Stora Enso Primeforma board replaces plastic in food packaging.

1. Primeforma
Rethink the sustainability of formed tray packaging
Stora Enso at Interpack 2011 8/8/2011

2. Mega-trends will affect the
future of packaging
Stora Enso at Interpack 2011 8/8/2011

3. Today 30% of the world’s food goes to waste,
part of this due to bad packaging
Stora Enso at Interpack 2011 8/8/2011

4. New efficient packaging and raw material needed
• Ecological
• Economical
• Convenient
• Easy to implement
Stora Enso at Interpack 2011 8/8/2011

5. Primeforma – sustainable formed tray
An new fibre based packaging material
Stora Enso at Interpack 2011 8/8/2011

6. Recyclable board trays for sliced meat packaging.
• Developed for thermoformed food
packaging.
• The formability of board and the
coating methods have developed new
opportunities for consumer packaging
• Recyclability depend on local
community and legislation
Stora Enso at Interpack 2011 8/8/2011

7. Primeforma benefit: sustainable
• Stiffness from Fibres
– Renewable
– Low CO2 Footprint
• High Barr properties from
multi-layer-polymer-coating
– Minimum oil based raw
material
– Less than 13 % polymer
Stora Enso at Interpack 2011 8/8/2011

8. Primeforma benefit: used on existing packaging lines
• Primeforma can be used
on existing packaging lines
which were previously
used for plastic film
Sealpac, Oldenburg
Stora Enso at Interpack 2011 8/8/2011

9. Primeforma is developed for form fill & seal technology
8/8/2011

10. Depth of tray: approx. 12 mm
8/8/2011

11. Primeforma
• High barrier polymer coating provides excellent light, oxygen, humidity and
even grease protection
• High barrier coating can be made with peel ability property
• Information can be printed directly onto the surface of the board
• In paper recycling plastic coatings are separated and recovered either as
energy or material and fiber used for new paper and board
• Primeforma Board 278 gsm + EnsoBarr Peel 41 gsm: high share of the
material is coming from renewable resource
11
Stora Enso at Interpack 2011 8/8/2011

12. Fibre based packaging material is part
of a modern and sustainable lifestyle
Stora Enso at Interpack 2011 8/8/2011

13. Rethink. Get inspired. Primeforma.
Stora Enso at Interpack 2011 8/8/2011