In the slides, you may need to download videos of demonstration. Find it here: https://www.dropbox.com/sh/wnxalgjzoxaqaop/cC6R3XyqR6

1. Mobile
is
NOW
WOW
TAO
Presented
by:
Goldsun
Focus
Media
VietNam
Partner
Gold
Partner
Premier
Partner

3. OOH
LCD
LCD
In
10
years
Ame

4. A
normal
Ad
style
FloaAng
banner
Mobile banner

5. Expandable
banner
Expandable
video
Hotspot
banner
Mobile banner – Rich Media

6. Traffic:
990,000,000+
pageviews/month
Mobile
user:
19,500,000
users
Ad
served:
3,285,534,299
impressions
Publisher:
1,500+
CTR
on
network:
0,32%
Vietnam
mobile
ad
network
Sourced
by:
www.sosmart.vn

7. Right
target
audiences

8. Mobile
“was”
good
GSM
GPRS
EDGE
UMTS
HSPDA
SMS
&
Win
SMS
voAng
SMS
adverAsement
SMS
to
(E)mail
MMS
Billing
Java
App
IR
Blue
tooth
Coupon
Mobile
internet
Mobile
Email
Mobile
Games
Instant
Message
Mobile
TV
Mobile
Video
GPS
Photo
Scanning
3D
display
3G
Mobile
Lifestyle
Sourced
by:
Hot
SMS
Content

9. It’s
WOW

10. OOH
AdverAsement
InteracAon
Database
Sharing
Mobile
PLUS ONE
Media
TV
Print
Internet
POS
Mobile
is
the
only
Media
can
create
conversaAons
with
end
consumers
Radio
Mobile
InteracAon
Media
Direct
Marke@ng

11. It’s
TAO

12. What
brands
need
to
do

13. 1.
Build
M.
site

14. 2.
Create
CRM
program
to
own
Database
Engagement
1
Gic
&
Data
collecAon
2
Database
for
the
next
launching
3

15. 3.
Make
a
two
way
conversaAon
Product
presentaAon
Special
offer
RegistraAon
RaAng,
commentary
Sharing
Online
reservaAon
Outlet
list

16. An
example

17. More
examples
point.sosmart.vn
.

18. Key
take
away
• Explore
Mobile
possibiliAes
• Ensure
graAficaAon
for
end
users
• Integrate
mobile
with
other
media
• Invest
NOW
WOW
TAO

19. Thank
you
THANK
YOU
Partners