Survey was conducted by sharing the questionnaire on my facebook profile. Target audience mostly consisted of young people in the 20 - 30 year age bracket.
The survey can be accessed here -- https://docs.google.com/forms/d/1IbyqcYr5gc_2UvmnJXyMibmgwgLCzDnBOQOis8h2RJs/viewform
1. Analysis -- General Survey
Summary of the Results
• Overall 57 people voted. 47 of those were engineers, while 10 were non- engineers.
• Not much difference between the hobbies of engineers and non-engineers was noted, with browsing/ social networking being the most
common hobby for both the groups.
• Sachin Tendulkar & M.S.Dhoni were considered the biggest brand overall, while Amitabh Bachchan tipped Shahrukh Khan as the
biggest brand among film stars.
• Majority of the people preferred to work in India. However, the percentage of non-engineers willing to work abroad was reasonably
higher.
• Raghuram Rajan was unambiguously voted as the biggest role model for young Indians. No difference in voting pattern among
engineers & non-engineers was noted.
• As expected, majority of the respondents voted for Narendra Modi as their preferred choice of leader. However, the support for
Kejriwal was considerably higher among engineers.
• People favored democracy over autocracy. Support for Kejriwal among people favoring democracy was slightly higher than among
those favoring autocracy. However, the difference was too small to make any inference.
You can access the questionnaire over here
https://docs.google.com/forms/d/1IbyqcYr5gc_2UvmnJXyMibmgwgLCzDnBOQOis8h2RJs/viewform
2. What is your favorite hobby/ pastime?
20
8
10
3
16
Browsing/ Social Networking
reading books
Playing games
Singing/ Dancing (cultural activities)
others
People have varied hobbies,
though browsing/ social
networking seems to be
slightly more common than the
others.
There is not much difference
between the hobbies of
engineers & non-engineers,
and both do more or less the
same things
One interesting finding was
that no one among the non-
engineers was interested in
singing/ dancing, contrary to
popular belief.
34.00% 40.00%
25.50%
40.00%
19.00%
10.00%15.00%
10.00%6.50%
Engineers Non-Engineers
singing/ dancing (cultural activities)
reading books
playing games
others
browsing/ social networking
3. Who, according to you, is the biggest brand in India right
now?
Amitabh
Bachchan
16%
Mahendra
Singh Dhoni
30%
Sachin
Tendulkar
31%
Shahrukh
Khan
9%
Virat Kohli
14%
• Clear Indication that people
consider cricketers as better
brand ambassadors' than
film stars. Maybe the
notion of viewing crickets
as national representatives,
while actors as mere
entertainers is what pulled
the votes in this direction.
• Sachin and Amitabh got
more votes than Dhoni and
Shahrukh. Shows, Old is
gold indeed.
• A greater liking for Sachin
and Amitabh was seen
among the non-engineers.
However, it could be the
result of a small sample,
rather than any wider trend.
Amitabh
Bachchan
Mahendra Singh
Dhoni
Sachin Tendulkar Shahrukh Khan Virat Kohli
Non-Engineers 4 2 4 0 0
Engineers 5 15 14 5 8
4. If given a chance, where would you like to work?
30
5
22
India
somewhere else
US/ Europe
55.50%
40.00%
8.50%
10.00%
36.00%
50.00%
Engineers
Non-Engineers
India somewhere else US/ Europe
• Despite all the rampant
corruption, slowing
economy, rising number of
unemployed graduates, and
the ever increasing
population, majority of
people still had India as
their preferred working
location.
Kyuki Dil Hai Hindustani.
• A greater proportion of
engineers would prefer to
work in India, as compared
to non-engineers. This
could be because of the
popular perception,
prevalent in India, that
treats an engineer with
relatively more respect.
5. Who do you think is a better role model for young
Indians?
36
11 10
Raghuram Rajan Satya Nadella Viswanathan
Anand
Engineers
Non-engineers
Raghuram
Rajan
Satya
Nadella
Viswanathan
Anand
63.8% 19.2% 17%
60% 20% 20%
• Raghuram Rajan seems to be a clear
winner, as far as being a role model
for young Indians is concerned.
• Engineers and non-engineers, both
had more or less the same taste.
