SteveTrash APAPLeanGreenMean -1.14.13

Lean Green Mean
copyright concrete dream inc. www.stevetrash.com

what is
sustainability?

Sustainable - Meet today’s
needs without
compromising the ability of
future generations to meet
theirs.

1. renewable
2. no pollution

system
design

1. reduce risk
2. cut costs
3. build brand
4. grow revenue

Performing Arts Focus Areas

1. Pre/Post Production
2. Production
3. Touring
4. Outreach
5. Venues

GET BUY IN -
• INSENTIVIZE EVERYONE TO REDUCE IMPACT - build a culture that
looks for ways that your organization can reduce it’s impact. Have
contests with REAL PRIZES for suggestions that will save money and
reduce the impact you have on the planet.

• USE MONEY FROM RECYCLING FOR MONTHLY BIRTHDAY
PARTIES - Parties are fun, they give people the opportunity to celebrate
and reinforce their appreciation for one another and “green efforts”


1. PRE-PRODUCTION/POST PRODUCTION
• DfE - ALL SCENIC MATERIALS - Design scenery for the environment.
Design sets that reduce construction materials and will make less waste
at the END of the project.
• Dfe - ALL LIGHTING - Design lighting for the environment. Design
with LED lighting (or another energy efficient alternative) in mind.
• REUSE SETS & COSTUMES - Reuse sets or costumes from previous
productions during design phase of show. Look at inventory and see how
that stuff might be repurposed.
• BUY IT LOCAL - Utilize local vendors as opposed to having products
shipped across the country.
• REDUCE - REUSE - RECYCLE IT - Make sure any waste produced is
sent to a local recycling facility.


1. PRE-PRODUCTION/POST PRODUCTION
• CHOOSE A GREEN CZAR - Put someone in your operation in charge
of green procedures as a resource for all your employees and clients.
• GREEN IT FROM TOP TO BOTTOM - Implement green practices in
through-out organization.
• MAKE SURE YOUR WASTE HAULER IS A RECYCLER - Utilize a local
waste management company that is committed to recycling, then fill
their trucks.
• CHOOSE LOW OR NO ENERGY - Utilize LED lighting when possible.
• DO NOT USE DISPOSABLES - Use rechargeable batteries in battery-
operated devices and recycle any non-rechargeable batteries.


2. PRODUCTION

• BUILD A GREEN MINDSET FROM THE START WITH CAST & CREW - At first call let
actors and staff know that greener practices will be incorporated into the production. Start
this from the beginning.

• PROVIDE BOTTLES 4 ALL - Offer cast and staff reuseable bottles instead of disposable,
plastic water bottles. Ensure that cast and staff have labels for water bottles and mugs, as well
as access to natural/organic dish washing solution.
• RECYCLE BIN BESIDE EVERY TRASH CAN - Explain that recycling is mandatory and make
the recycling containers easily accessible. Make sure a recycle bin is next to EVERY trash can.
• MOTION SENSORS SAVE ENERGY - Install motion sensor lights. In rooms where this isn’t
possible, post notices by all light switches (especially in bathrooms) reminding people to turn
off the lights when leaving a room.


2. PRODUCTION
• RECYCLE AND REUSE ALL PAPER - Point out that the paperwork
the company is given, if any, has been printed on either post-consumer
content recycled paper or reused scrap paper - print on both sides where
possible. This is greener and saves $$$.
• E-MAIL INSTEAD OF PAPER - Remind colleagues, company members
and outside parties that they will receive their notices by email instead of
hard copies, unless requested otherwise.
• TURN OFF ENERGY VAMPIRES - Use power strips and turn off all
computers, printers, sound systems and any other electronic equipment
in rehearsal room at the end of the day. Also make sure any A/C units
are turned off at the end of the day.

2. PRODUCTION
• TELL CREW WE’RE STILL GREEN - When a production moves into the
performance space, remind everyone green practices will continue.
• RECYCLE HERE - Point out recycling receptacles during initial backstage
tours.
• MUGS & BOTTLES HERE - Make sure the cast knows where their mugs and
water bottles are located.
• POST REMINDERS - Post strategically placed reminders in dressing rooms,
reminding cast members to turn off lights and electronics

• PRINT POST CONSUMER - Use only 100% recycled paper, with a goal of
minimum post-consumer content of 30%. Print on the back of scrap paper
whenever possible. Use old inserts and stuffers as note pads/scratch pads.


3. PRODUCTION
• COLD WASHING SAVES ENERGY - Use eco-friendly detergents. Wash
clothes in cold water.
• USE WIND ENERGY TO DRY CLOTHES - Airdry clothes when possible.
• RECHARGE ‘EM - Use rechargeable batteries whenever possible and
Recycle used batteries.
• CUT DOWN ON THE TOXINS - Use environmentally-sound versions
paints, glues, solvents, etc.
• DON’T DUMP IT - Properly dispose of hazardous liquids, such as paint, paint
thinners, glues, etc.
• TRASH CAN + RECYCLE BIN = MORE RECYCLING Point out recycling
centers to new company members when they get their tour of the theatre.


