This keynote was presented at MD+DI Wireless Connectivity in Medical Devices Conference East (WirelessMedDev.com) on November 28, 2012.
Topics discussed:
* Things that kill and harm human beings today are very different than just 100 years ago
* Health policy and payments are shifting to deal with new realities
* Marketplace and industry challenges for device vendors
* Why wireless connectivity is good business
* Why wireless connectivity is a disruptive innovation
Key takeaways:
* Wireless is a business enabler but there’s a lot to consider.
* Hardware, sensors, and software are transient businesses but data lives forever. He who owns, integrates, and uses data wins in the end.
* Data from devices is too important and specialized to be left to software vendors, managed service providers, and system integrators.
MDDI WirelessMedDev.com East Keynote: Wireless capable medical devices with significant software and data integration are the future
1. Wireless capable medical devices with
significant software and data integration are the
future
By Shahid N. Shah
2. NETSPECTIVE
Who is Shahid?
• 20+ years of software engineering and multisite healthcare system deployment experience
• 12+ years of healthcare IT and medical
devices experience (blog at
http://healthcareguy.com)
• 15+ years of technology management
experience (government, non-profit,
commercial)
• 10+ years as architect, engineer, and
implementation manager on various EMR and
EHR initiatives (commercial and non-profit)
Author of Chapter 13, “You’re
the CIO of your Own Office”
www.netspective.com
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3. NETSPECTIVE
What you’ll learn in this briefing
Wireless capable medical devices with significant software and data integration are the future
Topics
Key takeaways
• Things that kill and harm human
beings today are very different than
just 100 years ago
• Health policy and payments are
shifting to deal with new realities
• Marketplace and industry challenges
for device vendors
• Why wireless connectivity is good
business
• Why wireless connectivity is a
disruptive innovation
• Wireless is a business enabler but
there’s a lot to consider.
• Hardware, sensors, and software are
transient businesses but data lives
forever. He who owns, integrates, and
uses data wins in the end.
• Data from devices is too important
and specialized to be left to software
vendors, managed service providers,
and system integrators.
www.netspective.com
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5. NETSPECTIVE
Bacteria used to kill us the most…
Per 100k population, Historical Statistics of the United States, Millennial Edition
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6. NETSPECTIVE
We’ve got most infections beat…
…except the flu and pneumonia
Per 100k population, Historical Statistics of the United States, Millennial Edition
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7. NETSPECTIVE
Infectious diseases used to kill us…
…but what’s left seem only to be “manageable” not easily “curable”
Top killers in 1900
Pneumonia
and influenza
TB
Diarrhea and
enteritis
Top killers today
Heart disease
Cancer
Chronic lower
respiratory
diseases
Per 100k population, Historical Statistics of the United States, Millennial Edition
www.netspective.com
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8. NETSPECTIVE
From cures to management…
…young people don’t dye of diseases often now
Death by age group, 1900
Death by age group, Today
http://siteresources.worldbank.org/INTHSD/Resources/topics/Health-Financing/HFRChap1.pdf
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9. NETSPECTIVE
The new realities of patient populations
Prevention
•
Education
•
Health Promotions
•
Healthy Lifestyle Choices
•
Health Risk Assessment
Management
•
•
Obesity Management
Wellness Management
•
•
•
•
•
•
•
Assessment – HRA
Stratification
Dietary
Physical Activity
Physician Coordination
Social Network
Behavior Modification
•
•
•
Diabetes
COPD
CHF
•
•
•
•
•
Stratification & Enrollment
Disease Management
Care Coordination
MD Pay-for-Performance
Patient Coaching
•
•
•
•
Physicians Office
Hospital
Other sites
Pharmacology
•
Catastrophic Case
Management
Utilization Management
Care Coordination
Co-morbidities
•
•
•
26 % of Population
35 % of Population
35 % of Population
4% of Population
4 % of Medical Costs
22 % of Medical Costs
37 % of Medical Costs
36 % of Medical Costs
Source: Amir Jafri, PrescribeWell
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Healthcare industry / market trends
Major market and regulatory trends that are causing customers and competitors to shift
You must learn and be able to talk to customers about all these terms
PPACA
ACO
PCMH
“Affordable Care
Act”
“Accountable
Care Org”
“Medical
Home”
Health
Home
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mHealth
MU
“Meaningful Use”
PCPCC
“Patient Centered
Care”
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11. NETSPECTIVE
Implications of healthcare trends
PPACA
ACO
Software
Regulated IT and Systems
Integration Services
MU
Health
Home
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PCMH
mHealth
DATA
Evidence Based Medicine
Comparative Effectiveness
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12. NETSPECTIVE
The new world order
General
Wellness
Specific
Prevention
Self Service
Physiologics
Self Service
Monitoring
Healthcare
Professional
Monitoring
Care Team
Diagnostics
Care Team
Monitoring
Self Service
Diagnostics
Healthcare
Professional
Diagnostics
Hospital
Monitoring
Hospital
Diagnostics
www.netspective.com
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14. NETSPECTIVE
Key regulatory questions
Will the FDA accept
wireless in safetycritical systems?
