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Social Media Hive Tuition

    Twitter: One Hour Tuition




| socialmediahive.com | facebook.com/socialmediahive | twitter.com/smhive | youtube.com/socialmediahive |
Social Media Hive Tuition

                      What you will learn
   •     What is Twitter                             •   Connect page
   •     Twitter Facts                               •   Different types of tweets
   •     Twitter Bio                                 •   Who sees your tweets
   •     Why is the Twitter Bio                      •   Maximum exposure of
         Important                                       your tweets
   •     Qualities of a good bio                     •   Saving searches
   •     Links                                       •   Uploading images
   •     What is an hashtag                          •   Adding a video link
   •     Bio layouts                                 •   Twitter messages

| socialmediahive.com | facebook.com/socialmediahive | twitter.com/smhive | youtube.com/socialmediahive |
Social Media Hive Tuition

                                     About Me
    • Founder of Social Media Hive

    • Originally a created as a social media
      management company

    • Background in Internet marketing

    • Long career in publishing production

| socialmediahive.com | facebook.com/socialmediahive | twitter.com/smhive | youtube.com/socialmediahive |
Social Media Hive Tuition


                             What Is Twitter


     • Twitter is a micro-blogging network. Millions
       of people, organisations and businesses
       use it to discover and share information.




| socialmediahive.com | facebook.com/socialmediahive | twitter.com/smhive | youtube.com/socialmediahive |
Social Media Hive Tuition


                             What Is Twitter
   On Twitter anyone can read, write and share
   messages of up to 140 characters. These
   messages or tweets are public and available to
   anyone interested in them. Twitter users
   subscribe to tweets by following people or
   accounts. Followers receive these tweets in
   their timeline, a feed of all the accounts they
   have subscribed to.

| socialmediahive.com | facebook.com/socialmediahive | twitter.com/smhive | youtube.com/socialmediahive |
Social Media Hive Tuition


                           11 Twitter Facts


    • Twitter now has 100 million active users every
                         month




| socialmediahive.com | facebook.com/socialmediahive | twitter.com/smhive | youtube.com/socialmediahive |
Social Media Hive Tuition


                           11 Twitter Facts


                        50 Million Users every day




| socialmediahive.com | facebook.com/socialmediahive | twitter.com/smhive | youtube.com/socialmediahive |
Social Media Hive Tuition


                           11 Twitter Facts


                      200 million registered users




| socialmediahive.com | facebook.com/socialmediahive | twitter.com/smhive | youtube.com/socialmediahive |
Social Media Hive Tuition


                           11 Twitter Facts

   The number of Twitter users logging in every
   month is up by 82% since the beginning of the
                    year 2011.




| socialmediahive.com | facebook.com/socialmediahive | twitter.com/smhive | youtube.com/socialmediahive |
Social Media Hive Tuition


                           11 Twitter Facts


 55 million users log in to Twitter from their phone
               or tablet each month




| socialmediahive.com | facebook.com/socialmediahive | twitter.com/smhive | youtube.com/socialmediahive |
Social Media Hive Tuition


                           11 Twitter Facts


 Twitter.com receives 400 million vistors a month




| socialmediahive.com | facebook.com/socialmediahive | twitter.com/smhive | youtube.com/socialmediahive |
Social Media Hive Tuition


                           11 Twitter Facts


    Twitter.com visitor growth is up 60% this year




| socialmediahive.com | facebook.com/socialmediahive | twitter.com/smhive | youtube.com/socialmediahive |
Social Media Hive Tuition


                           11 Twitter Facts


40% of Twitter users don’t tweet every month but
               watch others tweet




| socialmediahive.com | facebook.com/socialmediahive | twitter.com/smhive | youtube.com/socialmediahive |
Social Media Hive Tuition


                           11 Twitter Facts


   Projected growth by the end of the year is an
            additional 26 million users




| socialmediahive.com | facebook.com/socialmediahive | twitter.com/smhive | youtube.com/socialmediahive |
Social Media Hive Tuition


                           11 Twitter Facts


    Twitter hosts approximately one billion tweets
                    every 5 days




| socialmediahive.com | facebook.com/socialmediahive | twitter.com/smhive | youtube.com/socialmediahive |
Social Media Hive Tuition


                           11 Twitter Facts


       Twitter has set a new record for tweets per
                 second of 8,900 (TPS)




| socialmediahive.com | facebook.com/socialmediahive | twitter.com/smhive | youtube.com/socialmediahive |
Social Media Hive Tuition


                                   Twitter Bio




| socialmediahive.com | facebook.com/socialmediahive | twitter.com/smhive | youtube.com/socialmediahive |
Social Media Hive Tuition

                                 Bio Layouts
                                 Bullet Point : @smhive




                             Text: @MarielHemingway




| socialmediahive.com | facebook.com/socialmediahive | twitter.com/smhive | youtube.com/socialmediahive |
Social Media Hive Tuition

     Why Is Twitter Bio Important?

