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Glenn Kelman StartupDay 2011 Speech
1.
Ideas Are What’s
Scarce @glennkelman
2.
What Do You
Wish There Was?
3.
What Do You
Wish There Was? Burrito-ordering system Activity-suggester Flickr 2.0 Wikipedia goggles with Twitter feed Sent-items time-line for my whole life Health care outcomes data warehouse Gatekeeper for partial software deployments
4.
Write What You
Know…
5.
What Won’t Your
Boss Let You Do?
6.
What Will You
Enjoy Doing?
7.
Does It Make
You Nervous?
8.
Why Not Do
the Big Thing?
9.
Wave a Magic
Wand
10.
Build Off One
Another’s Ideas
11.
No Ideas But
in Things
12.
Living-Room Focus Groups
Identify problems Present ideas Include women
13.
Let Yourself Get
Lucky
14.
Please Yourself First
15.
Delight the First
User
16.
What’s the Killer
Application? iPhone: web browsing Plumtree: gadgets Redfin: map Facebook: photos
17.
Make Your Lies
Come True
18.
The Seven Deadly
Sins
19.
Write the Press
Release
20.
Give the Sales
Pitch
21.
Stop Talking About
the Business Model
22.
Consumer Enterprise MyYahoo
Facebook Twitter
23.
Old Industries Uber
BankSimple WeatherBill Redfin
24.
Same Thing, Different
Platform Ad networks, on mobile CRM or ERP, in the cloud Games, on social
25.
Good Ideas Gone
Bad MySpace Facebook Dodgeball Foursquare Yahoo Google Real Spotify
26.
“XYZ Killer” TripAdvisor
killer VRBO killer Angie’s List killer HouseValues killer
27.
Take Stopping Out
of the Equation
28.
It’s Not a
Marketing Problem
29.
Make Up a
Myth Later
30.
When You Lose,
Lose Nothing
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