Week 11 of MIS5001 Information Technology Management course taught by Prof. Johnson at Temple U. Fox School of BusinessMore

1. Week 11 –Globalization
MIS5001: Management Information Systems
PROF. STEVEN L. JOHNSON
Twitter: @StevenLJohnson
http://stevenljohnson.org

2. Today’s Agenda
 Announcements
 Case Discussion
 Reading Discussion
 Blog Discussion Question
 Globalization Group Activity

3. Case Study Discussion
 Why did Wyeth seek a globally integrated strategy?
 What barriers did Wyeth face in implementing the
strategy?
 Define globalization at Wyeth.
 How are globalization and standardization related.
 What was the role of IT in the globalization of
Wyeth?
 Critique the IT-led globalization of Wyeth. What
worked? What didn’t work?

4. 100-Second Reflection
1. What would you like to remember at the end of the
semester about the Wyeth case?
3. What would you like to know more about?
5. Any other comments?

5. Blog Discussion
 IT and Globalization
 Is IT the reason for globalization?
 Is IT a solution to globalization challenges?

6. Reading: Pendulum
 Centralized IT
 Decentralized IT
 Hybrid

7. The Globalization Group Activity
 Groups of 2-3, take pen and paper...
... explore in building (or look outside).
 Identify 2-3 products or services.
 Rate on scale of 1-7 (1 = not much, 7= quite a lot)
 How much has globalization changed this product or service
compared to 10-20 years ago?
 How much could globalization potentially change this product
or service in the next 10-20 years?
 Return promptly by agreed up time

8. For More Information
PROF. STEVEN L. JOHNSON
EMAIL: STEVEN@TEMPLE.EDU
Twitter: @StevenLJohnson
http://stevenljohnson.org