2. what is FOOD COLORING ???
Food coloring, or color additive, is any dye, chemicals
or substance that imparts color when it is added
to food or drink.They come in many forms consisting
of liquids, powders, gels and pastes. food coloring is
also used in a variety of non-food applications
including cosmetics, pharmaceuticals, home craft
projects etc.

3. Companiesuseartificialcolorstomake
theirfoodsmoreappealingtoconsumers.
Because we think that color is a
reliable indicator of the healthful
quality of foods.

4. Now-a-daysmostpeople
eatconvenientprocessed
foodinthesupermarket.
Morethan3000additives
canbefoundinprocessed
foodslikeincookies,
chocolates,chewing
gums,energydrinks,soft
drinks,fruits,vegetables,
pulses,candies,cakesetc.

6. There are loads of artificial colors in candy,
which makes for a very bad combination especially
for children. If you give kids a load of sugar and
petrochemicals together in the same meal, their
nervous systems go crazy.

7. YOU COULD BUY diseases along
with fruits…
 Growers know about this
color preference, so some
of them in Florida for
example - hijack that
instinctual process by
dipping some of their
oranges in a cancer-
causing red dye that makes
the peel look more orange.
The FDA has banned that
dye from use in foods
because it is a carcinogen.

8. And they could be made up
of….
 Coal tar and petrochemicals are the sources of the artificial
colors that go into our foods, and these artificial coloring
ingredients are dangerous to our health.
 food companies sell a product and generate profit,
regardless of the health effects on consumers which have
been worrisome.
 Human body was not designed to eat
petrochemicals!!!

9. Diseased fruits

10. even from insects…
• one more interesting tidbit I'd like to share with you.You
might be familiar with red color ingredient called carmine; it
can be found in strawberry yoghurt and a variety of other
products. Carmine is made up by grinding up beetles and
straining them red.
• Companies don't put this information on their labels.They
merely list "carmine," and they leave it up to you to figure out
what that means. Ninety-nine percent of people in this world
have no idea what carmine really is, but now you do.

11. some more…
 Amyl acetate- used as arificial flavor. May cause nervous
system depression, indigestion, chest pain, headache etc.
 Benzoates- can trigger allergies, skin rashes and asthma as
well as believed to cause brain damage.
 Benzaldehyde- Almond flavored. Can cause central
nervous system depression.
 Benzyl acetate- May cause gastrointestinal, bronchial, skin
and eye irritation.
 Caramel-Very common. Can cause vitamin B6 deficiency
and certain genetic disorders and even cancer.
 Cinnamyl formate- Can affect kidneys.

13. Now what to do??
 Read ingredients. Look for artificial food ingredients such as
yellow#2, red#5 etc and avoid them.
 With a little checking around you will discover that all the
cheap, low grade products in grocery tend to use artificial
colors.
 Another repeat offender in this are “sports drinks” with loaded
petrochemicals.They have no nutritional value. One can use
juices or just coconut water.
 The confectionery industries rely heavily on these- cakes and
icing. . If you really want to commit nutritional suicide, eat a lot
of icing.
 Avoid non seasonal fruits especially water melon, berries,
oranges, apples etc

15. A fAvor needed…
 Now that when we are aware, come let’s together
make a promise before leaving this room that we
will take care of this in future.
 I hope this would make a difference, although a
little, yet a huge one!
Eat healthy, stay healthy.
Say goodbye to many diseases…

16. Thank you
For your patient
listening…