A quick introduction to Web Content Management (WCM) concepts and systems. Date: April 2015 Follow / Tweet me: @ShehanPeruma

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Web Content Management (WCM)
A q u i c k i n t r o d u c t i o n t o W C M c o n c e p t s a n d s y s t e m s
April, 2015
Shehan Peruma
S o f t w a r e A r c h i t e c t
Twitter: @ShehanPeruma

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A web applicat ion design ed to make it
easy fo r n on - tech n ical u ser s to add , edit,
ma na ge & distr ib ute co n ten t in a website
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Definition :

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 P r o v i d e s a w i d e r a n g e o f
f u n c t i o n a l i t y o u t - o f - t h e - b o x
 C o n t e n t i s s t o r e d i n a d a t a b a s e
 U s e r - f r i e n d l y i n t e r f a c e
 C o n f i g u r a b l e a c c e s s r e s t r i c t i o n s
 B u i l t - i n n a v i g a t i o n
 S e a r c h
 Te m p l a t e s
 M u l t i l a n g u a g e s u p p o r t
 E x t e n s i b i l i t y
 W o r k f l o w s
F ea tures of a WCM S :
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 W h e n c o n t e n t & s t r u c t u r e
c h a n g e s f r e q u e n t l y
 C o n t r o l o v e r w h o h a s a c c e s s t o
t h e c o n t e n t
 R e d u c e t h e t i m e t a k e n t o l a u n c h
n e w w e b s i t e s
 E n s u r e s t a n d a r d s a n d c o n s i s t e n c y
i s m a i n t a i n e d t h r o u g h o u t t h e
w e b s i t e
 W h e n c o n t e n t n e e d s t o b e
d e l i v e r e d t h r o u g h m u l t i p l e
c h a n n e l s
 W h e n c o n t e n t a u t h o r s a r e n o t
t e c h n i c a l l y s a v v y
Need for a WCM S :
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A WCM S is used for :
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 C o r p o r a t e w e b s i t e s
 E - c o m m e r c e s i t e s ( o n l i n e
s h o p p i n g )
 B l o g s
 F o r u m s
 W i k i s
 I m a g e g a l l e r i e s
 E v e n t s l i s t i n g
 N e w s p o r t a l
M u c h m o r e …

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Develop er s & WCM S :
 C u s t o m e r s p r e f e r p l a t f o r m s
o v e r g r o u n d u p d e v e l o p m e n t
 O u t - of - t h e - b o x d o e s n o t
w o r k i n t h e r e a l w o r l d
 C o m m u n i t y s u p p o r t
 U s e r e g u l a r p r o g r a m m i n g
c o n c e p t s a n d t o o l s t o e x t e n d
f u n c t i o n a l i t y
 C o n c e p t s a r e t h e s a m e a c r o s s
t h e va r i o u s W C M S p r o d u c t s
 S p e c i a l i z a t i o n

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Concep tua l A rchitecture :
WCMS Platform (Drupal, SharePoint, Sitecore, Joomla. . .)
Web Server (IIS, Apache, Tomcat…)
WCMS Core
Platform Services
Content
Publishing
Content Types
(Data Models)
Branding &
Theming
Web AnalyticsSearch
Templates
(Page Layouts)
Authentication
Authorization
WidgetWorkflowsNavigation
User
Management
WCMS Custom
Features
Custom Widgets
(Image Rotator)
Pages (News,
Events, General)
Custom Branding
S i t e V i s i t o r
C o n t e n t A u t h o r
C o n t e n t A p p r o v e r
Database
Layer
(MS SQL
Server,
Oracle,
MySQL. . .)
Operating System (Windows, Ubuntu…)
Search
Content
Admin
Authentication
(ActiveDirectory,
LDAP…)

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Content
author logs
into the CMS
Select the
site/location
where the new
content is to be
created
Select the
content type
(e.g. News,
Events, etc.)
Select the
appropriate
layout
Add content
into the
appropriate
fields
Submit for
approval
Content
approver
reviews and
approves
Content is
published
and
accessible by
all
Typ ica l Workflow :
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Prod ucts :

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Screens :

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Reca p :
 I t ’s a l l a b o u t C r e a t i n g , M a n a g i n g
& P u b l i s h i n g c o n t e n t
 E m p o w e r s b u s i n e s s u s e r s
 P l e n t y o f p r o d u c t s ( p l a t f o r m s )
a v a i l a b l e ; o p e n s o u r c e a n d
c o m m e r c i a l . N o o n e - s i z e - f i t s - a l l
s o l u t i o n
 O u t - o f - t h e - b o x d o e s n o t w o r k i n
t h e r e a l w o r l d ; l o t s o f s c o p e f o r
d e v e l o p e r s & d e s i g n e r s
 R i c h , i n t e r a c t i v e a n d
s o p h i s t i c a t e d w e b
s i t e s / a p p l i c a t i o n s c a n b e b u i l t
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Shehan Peruma
S o f t w a r e A r c h i t e c t
Twitter: @ShehanPeruma

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