A diagram illustrating how enterprise application integration can be used effectively to improve business processes. By improving communication and knowledge sharing, Enterprise application integration improves innovation and customer service, leading to an environment in which these vital business concepts work in tandem to improve business processes.

1. When enterprise application integration is used effectively, knowledge sharing and collaboration occur between an organization and its customers.
Furthermore, communication between the two parties becomes increasingly efficient. As this process occurs, improved customer service becomes a
means of innovation, and innovation becomes a means of providing better customer service. Innovation within the organization results in better
products and services, as well as innovative ways to better serve customers. Through enterprise application integration, customers are better equipped
to provide feedback, and can share their thoughts, concerns and suggestions with the organization. Their insights can provide organizations with new
and innovative ways to serve their customers and improve their business practices. In short, innovation can lead to enhancements in customer service,
and improved customer service can inspire innovation within an organization.
Enterprise Application Integration for Business Improvement
Enterprise application integration
encourages innovation within an
organization. Knowledge is shared,
collaboration is encouraged, and
organizational efficiencies make
available additional resources for use
in innovative approaches.
Enterprise application integration
leads to improved customer service.
It provides customers with a means
of sharing their opinions with
organizations in an efficient manner.
Organizations can use this feedback
to better serve its customers.