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WP 8 PRESENTATION
WP 8
Openness with other
activities, dissemination and
exploitation of results.

Emilio González, ITENE
Kick-off Meeting
8-9/jan/2014
WP8 – Objectives
MAIN OBJECTIVES
The first aim of this work package is to
achieve the widest dissemination of the
technical results of the project within:

• Disseminate the SLOPE results broadly
among stakeholders of the whole
production process.

• The membership of the consortium,

• Ensure the visibility of SLOPE activities
and results, and maximize its utilisation by
the European forestry and
agricultural industry (including machinery
and software solutions).

• The scientific community
• and, more important, within the
European forestry and agricultural
sector.

• Ensure follow up on results by the
industry to create new economic activity.

Kick-off Meeting
8-9/jan/2014
WP8 – Objectives
MAIN OBJECTIVES

A second big aim has been established in
this work package:
Develop a committed exploitation plan in
order to ensure a proper and fair
exploitation of the project results.

No actual commercial exploitation and any
concrete preparation thereof, as well as
related activities (e.g. marketing)
will be reported in this work package and
under the project SLOPE in general as
these activities are not eligible
for EU funding.

Kick-off Meeting
8-9/jan/2014
WP8 - TASKS
a) Overall guidelines to awareness, networking and dissemination activities.

The internal procedure for communication and dissemination activities will be as follows:

• The Dissemination WP Leader ITENE will design the materials
(brochure, newsletters, and poster), which will be approved by partners and finally by
the project leader.
• ITENE shall ask all partners involved in dissemination and communication activities
for the materials and documents required every time this will be needed.
• Each partner shall complete the tasks described in the dissemination plan for each
activity before the given deadline as the results depend on all partners involvement.

Kick-off Meeting
8-9/jan/2014
WP8 - TASKS
a) Overall guidelines to awareness, networking and dissemination activities.
WEBSITE

SOCIAL MEDIA

PRESS RELEASES
DISSEMINATION ARTICLE
PROJECT BROCHURE
NEWSLETTER

REPORTING

The project partners’ home pages will be linked to the website to draw attention to this project and its
aims.
Send interesting pictures related to the project to be used with dissemination purposes
Upload documents on Intranet.
Participate on groups or pages.
Cooperate, give feedback, promote the project within each one’s contacts.
Send messages, tweets mentioning project’s profiles, etc.
Translate press release in local language.
Send to local general and specialized media.
Translate article in local language (optional)
Send to local specialized media.
Use them at events, trade fairs related to the project.
Show them in a visible place in your headquarter.
Send to main professional interesting contacts.
Participate with articles, pictures.

Follow instructions given to complete the spreadsheet.

Kick-off Meeting
8-9/jan/2014
WP8 - TASKS
b) Dissemination plan

A general document with all the planned dissemination activities and the material to
achieve a large diffusion of project results will be prepared.
Deliverables: Month 6, 18, 30.
In advance, a timetable has initially being planned:
1

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4

0
5

1
6

4
7

8

2 0 1 5
2 0 1 6
9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 32 33 34 35 36

DISSEMINATION STRATEGY (3 rep.)
BROCHURE
PROJECT WEBSITE
WEB 2.0
NEWSLETTERS (6)
POSTER
TRADE FAIRS, DEMOS
TECHNICAL WORKSHOPS (4)
FINAL CONFERENCE (1)
RELATED PROJECTS FORUMS (5)
SCIENTIFIC PUBLICATIONS (4)
PRESS RELEASES (4)

Kick-off Meeting
8-9/jan/2014
WP8 - TASKS
Task 8.1 - Dissemination planning and publications of results
Task leader: ITENE; Participants: GRAPHITECH, CNR, BOKU, ITENE
DISSEMINATION STRATEGY
Document with all the
planned dissemination activities and
the material to achieve a large
diffusion of project results.
It will include, for example:
- Detailed target audience.
- Concrete Objectives.
- Press releases and Publications /
Interviews in business and general
media.