                                      • Searchable
                                      • Icebreaker
                                            • Links
                                        • Hashtags
                                         Twitter ID

| socialmediahive.com | facebook.com/socialmediahive | twitter.com/smhive | youtube.com/socialmediahive |
Social Media Hive Tuition


              Qualities Of A Good Bio
                                          Personal
                                      Who You Are
                                      What You Do
                                         Keywords
                                              Quirky
       Hobbies | Pet Peeves | Goals | Favourites | Nick Names



| socialmediahive.com | facebook.com/socialmediahive | twitter.com/smhive | youtube.com/socialmediahive |
Social Media Hive Tuition

                                           Links
                           Accessing You Bio Box
                     Go To:
                     • Settings
                     • Profile Tab
                     • Website
                        • Link to a specific
                        page
                     • Bio Box
                        • Include http:
                        • Hashtag
| socialmediahive.com | facebook.com/socialmediahive | twitter.com/smhive | youtube.com/socialmediahive |
Social Media Hive Tuition

                     What Is An Hashtag
        An hashtag is a means of following and finding tweets.




          How To Create An Hashtag
                   Choose your word(s) without spaces
             Put the hash / pound symbol in front of that word
               Conduct a search to confirm it is not in use.

                                       E.g. #smhiveTip
                                       Save hashtags
| socialmediahive.com | facebook.com/socialmediahive | twitter.com/smhive | youtube.com/socialmediahive |
Social Media Hive Tuition

                                  Connect Page




| socialmediahive.com | facebook.com/socialmediahive | twitter.com/smhive | youtube.com/socialmediahive |
Social Media Hive Tuition

                                     Home Page




| socialmediahive.com | facebook.com/socialmediahive | twitter.com/smhive | youtube.com/socialmediahive |
Social Media Hive Tuition

                                         Tweets
    • Regular Tweet:




   • Retweet via Twitter:




| socialmediahive.com | facebook.com/socialmediahive | twitter.com/smhive | youtube.com/socialmediahive |
Social Media Hive Tuition

                                         Tweets
    • Manual Retweets




   •Retweets With A comment




| socialmediahive.com | facebook.com/socialmediahive | twitter.com/smhive | youtube.com/socialmediahive |
Social Media Hive Tuition


    • Replies
                                     TWITTER
    Click the ‘Reply’ button below the tweet:




| socialmediahive.com | facebook.com/socialmediahive | twitter.com/smhive | youtube.com/socialmediahive |
Social Media Hive Tuition


                Who Sees Your Tweets
    A tweet sent to you that starts with your @UserName




   • It will appear in your timeline on the Home page and in
      your mentions on the Connect page.
   • If you don’t follow the sender, in your mentions only.
   • In the timeline of anyone that follows the both of you.

| socialmediahive.com | facebook.com/socialmediahive | twitter.com/smhive | youtube.com/socialmediahive |
Social Media Hive Tuition

                Who Sees Your Tweets
    A tweet you send to someone that starts with @TheirName




   • You in your timeline, whether or not you follow that person.

    • In their mentions.

    • Anyone who follows the both of you.

| socialmediahive.com | facebook.com/socialmediahive | twitter.com/smhive | youtube.com/socialmediahive |
Social Media Hive Tuition

                Who Sees Your Tweets
    A tweet from someone else that includes @YourName




    • You in your timeline if you follow that person.
    • In your mentions if you don’t follow that person.
   • All the sender’s followers in their timeline, UNLESS the
   tweet was created by pressing the ‘reply’ button, in that
   case, anyone who follows the both of you.

| socialmediahive.com | facebook.com/socialmediahive | twitter.com/smhive | youtube.com/socialmediahive |
Social Media Hive Tuition