• It was expected that the percentage of
voters voting for Nadella would be
higher among those who wished to
live in US/Europe. However, no such
relation was found. In fact, the
opposite was found to be true.
10.00%
40.00%
23.00%
23.30%
20.00%
14.00%
67.00%
40.00%
64.00%
india somewhere else US/ Europe
Raghuram Rajan
Satya Nadella
Viswanathan Anand
6. Notwithstanding the election results, whom do you
personally support?
42
15
0
Narendra Modi Arvind Kejriwal Rahul Gandhi
Engineers
Non-engineers
Narendra Modi
Arvind
Kejriwal
70% 30%
90% 10%
• The trend seen during
election was visible here as
well with Narendra Modi
garnering a majority of
votes, while the Gandhi
scion getting zilch .
• As expected, Kejriwal’s IIT
background resulted in him
getting a larger vote
percentage from the
engineers.
• A hypothesis was that
people supporting Modi
would be having a greater
predilection towards
capitalist countries like US
or like those in Europe. The
survey points in that
direction. However nothing
concrete can be concluded.
52.00% 54.00%
7.00%
13.00%
41.00%
33.00%
Narendra Modi Arvind Kejriwal
India somewhere else US/ Europe
7. According to you, is democracy the best form of
government for India?
44
13
yes no
• As expected, majority of
people still have faith in
democracy, with it getting
close to 80% votes.
• Hypothesis was that people
supporting Kejriwal would
be having a greater faith in
democracy than those
supporting Modi, who gives
the impression of someone
more autocratic. However,
no such inference can be
drawn on the basis of this
survey, with Modi getting
more than 70% votes in
both the cases.
72.00%
77.00%
28.00%
23.00%
Yes
No
Narendra Modi Arvind Kejriwal
8. Survey Responses
Educational Background?
Who do you think is a better
role model for young
Indians?
Who, according to you, is
the biggest brand in India
right now?
What is your favorite
hobby/pastime?
Notwithstanding the
election results, whom do
you personally support?
If given a chance, where
would you like to work?
According to you, is
democracy the best form of
government for India?
Engineer Raghuram Rajan Mahendra Singh Dhoni Reading Books Arvind Kejriwal India Yes
Engineer Satya Nadella Virat Kohli Others Narendra Modi India No
Engineer Viswanathan Anand Mahendra Singh Dhoni Others Narendra Modi US/ Europe Yes
Engineer Raghuram Rajan Sachin Tendulkar Browsing/ Social Networking Narendra Modi US/ Europe Yes
Engineer Satya Nadella Mahendra Singh Dhoni Browsing/ Social Networking Narendra Modi US/ Europe Yes
Engineer Satya Nadella Mahendra Singh Dhoni Others Narendra Modi US/ Europe No
Engineer Raghuram Rajan Sachin Tendulkar Playing Games Narendra Modi India Yes
Engineer Raghuram Rajan Amitabh Bachchan Browsing/ Social Networking Narendra Modi Somewhere else Yes
Engineer Raghuram Rajan Sachin Tendulkar Browsing/ Social Networking Narendra Modi India No
Engineer Viswanathan Anand Sachin Tendulkar Browsing/ Social Networking Narendra Modi US/ Europe Yes
Engineer Raghuram Rajan Amitabh Bachchan Playing Games Arvind Kejriwal US/ Europe Yes
Engineer Raghuram Rajan Virat Kohli Others Arvind Kejriwal India Yes
Engineer Raghuram Rajan Mahendra Singh Dhoni Browsing/ Social Networking Narendra Modi US/ Europe Yes
Engineer Raghuram Rajan Sachin Tendulkar Others Arvind Kejriwal Somewhere else Yes
Engineer Raghuram Rajan Mahendra Singh Dhoni Playing Games Arvind Kejriwal India No
Engineer Raghuram Rajan Mahendra Singh Dhoni Others Narendra Modi US/ Europe Yes
Engineer Viswanathan Anand Amitabh Bachchan Playing Games Narendra Modi Somewhere else No
