https://www.youtube.com/watch?v=89MeUyeGZ8A Use color psychology to your advantage Do you know that more than 90% of the purchases are influenced by the visual factors? Do you know that 75% of the pencils sold in United States are of color yellow? Do you know that 66% of the people won’t buy appliances if they are not of their preferred color? Color increases your brand recognition by 80% Think Coca Cola! How should you use color in your marketing?

1. HOW COLORS PSYCHOLOGYHOW COLORS PSYCHOLOGY
INFLUENCES BUYER BEHAVIOURINFLUENCES BUYER BEHAVIOUR

2. Do You Know?
How many purchases are influenced by
the visual factors?
89%

3. • Buyers buy a particular product
Color is the primary reason
why,

4. Do You Know
Which color is sold maximum in pencil in
United States?
Yellow Pencil
75%

5. Color psychology effects purchase
behaviour for appliances
If a buyer don’t find preferred color
appliance,would he buy it??
No,66% people won’t buy

6. Color attracts consumers
Color increases brand recognition by 80%

7. How should you use color in marketing??

9. THANK YOU!!!

10. THANK YOU!!!