                Who Sees Your Tweets
    A tweet from you that mentions @AnotherName




   • You in your timeline whether or not you follow them.
   • In the mentions of @AnotherName.
    Your followers timeline including those that don’t follow
   @AnotherName UNLESS the tweet was created by
   pressing the ‘reply’ button, in that case, anyone who
   follows the both of you.
   •
| socialmediahive.com | facebook.com/socialmediahive | twitter.com/smhive | youtube.com/socialmediahive |
Social Media Hive Tuition

                     Maximum Exposure
    1.    Put a dot at the beginning of the tweet before the username.
          (The tweet will go out to all your followers as oppose to just
          those who follow the both of you):




   2. Put some text before the username:




| socialmediahive.com | facebook.com/socialmediahive | twitter.com/smhive | youtube.com/socialmediahive |
Social Media Hive Tuition


           Find your target Audience
   Ask yourself ‘Who would my target audience be
   following?’

   Twitter Search
      • Click ‘Who To Follow’ in the top right corner
          Search box – Searches bio’s
      • Twello.com – search categories
      • twitter.com/search
      •Tweepz.com




| socialmediahive.com | facebook.com/socialmediahive | twitter.com/smhive | youtube.com/socialmediahive |
Social Media Hive Tuition

                              Saving Searches
  Conduct a search for:
       People to connect with.
       Keywords
       Hashtags

  - Save search (auto updating list).
  - Find results under ‘Searches’




| socialmediahive.com | facebook.com/socialmediahive | twitter.com/smhive | youtube.com/socialmediahive |
Social Media Hive Tuition

                           Uploading Images

   • Use camera icon
   • Twit pic
   Images show up in recent images




| socialmediahive.com | facebook.com/socialmediahive | twitter.com/smhive | youtube.com/socialmediahive |
Social Media Hive Tuition

                        Adding A Video Link

   You Tube: Add ‘Share’ link
   Vimeo:    Add ‘Shar’e link




| socialmediahive.com | facebook.com/socialmediahive | twitter.com/smhive | youtube.com/socialmediahive |
What's a Message? (formerly called a Direct Message)

      Social Media Hive Tuition

                                  Twitter Messages
  Also known as a Direct Message, are private messages sent
  via Twitter to one of your followers.

  • In turn, people you follow can send you a private message.
  • You cannot send a direct message to a user who is not
  • following you.




| socialmediahive.com | facebook.com/socialmediahive | twitter.com/smhive | youtube.com/socialmediahive |
Social Media Hive Tuition




| socialmediahive.com | facebook.com/socialmediahive | twitter.com/smhive | youtube.com/socialmediahive |
Social Media Hive Tuition




| socialmediahive.com | facebook.com/socialmediahive | twitter.com/smhive | youtube.com/socialmediahive |

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Twitter one hour tuition v2 slideshare

