Groupon uses Splunk for API management, security, DevOps, business analytics, mobile app monitoring and more. Watch the presentation live here: http://bit.ly/xAHcgI

1. Online
Services
March
8,
2012

2. Online
Services
Andrei
Akainine,
Program
Manager
Peter
Ellehauge,
Produc:on
Engineer

3. ! Launched
in
November
2008
! Over
33
million
ac:ve
customers
(as
of
December
2011)
! More
than
11,000
employees
worldwide
! Ac:ve
in
48
countries
! Running
over
1,000
deals/day
worldwide
Burlingame,
March
8,
2012
Copyright
©
2011,
Splunk
Inc.

4. Who
we
are
! Andrei
Akaikine
– API
program
management
– Outbound
product
management
for
Groupon
APIs
– Daily
Splunk
user
! Peter
Ellehauge
– Produc:on
Engineer
(liaison
between
Dev
&
Opera:ons)
– Sys
admin
for
Splunk
at
Groupon
– Implementa:on
of
new
Splunk
Use
Cases
across
Groupon
Burlingame,
March
8,
2012
Copyright
©
2011,
Splunk
Inc.

5. Splunk
Use
Cases
at
Groupon
Performance
Management
Infrastructure
&
Applica:on
Management
Mobile
&
Public
APIs
Security
Data
acquisi:on
for
BI
Burlingame,
March
8,
2012
Copyright
©
2011,
Splunk
Inc.

6. Groupon
Mobile
Apps
Deal
Distribu:on
Groupon
API
Public
API
Customer
Acquisi:on
Burlingame,
March
8,
2012
Copyright
©
2011,
Splunk
Inc.

7. Daily
Uses
of
Splunk
Key
Ac:vi:es
Splunk
Use
Cases
! Guarantee
API
performance
! All
log
data
is
available
through
Splunk
! Monitor
API
data
usage
! Dashboards
! Early
access
to
key
business
metrics
(conversions,
funnel,
etc.)
>
!
!
No:fica:ons
Near
real-­‐:me
! End-­‐to-­‐end
tes:ng
! Ad
hoc
troubleshoo:ng
Burlingame,
March
8,
2012
Copyright
©
2011,
Splunk
Inc.

8. Dashboards
Burlingame,
March
8,
2012
Copyright
©
2011,
Splunk
Inc.

9. Splunk
for
Groupon
API
Management
Burlingame,
March
8,
2012
Copyright
©
2011,
Splunk
Inc.

10. Current
Deployment
@
Groupon
“Can
not
have
a
server
! 6
indexers
that
is
not
sending
data
! Over
500
GB
per
day
into
Splunk”
-­‐-­‐Peter
! 150
–
200
users
! Consumers:
Engineering,
Opera:ons,
and
Execu:ves
! More
than
500
servers
Burlingame,
March
8,
2012
Copyright
©
2011,
Splunk
Inc.

11. DevOps
and
Applica:on
Management
! Data
from
custom
applica:ons
(Ruby,
Java,
PHP…)
! Used
by
engineering
and
opera:ons
for
debugging
/visibility
! Forwarding
to
Hadoop
! Real
:me
monitoring
Burlingame,
March
8,
2012
Copyright
©
2011,
Splunk
Inc.

12. Splunk
Monitors
at
Groupon
Burlingame,
March
8,
2012
Copyright
©
2011,
Splunk
Inc.

13. Infrastructure
and
Opera:ons
! All
server
and
network
data
from
public
cloud
(EC2),
private
cloud
and
data
center
! Over
500
servers,
rapidly
growing
! Easy
to
add
files
! Easy
to
add
real
:me
monitors
Burlingame,
March
8,
2012
Copyright
©
2011,
Splunk
Inc.

14. Real
Time
Monitor
Burlingame,
March
8,
2012
Copyright
©
2011,
Splunk
Inc.

15. Splunk
-­‐>
Hadoop
Business
>
Intelligence
{
Splunk
to
Hadoop
Connector
(In
Beta
from
Splunk)
Data
from
Splunk
Cri:cal
to
Providing
Business
Insights
Burlingame,
March
8,
2012
Copyright
©
2011,
Splunk
Inc.

16.
Hadoop
Connector
Architecture
! Goals
– real-­‐:me
indexing
– reliable
data
forwarding
to
BI
! The
buffer
is
a
workaround
for
the
bofleneck
that
results
form
high
latency
connec:on
to
Hadoop
Burlingame,
March
8,
2012
Copyright
©
2011,
Splunk
Inc.

17. Driving
Adop:on
at
Groupon
! Brown
bags
on
Splunk
use
cases
! Training
sessions
“Teams
are
now
– Define
use
cases
and
queries
coming
to
us
for
– Guide
on
data
format
! Shared
services
different
Splunk
– Set
up
Splunk
infrastructure
and
access
use
cases”
-­‐-­‐Peter
– Enable
self-­‐service
configura:on
– Discussion
group
Burlingame,
March
8,
2012
Copyright
©
2011,
Splunk
Inc.

18. What’s
Next?
! Con:nue
to
scale
exis:ng
use
cases
with
company
growth
! Enhanced
dashboards
and
metrics
across
use
cases
! Expansion
into
EMEA
/
Support
privacy
use
cases
! Hadoop
Integra:on
enhancements
Burlingame,
March
8,
2012
Copyright
©
2011,
Splunk
Inc.

19. Thanks!
Ques:ons?
Copyright
©
2012,
Splunk
Inc.
Listen
to
your
data.