BROCHURE
Date: Month 1.
Available in electronic format
NEWSLETTERS
Date: Every 6 months
Available to download in the website
POSTER
Date: Month 6.
Use: Workshops, conferences, trade
fairs, and other events.

Kick-off Meeting
8-9/jan/2014
WP8 - TASKS
Task 8.1 - Dissemination planning and publications of results
TRADE FAIRS AND DEMOS
In order to have the widest
dissemination and largest
involvement of industrial
stakeholders, SLOPE project and
results will be presented at the most
relevant fairs and demos, mainly
organized in the participating
countries. To be defined.

TECHNICAL WORKSHOPS (4. Beginning in
2015)
BOKU will organize four technical workshops
targeted on industry, including SME, from the
forestry and agricultural sector.

SCIENTIFIC ARTICLES
In selected journals and targeted
publications at highly visible and
relevant industrial and research
conferences . At least 4 in 2015 & 2016

FINAL CONFERENCE (end of the project)
A large-scale conference will be organized by
CNR as final event of the project

These one-day seminars will take place during
the execution of the project, once we have
consolidated relevant results to disseminate.

Kick-off Meeting
8-9/jan/2014
WP8 - TASKS
Task 8.1 - Dissemination planning and publications of results
WEBSITE
GRAPHITECH will be in charge for the
deployment and maintenance of the
project web-site and web 2.0
communication channels
Date: Month 2.
PUBLIC SITE
Download section.
News section and an e-newsletter.
Easy-friendly interactive area.

WEB 2.0
The project will also promote the use of web
2.0 social networks as
LinkedIn, Twitter, Facebook, YouTube, in order
to reach a huge number of target group
members that are followers of topics
addressed by the SLOPE
project.
The dissemination manager, who will update
the information on a regular basis, will ensure
permanent information in the online media.

INTRANET SITE
Only accessible for the projet’s members
Kick-off Meeting
8-9/jan/2014
WP8 - TASKS
Task 8.1 - Dissemination planning and publications of results
RELATED PROJECTS
all partners will collaborate in
identifying projects related to
SLOPE, regional, European and
extra-European (e.g. Canadian).
ITENE will be in charge of establishing
relationships with most of these
projects to ensure synergy and
exchange of results.
(All detailed in point d of this
presentation).

COST ACTION
COST Action platform will be also
used to facilitate information
exchange with the experts
community. In particular, activity of
the following COST Actions will be
monitored and exchanges promoted:
• FP1206 - European mixed forests. Integrating Scientific
Knowledge in Sustainable Forest Management.
(EuMIXFOR);
• FP1201 - Forest LAnd Ownership Changes in Europe:
Significance for Management And Policy (FACESMAP);
• FP1106 - STReESS - Studying Tree Responses to extreme
Events: a SynthesiS;
• FP1001 - Improving Data and Information on the Potential
Supply of Wood Resources: A European Approach
from Multisource National Forest Inventories (USEWOOD).

Kick-off Meeting
8-9/jan/2014
WP8 - TASKS
Template to collect feedback from partners – Follow instructions given to report activities

Kick-off Meeting
8-9/jan/2014
WP8 - TASKS
c) Social networking (illustrating how to contribute to them)
We can create accounts, pages and groups
related to the project in
Linkedin, Twitter, Facebook, and Youtube.
All partners can contribute sending us
material to be published in the different
social networks, for example:
• Pictures of events, trade
fairs, conferences.
• Relevant videos related to the project.
• News related to the project, about your
company or other relevant initiatives.
• Pictures of meetings, etc.
• All materials (pdf, presentations, etc)
which can have interest to our audience.

Then each partner can contribute personally to each
social network, for example:
Participate in debates, open new discussions.
Recommend debates, updates, news, etc.
Invite your contacts to join SLOPE Group
Retweet messages with your company’s profile or
your own profile.
Make tweets with news related to the project.
Mention @slopeproject in your messages
Click “I like” with your profile to all project’s updates.
Share updates and page of the project.
Reccommend the Slope Page to your contacts
Click “I like” to the project’s videos.
Follow the channels.
Share with your contacts and invite to follow the
SLOPEs channel.