  • 1. Social Media Hive Tuition Twitter: One Hour Tuition | socialmediahive.com | facebook.com/socialmediahive | twitter.com/smhive | youtube.com/socialmediahive |
  • 2. Social Media Hive Tuition What you will learn • What is Twitter • Connect page • Twitter Facts • Different types of tweets • Twitter Bio • Who sees your tweets • Why is the Twitter Bio • Maximum exposure of Important your tweets • Qualities of a good bio • Saving searches • Links • Uploading images • What is an hashtag • Adding a video link • Bio layouts • Twitter messages | socialmediahive.com | facebook.com/socialmediahive | twitter.com/smhive | youtube.com/socialmediahive |
  • 3. Social Media Hive Tuition About Me • Founder of Social Media Hive • Originally a created as a social media management company • Background in Internet marketing • Long career in publishing production | socialmediahive.com | facebook.com/socialmediahive | twitter.com/smhive | youtube.com/socialmediahive |
  • 4. Social Media Hive Tuition What Is Twitter • Twitter is a micro-blogging network. Millions of people, organisations and businesses use it to discover and share information. | socialmediahive.com | facebook.com/socialmediahive | twitter.com/smhive | youtube.com/socialmediahive |
  • 5. Social Media Hive Tuition What Is Twitter On Twitter anyone can read, write and share messages of up to 140 characters. These messages or tweets are public and available to anyone interested in them. Twitter users subscribe to tweets by following people or accounts. Followers receive these tweets in their timeline, a feed of all the accounts they have subscribed to. | socialmediahive.com | facebook.com/socialmediahive | twitter.com/smhive | youtube.com/socialmediahive |
  • 6. Social Media Hive Tuition 11 Twitter Facts • Twitter now has 100 million active users every month | socialmediahive.com | facebook.com/socialmediahive | twitter.com/smhive | youtube.com/socialmediahive |
  • 7. Social Media Hive Tuition 11 Twitter Facts 50 Million Users every day | socialmediahive.com | facebook.com/socialmediahive | twitter.com/smhive | youtube.com/socialmediahive |
  • 8. Social Media Hive Tuition 11 Twitter Facts 200 million registered users | socialmediahive.com | facebook.com/socialmediahive | twitter.com/smhive | youtube.com/socialmediahive |
  • 9. Social Media Hive Tuition 11 Twitter Facts The number of Twitter users logging in every month is up by 82% since the beginning of the year 2011. | socialmediahive.com | facebook.com/socialmediahive | twitter.com/smhive | youtube.com/socialmediahive |
  • 10. Social Media Hive Tuition 11 Twitter Facts 55 million users log in to Twitter from their phone or tablet each month | socialmediahive.com | facebook.com/socialmediahive | twitter.com/smhive | youtube.com/socialmediahive |
  • 11. Social Media Hive Tuition 11 Twitter Facts Twitter.com receives 400 million vistors a month | socialmediahive.com | facebook.com/socialmediahive | twitter.com/smhive | youtube.com/socialmediahive |
  • 12. Social Media Hive Tuition 11 Twitter Facts Twitter.com visitor growth is up 60% this year | socialmediahive.com | facebook.com/socialmediahive | twitter.com/smhive | youtube.com/socialmediahive |
  • 13. Social Media Hive Tuition 11 Twitter Facts 40% of Twitter users don’t tweet every month but watch others tweet | socialmediahive.com | facebook.com/socialmediahive | twitter.com/smhive | youtube.com/socialmediahive |
  • 14. Social Media Hive Tuition 11 Twitter Facts Projected growth by the end of the year is an additional 26 million users | socialmediahive.com | facebook.com/socialmediahive | twitter.com/smhive | youtube.com/socialmediahive |
  • 15. Social Media Hive Tuition 11 Twitter Facts Twitter hosts approximately one billion tweets every 5 days | socialmediahive.com | facebook.com/socialmediahive | twitter.com/smhive | youtube.com/socialmediahive |
  • 16. Social Media Hive Tuition 11 Twitter Facts Twitter has set a new record for tweets per second of 8,900 (TPS) | socialmediahive.com | facebook.com/socialmediahive | twitter.com/smhive | youtube.com/socialmediahive |
  • 17. Social Media Hive Tuition Twitter Bio | socialmediahive.com | facebook.com/socialmediahive | twitter.com/smhive | youtube.com/socialmediahive |
  • 18. Social Media Hive Tuition Bio Layouts Bullet Point : @smhive Text: @MarielHemingway | socialmediahive.com | facebook.com/socialmediahive | twitter.com/smhive | youtube.com/socialmediahive |
  • 19. Social Media Hive Tuition Why Is Twitter Bio Important? • Searchable • Icebreaker • Links • Hashtags Twitter ID | socialmediahive.com | facebook.com/socialmediahive | twitter.com/smhive | youtube.com/socialmediahive |
  • 20. Social Media Hive Tuition Qualities Of A Good Bio Personal Who You Are What You Do Keywords Quirky Hobbies | Pet Peeves | Goals | Favourites | Nick Names | socialmediahive.com | facebook.com/socialmediahive | twitter.com/smhive | youtube.com/socialmediahive |
  • 21. Social Media Hive Tuition Links Accessing You Bio Box Go To: • Settings • Profile Tab • Website • Link to a specific page • Bio Box • Include http: • Hashtag | socialmediahive.com | facebook.com/socialmediahive | twitter.com/smhive | youtube.com/socialmediahive |