4. OUTREACH
• TELL YOUR STORY & SHOUT IT OUT LOUD - Communicate about your
greening actions because greening actions are contagious. Audiences care about
greening efforts. Communicate about greening actions in multiple ways: Include in
Playbills or other programs. Post signs in lobbies, restrooms, mention in electronic
and other marketing communications.
Announce from stage.

• BATHROOM ETIQUETTE - Use eco-friendly paper products in bathrooms, let
people know. Or switch to air dryers. Remind people to use only what they need.
• LOBBY RECYCLING - If you're separating recyclables in your theatre, make
those signs clear and noticeable. Recycle bin next to every trash can. If
concessions are selling in cups that CANNOT BE RECYCLED... consider switching
to ONLY recyclable containers. (aluminum, glass, plastic)


4. OUTREACH

• TELL AUDIENCE WHAT THEY CAN DO - Communicate about what
audience members can do at home and at work.
• DIGITAL SAVES RESOURCES - Communicate with your audience via email,
text, etc. reducing the need for paper and mailing.
• BEST KIND OF PAPER IS 100% POST CONSUMER WASTE RECYCLED-
Print flyers, inserts, and other paper products on recycled paper and/or FSC
certified paper.
• GREEN PATRONS SHOULD SAVE MONEY - Create green promotions like
discount tickets for carpooling or people cycling to the theatre. Encourage the
use of public transit or biking/walking.
Create dialogues about the issue between casts and audiences.

4. OUTREACH

• PRINT GREEN - Use print shops that use eco-friendly inks and paper.
• CAST CHANGES - Replace paper inserts with signage or
announcements when possible - otherwise, use best efforts to combine
multiple inserts to single inserts.
• SOURCE LOCALLY - Buy office supplies and equipment locally.
• GREEN CELEBS - Use electrics or hybrids when using a car service for
celebrities or press events.
• DIGITAL MEETINGS - PowerPoint presentations or pdf/emailed
charts/figures instead of handouts at marketing meetings.


5. TOURING
• THE “G” TEAM - Establish a green team responsible for identifying and
implementing greener practices on the road.
• TEAM - THEM- 2 EXPECT GREEN - Communicate in advance with shows
and personnel appearing at your venue your greening practices and
requirements. Implement a green rider to contracts that sets out
requirements for greener conduct in your venue.
• SIGNS OF THE TIMES - Take appropriate and re-useable traveling signage
and communications with you or on site that make “green” easy.
• DFE TOURING - Design and produce touring sets and equipment to
minimize energy usage for operating and transporting the show.
• COLLECT FOR REUSE - Work with organizations that can use your waste
materials.
• REDUCE CARBON FOOTPRINT - Reduce the number and or size of
vehicles that go out on tour.


5. TOURING
• CLOUD CONTRACTING - Implement electronic processing of contracts,
using PDF's rather than mail, where possible.
• DESIGN FOR GREEN TRAVEL - Develop efficient tour schedule and packing
plan.
• GREEN TRUCKS - Use transportation companies committed to greener
practices, such as proper tire inflation and reduction of idling or use of biofuels.

• BUY OFFSET CREDITS - Invest in wind power and other high quality
programs to offset the remaining impact of transportation.
• SHOUT IT OUT LOUD - Have press agents let local media know in advance
about your greening efforts.

6. VENUES
• ENERGY AUDIT - Seek out a local utility to complete an energy audit, to
provide a baseline for energy and cost saving improvements.
• REPLACE LAMPS - Convert all facility lamps to more more efficient
bulbs.
• GREEN FACILITY ETHIC - Encourage everyone to turn off lights when
not needed. Add motion sensors to areas that are unused for large
periods of time. (restrooms, etc.)
• GREEN HVAC - Invest in more energy-efficient HVAC systems as venues
are restored/upgraded.
• BE A ZERO WASTE FACILITY - Commit to a more aggressive recycling
policy, including waste and refuse from production, concessions,
maintenance, and patrons. Look for ways to PRE-CYCLE.


6. VENUES
• BUY GREEN - Convert to green cleaning products, which alleviate staff and
patron environmental health exposures AND liabilities.
• DEMAND = MORE - Use recycled paper products that contain at least 30%
post consumer content.
• RENOVATE GREEN - Make environmentally informed choices during
theatre renovations as facility projects arise.

• WATER CONSERVATION = SAVINGS - Conserve and manage water
consumption and sewer waste. Examine investment in water-efficient
bathroom fixtures, including low-flow sinks and waterless urinals.


www.broadwaygreen.com

www.nrdc.org/greeningadvisor

www.sustainablepractice.org/programs/ldi

www.artsearthpartnership.org


SteveTrash APAPLeanGreenMean -1.14.13

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SteveTrash APAPLeanGreenMean -1.14.13