Kick-off Meeting
8-9/jan/2014
WP8 - TASKS
d) How to implement and monitor linkage activities with other EU projects

1) Contact with other projects. Some examples:
Finished projects
• Trees4Future. Forestry genetics. Involved partners: BOKU, CNR
• BISYPLAN. Bioenergy. Involved partners: BOKU, CNR
• SATMODO. ”live” monitoring of harvest processes. Involved partners: TREEMETRICS
• FLEXWOOD logistic system. Involved partner: BOKU,TREEMETRICS.
On-going projects:
• ARANGE. Strategies for the multifunctional management of mountain ranges. Involved partners: BOKU
(Coordinator)
• INFRES Accelerate the technological development and open new paths to EU’s renewable targets.
Involved partners: CNR, BOKU,KESLA.
• LogistEC. Sustainable biomass supply chains Involved partner: MHG
• Developing and Piloting a Platform and Database for Biomass and Bioenergy Resource Assessment.
A distributed monitoring and planning platform for biomass feedstock and land use. Involved partners:
MHG
Kick-off Meeting
8-9/jan/2014
WP8 - TASKS
d) How to implement and monitor linkage activities with other EU projects

2) Establish a meeting to discuss common issues and identify once per year:

• 1st one before/after the Project meeting in Finland (june 2014).
• Tentative calendar
1

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3

2
4

0
5

1
6

4
7

8

2 0 1 5
2 0 1 6
9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 32 33 34 35 36

RELATED PROJECTS FORUMS (5)

• STRUCTURE:
• Individual Project presentations
• Discuss in groups with other project representatives regarding selected
topics

Kick-off Meeting
8-9/jan/2014
WP8 - TASKS
e) OTHER ACTIVITIES IN THE WP
Task 8.2 – Exploitation, business planning and IPR & licensing policies
Task leader: MHG; Participants: KESLA, COAST, BOKU, FLY, GRE, TRE
•
•
•
•
•
•

Identification of the business scenarios
Creation of the appropriate SLOPE business model
Production of a business plan
Development of a detailed exploitation strategy by each partner
Continuous technology and market watch
Development of an intellectual property rights (IPR) strategy.

Kick-off Meeting
8-9/jan/2014
WP8 - TASKS
e) OTHER ACTIVITIES IN THE WP
Task 8.3 - Contribution to standardization
Task leader: CNR; Participants: ITENE
The main objective of this task is to contribute to both update existing standards and to
develop new ones in the field of sustainable forest production:
• Communication with standardization committees via the interactive section of the
SLOPE website and social networks.
• Physical meetings between SLOPE members and the Standardization Technical
Committee.
• The SLOPE consortium will show interest in participating in the working groups of
standard committees.
• Consensus with CEN and other standardization

Kick-off Meeting
8-9/jan/2014
WP8 - TASKS
e) OTHER ACTIVITIES IN THE WP
Task 8.4 - Industrial Advisory Board
Task leader: MHG; Participants: KESLA, COAST, BOKU, FLY, TRE
The main objective of this task will be to involve industrial members from the forestry,
agricultural and related logistics and machinery industry. The main activities of the
advisory board will be interchange opinions and knowledge by means of meetings and
discussions.
This information will be used as inputs for the execution of the tasks defined in SLOPE
project, and redefine them when needed. The Advisory board will be set up at an early
stage (first project meeting) of the project in order to follow all the activities starting from
the requirements analysis.