  • 22. Social Media Hive Tuition What Is An Hashtag An hashtag is a means of following and finding tweets. How To Create An Hashtag Choose your word(s) without spaces Put the hash / pound symbol in front of that word Conduct a search to confirm it is not in use. E.g. #smhiveTip Save hashtags | socialmediahive.com | facebook.com/socialmediahive | twitter.com/smhive | youtube.com/socialmediahive |
  • 23. Social Media Hive Tuition Connect Page | socialmediahive.com | facebook.com/socialmediahive | twitter.com/smhive | youtube.com/socialmediahive |
  • 24. Social Media Hive Tuition Home Page | socialmediahive.com | facebook.com/socialmediahive | twitter.com/smhive | youtube.com/socialmediahive |
  • 25. Social Media Hive Tuition Tweets • Regular Tweet: • Retweet via Twitter: | socialmediahive.com | facebook.com/socialmediahive | twitter.com/smhive | youtube.com/socialmediahive |
  • 26. Social Media Hive Tuition Tweets • Manual Retweets •Retweets With A comment | socialmediahive.com | facebook.com/socialmediahive | twitter.com/smhive | youtube.com/socialmediahive |
  • 27. Social Media Hive Tuition • Replies TWITTER Click the ‘Reply’ button below the tweet: | socialmediahive.com | facebook.com/socialmediahive | twitter.com/smhive | youtube.com/socialmediahive |
  • 28. Social Media Hive Tuition Who Sees Your Tweets A tweet sent to you that starts with your @UserName • It will appear in your timeline on the Home page and in your mentions on the Connect page. • If you don’t follow the sender, in your mentions only. • In the timeline of anyone that follows the both of you. | socialmediahive.com | facebook.com/socialmediahive | twitter.com/smhive | youtube.com/socialmediahive |
  • 29. Social Media Hive Tuition Who Sees Your Tweets A tweet you send to someone that starts with @TheirName • You in your timeline, whether or not you follow that person. • In their mentions. • Anyone who follows the both of you. | socialmediahive.com | facebook.com/socialmediahive | twitter.com/smhive | youtube.com/socialmediahive |
  • 30. Social Media Hive Tuition Who Sees Your Tweets A tweet from someone else that includes @YourName • You in your timeline if you follow that person. • In your mentions if you don’t follow that person. • All the sender’s followers in their timeline, UNLESS the tweet was created by pressing the ‘reply’ button, in that case, anyone who follows the both of you. | socialmediahive.com | facebook.com/socialmediahive | twitter.com/smhive | youtube.com/socialmediahive |
  • 31. Social Media Hive Tuition Who Sees Your Tweets A tweet from you that mentions @AnotherName • You in your timeline whether or not you follow them. • In the mentions of @AnotherName. Your followers timeline including those that don’t follow @AnotherName UNLESS the tweet was created by pressing the ‘reply’ button, in that case, anyone who follows the both of you. • | socialmediahive.com | facebook.com/socialmediahive | twitter.com/smhive | youtube.com/socialmediahive |
  • 32. Social Media Hive Tuition Maximum Exposure 1. Put a dot at the beginning of the tweet before the username. (The tweet will go out to all your followers as oppose to just those who follow the both of you): 2. Put some text before the username: | socialmediahive.com | facebook.com/socialmediahive | twitter.com/smhive | youtube.com/socialmediahive |
  • 33. Social Media Hive Tuition Find your target Audience Ask yourself ‘Who would my target audience be following?’ Twitter Search • Click ‘Who To Follow’ in the top right corner Search box – Searches bio’s • Twello.com – search categories • twitter.com/search •Tweepz.com | socialmediahive.com | facebook.com/socialmediahive | twitter.com/smhive | youtube.com/socialmediahive |
  • 34. Social Media Hive Tuition Saving Searches Conduct a search for: People to connect with. Keywords Hashtags - Save search (auto updating list). - Find results under ‘Searches’ | socialmediahive.com | facebook.com/socialmediahive | twitter.com/smhive | youtube.com/socialmediahive |
  • 35. Social Media Hive Tuition Uploading Images • Use camera icon • Twit pic Images show up in recent images | socialmediahive.com | facebook.com/socialmediahive | twitter.com/smhive | youtube.com/socialmediahive |
  • 36. Social Media Hive Tuition Adding A Video Link You Tube: Add ‘Share’ link Vimeo: Add ‘Shar’e link | socialmediahive.com | facebook.com/socialmediahive | twitter.com/smhive | youtube.com/socialmediahive |
  • 37. What's a Message? (formerly called a Direct Message) Social Media Hive Tuition Twitter Messages Also known as a Direct Message, are private messages sent via Twitter to one of your followers. • In turn, people you follow can send you a private message. • You cannot send a direct message to a user who is not • following you. | socialmediahive.com | facebook.com/socialmediahive | twitter.com/smhive | youtube.com/socialmediahive |
  • 38. Social Media Hive Tuition | socialmediahive.com | facebook.com/socialmediahive | twitter.com/smhive | youtube.com/socialmediahive |
  • 39. Social Media Hive Tuition | socialmediahive.com | facebook.com/socialmediahive | twitter.com/smhive | youtube.com/socialmediahive |