This webinar covered energy efficiency and Suresense Technologies' partner program. It discussed how energy efficiency improves profits by reducing costs through conservation. Suresense offers smart motor, lighting, and sensor technologies that typically pay for themselves within 1-2 years. Their partner program provides sales support, training, tools, and account management to help partners capitalize on the growing global market for energy efficient solutions.
Suresense Technologies Webinar - How to benefit from the energy efficiency market
1. Partner Programme Webinar
October 2014
Presenter: Ian Hambly, CEO
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2.
3. What is energy efficiency
• Doing the same with less energy
• Doing more with the same energy
4. Why is Energy Efficiency important
• Energy is a big issue everywhere
• Fossil Fuels are diminishing rapidly, and are inefficient. 70% of all coal plants
in Europe are operating at circa 35% efficiency
• Nuclear issues such as cost, complexity, security & waste
• Renewable still only 11% of worlds source.
• A third of ALL energy generated is lost before it is delivered. 67% of
Nuclear is lost in production to water cooling
• 50% of ALL energy that is delivered……….. is wasted
5. Did you know?
The amount of energy wasted
by the US economy in 2012…
Could power the United Kingdom
For 7 years
6. Why is Energy Efficiency important
• Energy is a big issue everywhere
• Fossil Fuels are diminishing rapidly, and are inefficient. 70% of all coal plants
in Europe are operating at circa 35% efficiency
• Nuclear issues such as cost, complexity, security & waste
• Renewable still only 11% of worlds source.
• A third of ALL energy generated is lost before it is delivered. 67% of
Nuclear is lost in production to water cooling
• 50% of ALL energy that is delivered……….. is wasted
• Energy costs continue growing unabated…a big issue for business
7. Saved Energy Is Pure Profit…
“A 20% cut in energy costs represents the same bottom line
benefit as a 5% increase in sales in many businesses ”
Energy Efficiency Office - UK
10. Summary
• Huge market globally
• Growing very fast
• Effects everyone, everywhere
• Increasing energy prices mean - what was a nice to have is now a must
have
• PEST Analysis
• Political
• Economic
• Social
• Technological
• Relatively low barrier to entry
11. Who are Suresense Technologies?
Suresense Technologies
Formed in 2012, Based in Cornwall, UK
Manufacturer of Smart Energy efficient Technologies
Our Value proposition is helping companies to increase their profits,
whilst reducing their impact on the environment
Over 90% of sales are International
we are growing
And we are getting better known
12. Suresense Technologies- What do we deliver?
Suresense Technologies offers four key differentiators that make our value
proposition the most compelling in the Cleantech industry.
Cost
•Optimal Control over energy and therefore costs
Quality
•High Quality products, using best of breed components
Support
•Global Partner network offering consistent performance anywhere
in the world
Risk
•Highly referenceable solutions, with many of the worlds most
prominent and forward thinking companies using Suresense
products.
FACT: In the US in 2012, the
Clean Jobs Index reports that
there were 3,014,785 jobs
advertised across the country.
FACT: Global Cleantech
investment was up 20% in Q2
of 2012, at $59.6 billion, with
a major contributor to this
massive boost being china.
18. Suresense Technologies- What do we deliver?
Integra is one of the finest energy efficient soft start motors in the world for fixed speed motor control.
Core Markets include the Plastics industry, Flywheel presses, Conveyors, Mining and chiller compressors.
Typical payback within 1-2 years.
Customers include:
The Eluma luminaire is the highest performing High bay luminaire available today delivering optimal control
over lighting and therefore optimal control over related energy costs.
Typical paybacks between 1-2 years.
Customers Include:
The most configurable sensor available today offering perfect lighting conditions balanced with optimal
control.
Typical Paybacks within a year.
Customers include:
28. Partners
Typical Partner profiles
• Electrical contactors
• Electrical panel makers
• Energy advisors
• Energy efficiency Solution providers
• Renewable technology solution providers
• Cost reduction consultants
• Industry experts
• Business Agents
• Technology Vendors
29. Summary
• Strategic Focus for business growth
• Partner centric approach
• Detailed market Analysis
• Multi dimensional perspective
• Value based selling
• Consult, don’t sell
• Focus on the business case.
32. Value Added resellers
Solutions based Providers
Sales focused
Technically competent
Geographically/Industry focused
Integra and or Eluma
33. Referral partners
Identify opportunities, but do not have
resource to close sales or deliver
technically
Refer to Suresense and/or Suresense
partners
Commission payable on success
Commission levels increase with
input/influence
34. Distributors
National Presence
Import, Logistics experts
Localised first line technical support
Localised training services