Engineer Satya Nadella Virat Kohli Browsing/ Social Networking Narendra Modi India Yes
Engineer Raghuram Rajan Mahendra Singh Dhoni
Singing/ Dancing (cultural
activities) Arvind Kejriwal US/ Europe Yes
9. Survey Responses
Non-Engineer Raghuram Rajan Sachin Tendulkar Others Arvind Kejriwal US/ Europe Yes
Engineer Raghuram Rajan Mahendra Singh Dhoni Reading Books Narendra Modi US/ Europe Yes
Engineer Raghuram Rajan Virat Kohli Reading Books Narendra Modi India No
Engineer Raghuram Rajan Virat Kohli Reading Books Arvind Kejriwal India Yes
Non-Engineer Raghuram Rajan Amitabh Bachchan Playing Games Narendra Modi US/ Europe Yes
Non-Engineer Raghuram Rajan Amitabh Bachchan Browsing/ Social Networking Narendra Modi India Yes
Engineer Raghuram Rajan Sachin Tendulkar Reading Books Arvind Kejriwal India Yes
Engineer Satya Nadella Mahendra Singh Dhoni Browsing/ Social Networking Narendra Modi India Yes
Engineer Satya Nadella Sachin Tendulkar Browsing/ Social Networking Arvind Kejriwal India Yes
Non-Engineer Raghuram Rajan Mahendra Singh Dhoni Browsing/ Social Networking Narendra Modi US/ Europe Yes
Engineer Raghuram Rajan Shahrukh Khan Others Narendra Modi US/ Europe Yes
Engineer Raghuram Rajan Sachin Tendulkar Playing Games Arvind Kejriwal US/ Europe No
Engineer Viswanathan Anand Virat Kohli Playing Games Arvind Kejriwal Somewhere else No
Engineer Raghuram Rajan Virat Kohli Browsing/ Social Networking Narendra Modi India No
Engineer Viswanathan Anand Mahendra Singh Dhoni Browsing/ Social Networking Arvind Kejriwal US/ Europe Yes
Engineer Viswanathan Anand Mahendra Singh Dhoni Browsing/ Social Networking Narendra Modi India Yes
Engineer Raghuram Rajan Amitabh Bachchan Others Arvind Kejriwal India Yes
Non-Engineer Raghuram Rajan Amitabh Bachchan Others Narendra Modi India No
Engineer Raghuram Rajan Shahrukh Khan Reading Books Narendra Modi US/ Europe Yes
Engineer Raghuram Rajan Sachin Tendulkar Browsing/ Social Networking Narendra Modi India Yes
10. Survey Responses
Engineer Raghuram Rajan Sachin Tendulkar Others Narendra Modi India Yes
Engineer Satya Nadella Mahendra Singh Dhoni Browsing/ Social Networking Arvind Kejriwal India Yes
Non-Engineer Satya Nadella Sachin Tendulkar Others Narendra Modi US/ Europe No
Non-Engineer Viswanathan Anand Sachin Tendulkar Browsing/ Social Networking Narendra Modi US/ Europe Yes
Engineer Raghuram Rajan Sachin Tendulkar Others Narendra Modi US/ Europe Yes
Engineer Raghuram Rajan Shahrukh Khan
Singing/ Dancing (cultural
activities) Narendra Modi India Yes
Engineer Viswanathan Anand Shahrukh Khan Browsing/ Social Networking Narendra Modi US/ Europe Yes
Engineer Raghuram Rajan Virat Kohli Playing Games Narendra Modi India No
Engineer Viswanathan Anand Sachin Tendulkar Playing Games Narendra Modi India Yes
Engineer Raghuram Rajan Amitabh Bachchan Reading Books Narendra Modi India Yes
Non-Engineer Raghuram Rajan Sachin Tendulkar Browsing/ Social Networking Narendra Modi India No
Engineer Satya Nadella Shahrukh Khan Browsing/ Social Networking Narendra Modi India Yes
Engineer Raghuram Rajan Mahendra Singh Dhoni
Singing/ Dancing (cultural
activities) Narendra Modi US/ Europe Yes
Engineer Raghuram Rajan Sachin Tendulkar Others Narendra Modi India Yes
Engineer Satya Nadella Mahendra Singh Dhoni Playing Games Narendra Modi India Yes
Engineer Raghuram Rajan Sachin Tendulkar Others Narendra Modi India Yes
Non-Engineer Viswanathan Anand Mahendra Singh Dhoni Reading Books Narendra Modi India Yes
Non-Engineer Satya Nadella Amitabh Bachchan Others Narendra Modi Somewhere else Yes