8. Digital Marketing Impact
Digital Marketing Components
Search
Display
Big Data
Social
Digital
Data
Mobile
Video
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9. Digital Marketing Impact
“54% of (CMO) respondents anticipate budget increases in the next
12 months, with much of that boost heading to digital platforms”
According to Liz Miller, CMO Council VP - In the CMO
Council’s State of Marketing 2012.
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10. Marketing Solutions M&A Industry
Digital Marketing
Source: - 1to1 Media, Mtech Advisors’ 2013 Marketing Industry M&A Outlook
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11. Marketing Solutions M&A Industry
Digital Marketing - What’s Gaining Momentum in 2013
Source: - 1to1 Media, Mtech Advisors’ 2013 Marketing Industry M&A Outlook
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12. Transaction Value (in $) in
Marketing And Advertising
Publicly Traded Companies
1. 8 x Revenue
Multiple
Digital Advertising
1.0 x Revenue
Multiple
Agency / Consulting
0.6 x Revenue
Multiple
Marketing Services
Source:- According to Petsky, Prunier Investment Bankers
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13. Transaction Value (in $) in
Marketing And Advertising
Private Companies
2.0 x Revenue
Multiple
Digital Advertising
1.4 x Revenue
Multiple
Agency / Consulting
1.4 x Revenue
Multiple
Marketing Services
Source:- According to Petsky, Prunier Investment Bankers
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15. Technology Drivers
Email marketing
Web performance optimization
Social and local networking
Focus on big data analytics
Technology and automation
Cloud power
Mobile reach and application development
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16. Email Marketing Solutions
“How do I make emails sell, engage and personalize equally?”
“What are the latest devices through which customers read emails?”
Relevant
Email Marketing
Campaigns
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Targeted
Databases
Let Them Know
If you Are a Deal
Maker or Target
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17. Web Performance Optimization
WE
Design for humans not search engine rankings
Consider SEO to state your existence
Create a set of measurable goals
Engage and include calls-to-action
Socialize and share content to enable interaction
Have a mobile version - it is inevitable
Measure traffic and analyze activity to optimize design
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18. Big Data Analytics
Big Data Insights Used in Digital Marketing Initiatives
Website
Campaign
Email
Campaigns
Social Media
Campaigns
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19. Big Data Analytics
Big Data Insights Used in Digital Marketing Initiatives
Why is Marketing Automation the way forward?
• When we combine marketing automation with other
processes it has the potential of increasing revenues
by
417%
• When we use MA for lead nurturing it has the
potential of increasing qualified leads by
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451%
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20. Cloud Power
Is your business powered by the cloud?
Do you utilize hardware-based solutions to optimize data networking?
Are you a deal maker or target?
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21. Mobile Reach and
Web Application Development
1 billion tablets and smart phones will be used in the market by 2016.
Revenue of mobile application stores globally, is expected to reach $58 billion by 2014.
Ready for this?
Our application development experts create products
customized to your requirement, your market and your
business environment.
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22. SPAN APP Center
Our Mobile Application Development Capabilities
iOS
Location Based Service - XML
Multiview Application Map API Navigation
Controller Persitent Data Storage
Wheel - Jason Parsing
Camera and Photo - Streaming
Android
Location Based Service
Cloud Services SMS Messaging - HTML5
Email Messaging - Mobile Web
Telephony - App Widgets
Accelerometer - Live Wallpaper
Camera and Photo
BLACKBERRY
Location Based Service - XML
Background Application Map API
Layout with GridField Manager
Wheel - Jason Parsing
Push Service Network Connection
Windows Mobile
Location Based Service Themes
Web Browser Control Internalization
Configuration SSL, Encryption
Isolated Storage
Sound and Video Players
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23. We provide perfect solutions for your business…
Contact Us
Talk to us at 877-837-4884
Email us at info@spanglobalservices.com
Visit us at www.spanglobalservices.com
www.spanglobalservices.com
info@spanglobalservices.com
Call Us: 877-837-4884