Kick-off Meeting
8-9/jan/2014
WP 8 PRESENTATION
Thanks for your attention!
egonzalez@itene.com

Emilio González, ITENE
Kick-off Meeting
8-9/jan/2014

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Slope presentation wp8

  • 1. WP 8 PRESENTATION WP 8 Openness with other activities, dissemination and exploitation of results. Emilio González, ITENE Kick-off Meeting 8-9/jan/2014
  • 2. WP8 – Objectives MAIN OBJECTIVES The first aim of this work package is to achieve the widest dissemination of the technical results of the project within: • Disseminate the SLOPE results broadly among stakeholders of the whole production process. • The membership of the consortium, • Ensure the visibility of SLOPE activities and results, and maximize its utilisation by the European forestry and agricultural industry (including machinery and software solutions). • The scientific community • and, more important, within the European forestry and agricultural sector. • Ensure follow up on results by the industry to create new economic activity. Kick-off Meeting 8-9/jan/2014
  • 3. WP8 – Objectives MAIN OBJECTIVES A second big aim has been established in this work package: Develop a committed exploitation plan in order to ensure a proper and fair exploitation of the project results. No actual commercial exploitation and any concrete preparation thereof, as well as related activities (e.g. marketing) will be reported in this work package and under the project SLOPE in general as these activities are not eligible for EU funding. Kick-off Meeting 8-9/jan/2014
  • 4. WP8 - TASKS a) Overall guidelines to awareness, networking and dissemination activities. The internal procedure for communication and dissemination activities will be as follows: • The Dissemination WP Leader ITENE will design the materials (brochure, newsletters, and poster), which will be approved by partners and finally by the project leader. • ITENE shall ask all partners involved in dissemination and communication activities for the materials and documents required every time this will be needed. • Each partner shall complete the tasks described in the dissemination plan for each activity before the given deadline as the results depend on all partners involvement. Kick-off Meeting 8-9/jan/2014
  • 5. WP8 - TASKS a) Overall guidelines to awareness, networking and dissemination activities. WEBSITE SOCIAL MEDIA PRESS RELEASES DISSEMINATION ARTICLE PROJECT BROCHURE NEWSLETTER REPORTING The project partners’ home pages will be linked to the website to draw attention to this project and its aims. Send interesting pictures related to the project to be used with dissemination purposes Upload documents on Intranet. Participate on groups or pages. Cooperate, give feedback, promote the project within each one’s contacts. Send messages, tweets mentioning project’s profiles, etc. Translate press release in local language. Send to local general and specialized media. Translate article in local language (optional) Send to local specialized media. Use them at events, trade fairs related to the project. Show them in a visible place in your headquarter. Send to main professional interesting contacts. Participate with articles, pictures. Follow instructions given to complete the spreadsheet. Kick-off Meeting 8-9/jan/2014
  • 6. WP8 - TASKS b) Dissemination plan A general document with all the planned dissemination activities and the material to achieve a large diffusion of project results will be prepared. Deliverables: Month 6, 18, 30. In advance, a timetable has initially being planned: 1 2 3 2 4 0 5 1 6 4 7 8 2 0 1 5 2 0 1 6 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 32 33 34 35 36 DISSEMINATION STRATEGY (3 rep.) BROCHURE PROJECT WEBSITE WEB 2.0 NEWSLETTERS (6) POSTER TRADE FAIRS, DEMOS TECHNICAL WORKSHOPS (4) FINAL CONFERENCE (1) RELATED PROJECTS FORUMS (5) SCIENTIFIC PUBLICATIONS (4) PRESS RELEASES (4) Kick-off Meeting 8-9/jan/2014
  • 7. WP8 - TASKS Task 8.1 - Dissemination planning and publications of results Task leader: ITENE; Participants: GRAPHITECH, CNR, BOKU, ITENE DISSEMINATION STRATEGY Document with all the planned dissemination activities and the material to achieve a large diffusion of project results. It will include, for example: - Detailed target audience. - Concrete Objectives. - Press releases and Publications / Interviews in business and general media. BROCHURE Date: Month 1. Available in electronic format NEWSLETTERS Date: Every 6 months Available to download in the website POSTER Date: Month 6. Use: Workshops, conferences, trade fairs, and other events. Kick-off Meeting 8-9/jan/2014
