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PRESS KIT
Who am I?
                  Hi, I am Simon

           Passionate traveler

      Social Media Enthusiast

          Strong PR background

Always ready to explore another
   piece of world, discover new
    places, encounter different
  people and cultures, and share
    my experiences and emotions
So... What is Wild
   About Travel?
 The mirror of a great passion

  The willingness to go beyond
               simple ‘visiting’.

           Telling stories about
                experiences
              and emotions.
   Searching for what makes a
               place unique.

  Writing and sharing about the
 things I like: adventure, the
 outdoors and wilderness,
  as well as art and culture.

 Recent launch of the new Wild
       About Travel Monthly
                  Newsletter
Wild About
 Travel readers
     are from...
             USA                33%
               UK               12%
          Canada                 5%
             Italy               4%
         Germany                 3%
            India                3%
           Japan                 2%
                   Source: Google Analytics


According to Alexa, wild-about-
       travel.com is visited more
     frequently by females, age
                 range 35-44, no
children, college educated and
           browsing from home.
Statistics & Rankings
A quick overview of the impact of
my writing and photography.

 • Google Page Rank: #4
 • Google Average Monthly
   Page Views: 31,000
 • Nominated in the 15 Best
   Travel Blogs to Follow in
   2013
 • #8 in the Top 50 Blogs in
   Adventure on
   NetworkedBlogs
 • # 41 in the Top 150 Travel
   Blogs for Students
 • Nominated as one the Best
   Female Blogers in the
   Skyscanner 2013 Blogscars

Data as of Febryary 2013
Social Network
   Twitter: 9,300+ Followers
  Facebook: 3,700+ Friends
 (Simon Falvo), 1,660+ Fans
    (Wild About Travel page)




 Instagram: 900+ Followers
  Pinterest: 780+ Followers
       StumbleUpon: 850+
              Connections

         Data as of February 2013
The potential of
Blog/Press Trips
There’s nothing like passion and a
good network to successfully
      promote a destination and a
         special travel experience.

  Blog Trips attended include:
          St Albans (UK), November 2010
               Tuscany (Italy), March 2011
                 Glasgow (UK), April 2011
   Antequera (Spain), June 2011 Brighton
  (UK), January 2012 Dolomites (I), March
                                       2012
                     Umbria (I), April 2012
 Costa Brava (E), May 2012 Seiser Alm
                           (I), August 2012
                      Molise (I) Sept. 2012
                  Flanders (B), Sept. 2012
             Costa Brava (E), Sept. 2012

        Sponsored Personal
                     Trips:
                 New Zealand, 2012-2013
Wide-spread,
      Measurable
        Exposure
Contribution ranges from real-
time exposure through the
    main social networks,
  articles and photos promoted
      through a large number of
                  platforms.

  Promotion before, during
               and after the trip

                Strong focus on
               engagement

    Post trip measurement
            (articles page views,
interactions, twitter reach, etc.)
Besides Wild
        About Travel
Contributor of VisitBritain with
   a pool of UK and international
                  travel bloggers.
   Featured on other blogs and
printed publications, among
                         which:
                      IMQ Notizie
                    Velvet Escape
                  Isabelles Travel
                        Cumi&Ciki
                      Traveldudes
                  Hike Bike Travel
Social Media and
Speaking
Engagements
    Trainer in Social Media
    Marketing and Digital
          Communication


Keynote Speaker at TBE12 in
     Genova (October 2012)




          Panel Speaker at
     BTO2011(Florence) and
          BIT2012 (Milan)
In the News
• Panorama (The main Italian
  News Magazine): In Viaggio
  coi Blogger, Oct. 2012

• Vanity Fair.it: Come
  diventare blogger di
  successo, Oct. 2012

• RAINews24 (TV): Interview
  on Travel Blogging/TBE12,
  Oct. 2012

• Wired.it: I migliori blg di
  viaggio, Oct. 2012

• Il Secolo XIX (Local
  Newspaper in the Liguria
  Region): TV Interview, Oct.
  2012
Media and PR
                 I am available for:

     + Blog/Press Trips and
        social media engagement.

       + Products Reviews,
according to the editorial guidelines.

      + Commissioning of Travel
   Articles (English and Italian).
     + Collaboration with PR
      agencies, Tourism
 Boards, Holiday resorts
       for the promotion of selected
 destinations or travel experiences.

