thoroughly developed,
                  launched and evaluated
  Planning      • Decreased development errors



  Consistent    • All programs follow a consistent design model
                • Increased consistency will lead to efficiency
   Process        with client relations


                • Dedicated Instructional Design resources will
  Credibility     enhance organization’s brand
                • Marketplace recognition
Instructional Designer: A Brief
Overview of Job Scope
   Role Responsibilities and Tasks
     Lead  and support subject matter experts (SME’s)
      through all stages of instructional design
     Act as lead instructional consultant to clients

     Partner with Sales team to maintain client relationships

     Manage development teams ensuring deliverables
      exceed client expectations
     Conduct research identifying market trends
Instructional Designer: A Brief Overview of
Critical Skills
   Skill Requirements
     Demonstrated   strong consulting experience
     Ability to communicate strategic objectives

     Expert knowledge of instructional design approaches ,
      adult learning theories, and e-learning
     Proven team leadership and project management
      experience
     Ability to work with many different communication,
      leadership and management styles
Benefits of Instructional Design
Expertise

                  Continuous
                  Evaluation

      Increased                    Thorough
        Speed                     Development


                  Instructional
                     Design
                    Expertise
Adding Instructional Design Expertise:
Intended Outcomes
   Introduce consistent and
    comprehensive process
   Provide expert client
    consultation
   Lead existing teams to
    deliver on client objectives
   Increase credibility in the
    industry

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Instructional Design Value 7 21 10

  • 1. INSTRUCTIONAL DESIGN RESOURCES: VITAL TO TALENT MANAGEMENT SUCCESS Presentation by Amy Swiger June 13, 2010
  • 2. What is Instructional Design (ID)?  Focuses on what needs to be learned  Designs materials to support content  Enables whole, reliable decisions to be made regarding all aspects of curriculum A comprehensive, methodical process which supports the transfer of knowledge
  • 3. The ADDIE Process Stage 1: Analysis Stage 2: Design Analysis Stage 3: Develop Stage 4: Implement Stage 5 & Continuous: Evaluate Evaluate Design Implement Develop
  • 4. The Three C’s Offered by ID: Comprehensive, Consistency, Credibility Comprehensive • Ensure programs are thoroughly developed, launched and evaluated Planning • Decreased development errors Consistent • All programs follow a consistent design model • Increased consistency will lead to efficiency Process with client relations • Dedicated Instructional Design resources will Credibility enhance organization’s brand • Marketplace recognition
  • 5. Instructional Designer: A Brief Overview of Job Scope  Role Responsibilities and Tasks  Lead and support subject matter experts (SME’s) through all stages of instructional design  Act as lead instructional consultant to clients  Partner with Sales team to maintain client relationships  Manage development teams ensuring deliverables exceed client expectations  Conduct research identifying market trends
  • 6. Instructional Designer: A Brief Overview of Critical Skills  Skill Requirements  Demonstrated strong consulting experience  Ability to communicate strategic objectives  Expert knowledge of instructional design approaches , adult learning theories, and e-learning  Proven team leadership and project management experience  Ability to work with many different communication, leadership and management styles
  • 7. Benefits of Instructional Design Expertise Continuous Evaluation Increased Thorough Speed Development Instructional Design Expertise
  • 8. Adding Instructional Design Expertise: Intended Outcomes  Introduce consistent and comprehensive process  Provide expert client consultation  Lead existing teams to deliver on client objectives  Increase credibility in the industry