The document discusses two mobile apps, MASHWB and Bless You, including their launch dates, number of users after specific time periods, and basic features. It also outlines the goals, opportunities, and marketing tactics for the Bless You app, which allows users to send virtual blessings on Facebook. The developers interviewed people and refined the app to simplify the user experience and enhance engagement.

1. Team CXC Chenyu Wang, Xingxin Liu, and Claudia Jimenez Stanford CS377W Fall 2007

2. Number of Installs in the first week after App Launch App Name Launch Date Time Frame Total Users (as of 12/7) MASHWB Oct. 20, 2007 ~7 weeks ~1k

3. Start Here Get Random Matches End Here Edit Matches Play MASH Play MASH Get Results

4. Send Blesses Start Here End Here

5. Number of Installs in the first week after App Launch App Name Launch Date Time Frame Total Users (as of 12/7) MASHWB Oct. 20, 2007 ~7 weeks ~1k Bless You Nov. 8, 2007 ~5weeks ~300k