    + Sponsored Articles,
   according to editorial guidelines.
Consultancy

           I am available for:
+ PublicSpeaking related to
    Blogging, Social Media
     Marketing and Digital
     Communication in the
            Travel Industry


+ Strategic consultancy for
  Digital Media Campaigns


+ Seminars and Training in
Digital Communication and
   Social Media Marketing
Find me on...
Facebook: Simon Falvo,
Wild About Travel
Twitter: @1step2theleft
Google+: Simon Falvo
LinkedIn: Simon Falvo
Instagram: @1step2theleft
Pinterest: WIldAboutTravel
For further information
simon.falvo@gmail.com




All Photos by Simon Falvo
Thank you!
I look forward to getting in touch

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Social Media Travel Blogger Press Kit

  • 2. Who am I? Hi, I am Simon Passionate traveler Social Media Enthusiast Strong PR background Always ready to explore another piece of world, discover new places, encounter different people and cultures, and share my experiences and emotions
  • 3. So... What is Wild About Travel? The mirror of a great passion The willingness to go beyond simple ‘visiting’. Telling stories about experiences and emotions. Searching for what makes a place unique. Writing and sharing about the things I like: adventure, the outdoors and wilderness, as well as art and culture. Recent launch of the new Wild About Travel Monthly Newsletter
  • 4. Wild About Travel readers are from... USA 33% UK 12% Canada 5% Italy 4% Germany 3% India 3% Japan 2% Source: Google Analytics According to Alexa, wild-about- travel.com is visited more frequently by females, age range 35-44, no children, college educated and browsing from home.
  • 5. Statistics & Rankings A quick overview of the impact of my writing and photography. • Google Page Rank: #4 • Google Average Monthly Page Views: 31,000 • Nominated in the 15 Best Travel Blogs to Follow in 2013 • #8 in the Top 50 Blogs in Adventure on NetworkedBlogs • # 41 in the Top 150 Travel Blogs for Students • Nominated as one the Best Female Blogers in the Skyscanner 2013 Blogscars Data as of Febryary 2013
  • 6. Social Network Twitter: 9,300+ Followers Facebook: 3,700+ Friends (Simon Falvo), 1,660+ Fans (Wild About Travel page) Instagram: 900+ Followers Pinterest: 780+ Followers StumbleUpon: 850+ Connections Data as of February 2013
  • 7. The potential of Blog/Press Trips There’s nothing like passion and a good network to successfully promote a destination and a special travel experience. Blog Trips attended include: St Albans (UK), November 2010 Tuscany (Italy), March 2011 Glasgow (UK), April 2011 Antequera (Spain), June 2011 Brighton (UK), January 2012 Dolomites (I), March 2012 Umbria (I), April 2012 Costa Brava (E), May 2012 Seiser Alm (I), August 2012 Molise (I) Sept. 2012 Flanders (B), Sept. 2012 Costa Brava (E), Sept. 2012 Sponsored Personal Trips: New Zealand, 2012-2013
  • 8. Wide-spread, Measurable Exposure Contribution ranges from real- time exposure through the main social networks, articles and photos promoted through a large number of platforms. Promotion before, during and after the trip Strong focus on engagement Post trip measurement (articles page views, interactions, twitter reach, etc.)
  • 9. Besides Wild About Travel Contributor of VisitBritain with a pool of UK and international travel bloggers. Featured on other blogs and printed publications, among which: IMQ Notizie Velvet Escape Isabelles Travel Cumi&Ciki Traveldudes Hike Bike Travel
  • 10. Social Media and Speaking Engagements Trainer in Social Media Marketing and Digital Communication Keynote Speaker at TBE12 in Genova (October 2012) Panel Speaker at BTO2011(Florence) and BIT2012 (Milan)
  • 11. In the News • Panorama (The main Italian News Magazine): In Viaggio coi Blogger, Oct. 2012 • Vanity Fair.it: Come diventare blogger di successo, Oct. 2012 • RAINews24 (TV): Interview on Travel Blogging/TBE12, Oct. 2012 • Wired.it: I migliori blg di viaggio, Oct. 2012 • Il Secolo XIX (Local Newspaper in the Liguria Region): TV Interview, Oct. 2012
  • 12. Media and PR I am available for: + Blog/Press Trips and social media engagement. + Products Reviews, according to the editorial guidelines. + Commissioning of Travel Articles (English and Italian). + Collaboration with PR agencies, Tourism Boards, Holiday resorts for the promotion of selected destinations or travel experiences. + Sponsored Articles, according to editorial guidelines.
  • 13. Consultancy I am available for: + PublicSpeaking related to Blogging, Social Media Marketing and Digital Communication in the Travel Industry + Strategic consultancy for Digital Media Campaigns + Seminars and Training in Digital Communication and Social Media Marketing
  • 14. Find me on... Facebook: Simon Falvo, Wild About Travel Twitter: @1step2theleft Google+: Simon Falvo LinkedIn: Simon Falvo Instagram: @1step2theleft Pinterest: WIldAboutTravel For further information simon.falvo@gmail.com All Photos by Simon Falvo
  • 15. Thank you! I look forward to getting in touch