A marketing strategy that is laid out for a small business owner to get started today. Email me if I can be of assistance. sarahcolevaondemand@gmail.com

1. For Small Businesses

2.  Create a customer base
 Advertise the location and/or services
 Gather positive reviews
 Advertise events, specials, and changes

3. .

4. The following pages are the
platforms you can choose from.

5. The most popular social networking site.
750,000,000 monthly visitors. Great for
getting your brand out there and for
advertising your specials and events.
Think of it like another website.

6. A must for businesses – big and small!! It’s
great for helping people find you and it
effects your ranking with Google as it is a
Google product. I recommend this as highly
as I do a Facebook page.

7. Second most popular social networking site.
Twitter is like a real time chat room that is
open to the world. Great for getting your
messages regarding specials, events, or just
announcements heard.

8. An excellent platform to advertise to other
business owners and to collaborate with
others in your industry. A company page
and personal page would be a great idea.

9. This is like mobile yellow pages with reviews
from customers or clients. Great for when
someone is searching from their mobile
device or computer. Provide link to website
to drive traffic.

10. Where customers check in and review your
services and by doing so introduce your
business to others. Also an online searchable
database for your small business like YELP.

11. Online replacement for the physical book of
yellow pages.

12. Programs used to offer coupons to the public
to drive them to your business and then
return with family and friends.

14. This is a single platform where you can manage
your service descriptions, calendar of events and
such. It also syndicates to several places on the
web allowing you to keep up with the changes in
one place.
*There is a fee and I’m currently looking into it to find out how
much it is.

15. A great program that makes your posts on
Facebook really pop! Schedule them ahead or
let Post Rocket choose the time of day for
you. When you post on Facebook is very
important.

16. A wonderful CMS (contact management system)
that makes keeping in touch with your clients a
snap. Check them out!

17. A great place to design your flyers,
brochures, signs . . . All marketing design
can be done from here. It’s wonderful!!

18. Sarah Cole VA on Demand
2497 State Route 80
Lafayette, NY 13084
315.238.7068
sarahcolevaondemand@gmail.com