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1. Google Page Rank Update

2. Many people are suggesting that google is currently
updating the page rank of each site, this is what can be
seen on the google toolbar and is basically a rating out of
ten for each website. From reading some of the messages
on the search engine forums, different people are
reporting changes where as other people as of yet have
seen no changes. It is reported that by the middle of July
in 2006 this update should be visible on all data-centers,
however with google you never can tell as they seem to
like to keep people guessing.

3. In reality many people think that this will have little effect
on the over all search engine ranking position of each site
as they believe that google has already factored these
changes on a daily or weekly basis in its search results, but
that it only shows the new page rank of each site on its
toolbar around every three months.

4. So what is all of the fuss about you may be thinking. Why
are so many people always so eager for the next google
page rank update to take place? In my opinion it could be
for two reasons:

5. Fear of seeing a lower overall page rank

6. Not all webmasters are able to spend as much time as
they would like to, in promoting their own website. Having
a good page rank is like having their site recognised as a
good and worthy site and they fear that if they were to be
lowered that this could have a negative affect on their
sales etc. They may think that people may be tempted to
buy their products if their site is classed as a page rank six,
however that they may think twice if it was only a page
rank four.

7. Expectation of a higher page rank

8. Other webmasters who put in a lot of work promoting
their site are hoping and even expecting to see an increase
in page rank for their site. If they achieve this, all of their
hard work will have been worthwhile and it will act as an
inspiration for them to continue promoting their sites in
the same way. If they see no changes or even worse a
lowering of page rank, it will show them that they may
need to change the way that they are promoting their site.

9. Is page rank important?

10. I have read many articles and read many messages on
different search engine forums which suggest that their is
too much emphasis placed on the importance of page
rank. In a way I agree but I do however think that having a
high page rank is of benefit. Page rank is not the be all and
end all, and people should not become too angry if they
are not able to for example obtain a page rank five straight
away. I believe hard work pays off and that a website
should be seen as a long term project. If you stick by the
rules, there is no reason why within a few years your site
should not be rewarded with a respectable page rank
value. I think that too many people who bring out new
sites are trying to get rich quick, obtain far too many
backward links too quickly and see the whole thing as a
sprint rather than a marathon.

11. Like most people, I am hoping to see some positive results
from this page rank update, however I aim to stick around
to see another one hundred updates, therefore I will not
be shedding any tears if a couple of my sites go down a
grade or two.

12. Please visit:
http://internethomebusinessformula.info/form.php?id=4
5696
for more info