With Instagram introducing video and facebook continuing to baffle brands with where imagery fits into EdgeRank there’s no better time to attend the DMA’s annual social media breakfast.
Join us at Getty Images' London gallery on Wednesday 18 September for a masterclass on visual storytelling using social media.
Focusing on visual storytelling in social media, this event is perfect for brands and agencies alike and will include insightful presentations, debate and time for a panel Q&A.
Prepare to be amazed and entertained:
Facebook's creative strategist Yutaro Kojima talks big data, the power of Feed, why images matter on Facebook and reveals how some of the most innovative brands win on Facebook.
Starbucks UK's digital and social marketing manager, Jamie McQuary reveals 10 non-fashion or footwear brand Instagram accounts to follow for inspiration.
Guy Merrill, art director at Getty Images will be painting a picture of the impact of social media on brands’ use of photography and how social and mobile advances are influencing advertising and marketing. It’ll include examples of how brands are using photography socially and how they are harnessing their customers’ ability to take photos.
Richard Norton, senior copywriter at Indicia examines the cult of the selfie and explores the potential it offers your brand to engage ever deeper with your audience in a lively interactive session.
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Let the visuals do the talking: social media storytelling
1. Data protection 2013
Friday 8 February
#dmadata
Supported by
Let the visuals do the talking:
social media storytelling
Wednesday 18 September 2013, Getty Images Gallery
#dmasocial
2. 8.30am Registration and breakfast
9.00am Welcome from the Chair
Tim Pritchard, Head of Social Media, Manning Gottlieb OMD
9.10am Social photography and visual storytelling
Guy Merrill, Art Director, Getty Images
9.35am 10 non-fashion or footwear brand Instagram accounts to follow for inspiration
Jamie McQuary, Marketing Manager – digital and social media, Starbucks UK
9.45am The irresistible rise of the selfie!
Richard Norton, Senior Copywriter, Indicia
10.10am Creativity that Scales
Yutaro Kojima, Creative Strategist, facebook
10.35am Panel Discussion
11.15am Close
Agenda
3. Welcome from the Chair
Tim Pritchard, Head of Social Media, Manning Gottlieb OMD
27. ‘We're building Instagram to allow you to experience moments
in your friends' lives through pictures as they happen.
We imagine a world more connected through photos.’
Instagram, 2012
28. ‘… the act of taking a photograph is no longer about the image
at all, it’s about participation.’
Richard Banks, Microsoft Research
57. 10 non-fashion or footwear brand
Instagram accounts to follow for
inspiration
Jamie McQuary, Marketing Manager – digital and social media,
Starbucks UK