Is wireless safe
enough for medical
devices?
Yes
Yes
but you must prove it
The best regulatory strategy is to abstract
design specifications to minimize sustaining
engineering:
• Intended use
• Predicate device(s)
• Design approach and how OTS
• components are used
• Design input specifications
• Risk and hazard analysis
Abstract Specifications:
• Remove dynamic characteristics
• Manufacturer, model, version
• Performance specifications
• Clock speed
• Memory
• Storage
• Industry standards
• Third party certifications
Source: Tim Gee, MedicalConnectivity.com
www.netspective.com
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15. NETSPECTIVE
Key design questions
Choose a radio
or develop
one?
Choose off the
shelf (OTS) multiradio chips with
extended support
Antenna
Design?
Follow mobile
phone designs
Provisioning &
Support?
Buy or build a
BaaS, M2M, or
IOT Solution
OTS Selection Criteria:
• Frequency of changes
• Frequency of patches
• Adherence to standards
• Potential to strip out features
• Suitable suppliers
Appropriate Frequency:
• Medical Implant Communications
Service (MICS) 402-405 MHz
• Wireless Medical Telemetry Service
(WMTS) 608-614 MHz, 1,395-1,400 MHz,
and 1,429-1,432 MHz
• Medical Body Area Network (MBAN)
2,360-2,390 MHz secondary basis,
2,390-2,400
Source: Tim Gee, MedicalConnectivity.com
www.netspective.com
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18. NETSPECTIVE
Key marketing & product management questions
Can customer
manage the
technology?
Does customer
have the existing
infrastructure?
Can you deliver
after you build
it?
They need a good IT
and test environment
to ensure reliability
They need reliable
power, broadband
coverage, and good
WiFi
You need installation,
provisioning, testing,
and remote support
infrastructure
Infrastructure Considerations:
• Interoperability, coexistence
• Shared or dedicated
infrastructure
• System and device level
security
• Capacity/bandwidth
• WMTS: 16 MHz bandwidth
• Wi-Fi: >450 MHz
bandwidth
• MBAN: 40 MHz bandwidth
• Manageability
Source: Tim Gee, MedicalConnectivity.com
www.netspective.com
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19. NETSPECTIVE
Key human capital questions
You can’t go it alone, get help now
Do we have strategy
expertise?
Do we have
development
expertise?
Do we have unit
and internal testing
expertise?
Do we have systems
and customer
environment testing
expertise?
Do we have
regulatory
expertise?
Do we have
certification
expertise?
www.netspective.com
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Don’t give up data to others without a fight
Software vendors, systems integrators, and others don’t have your best interest in mind
Device
Teaming
Cloud
Services
Patient
Self-Management
Platforms
SSL VPN
Patient Context
Monitoring
BaaS Gateway
(DDS, XMPP ESB)
,
Device
Data
Data Transformation (ESB, HL7)
Remote
Surveillance
Management
Dashboards
HIT
Integration
Report
Generation
Device reimbursement
www.netspective.com
Enterprise Data
RCM, Financials,
EHRs
Device
Management
Cross Device
App Workflows
Device Utilization
Device profitability
Alarm
Notifications
Device Inventory
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23. NETSPECTIVE
Needed: care team involvement
PATIENT/
CONSUMER
HEALTHCAR
E PROVIDER
Care Team
FAMILY
CAREGIVER
CALL CENTERS AND
REMOTE SUPPORT
www.netspective.com
HOSPITAL
ALTERNATE
SITE OF
CARE
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25. NETSPECTIVE
Data changes the questions we ask
Simple visual facts
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Complex visual facts
Complex computable
facts
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26. NETSPECTIVE
Data can change medical science
The old way
The new way
Identify problem
Identify data
Ask questions
Generate questions
Collect data
Mine data
Answer questions
Answer questions
www.netspective.com
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