  • 8. WP8 - TASKS Task 8.1 - Dissemination planning and publications of results TRADE FAIRS AND DEMOS In order to have the widest dissemination and largest involvement of industrial stakeholders, SLOPE project and results will be presented at the most relevant fairs and demos, mainly organized in the participating countries. To be defined. TECHNICAL WORKSHOPS (4. Beginning in 2015) BOKU will organize four technical workshops targeted on industry, including SME, from the forestry and agricultural sector. SCIENTIFIC ARTICLES In selected journals and targeted publications at highly visible and relevant industrial and research conferences . At least 4 in 2015 & 2016 FINAL CONFERENCE (end of the project) A large-scale conference will be organized by CNR as final event of the project These one-day seminars will take place during the execution of the project, once we have consolidated relevant results to disseminate. Kick-off Meeting 8-9/jan/2014
  • 9. WP8 - TASKS Task 8.1 - Dissemination planning and publications of results WEBSITE GRAPHITECH will be in charge for the deployment and maintenance of the project web-site and web 2.0 communication channels Date: Month 2. PUBLIC SITE Download section. News section and an e-newsletter. Easy-friendly interactive area. WEB 2.0 The project will also promote the use of web 2.0 social networks as LinkedIn, Twitter, Facebook, YouTube, in order to reach a huge number of target group members that are followers of topics addressed by the SLOPE project. The dissemination manager, who will update the information on a regular basis, will ensure permanent information in the online media. INTRANET SITE Only accessible for the projet’s members Kick-off Meeting 8-9/jan/2014
  • 10. WP8 - TASKS Task 8.1 - Dissemination planning and publications of results RELATED PROJECTS all partners will collaborate in identifying projects related to SLOPE, regional, European and extra-European (e.g. Canadian). ITENE will be in charge of establishing relationships with most of these projects to ensure synergy and exchange of results. (All detailed in point d of this presentation). COST ACTION COST Action platform will be also used to facilitate information exchange with the experts community. In particular, activity of the following COST Actions will be monitored and exchanges promoted: • FP1206 - European mixed forests. Integrating Scientific Knowledge in Sustainable Forest Management. (EuMIXFOR); • FP1201 - Forest LAnd Ownership Changes in Europe: Significance for Management And Policy (FACESMAP); • FP1106 - STReESS - Studying Tree Responses to extreme Events: a SynthesiS; • FP1001 - Improving Data and Information on the Potential Supply of Wood Resources: A European Approach from Multisource National Forest Inventories (USEWOOD). Kick-off Meeting 8-9/jan/2014
  • 11. WP8 - TASKS Template to collect feedback from partners – Follow instructions given to report activities Kick-off Meeting 8-9/jan/2014
  • 12. WP8 - TASKS c) Social networking (illustrating how to contribute to them) We can create accounts, pages and groups related to the project in Linkedin, Twitter, Facebook, and Youtube. All partners can contribute sending us material to be published in the different social networks, for example: • Pictures of events, trade fairs, conferences. • Relevant videos related to the project. • News related to the project, about your company or other relevant initiatives. • Pictures of meetings, etc. • All materials (pdf, presentations, etc) which can have interest to our audience. Then each partner can contribute personally to each social network, for example: Participate in debates, open new discussions. Recommend debates, updates, news, etc. Invite your contacts to join SLOPE Group Retweet messages with your company’s profile or your own profile. Make tweets with news related to the project. Mention @slopeproject in your messages Click “I like” with your profile to all project’s updates. Share updates and page of the project. Reccommend the Slope Page to your contacts Click “I like” to the project’s videos. Follow the channels. Share with your contacts and invite to follow the SLOPEs channel. Kick-off Meeting 8-9/jan/2014
  • 13. WP8 - TASKS d) How to implement and monitor linkage activities with other EU projects 1) Contact with other projects. Some examples: Finished projects • Trees4Future. Forestry genetics. Involved partners: BOKU, CNR • BISYPLAN. Bioenergy. Involved partners: BOKU, CNR • SATMODO. ”live” monitoring of harvest processes. Involved partners: TREEMETRICS • FLEXWOOD logistic system. Involved partner: BOKU,TREEMETRICS. On-going projects: • ARANGE. Strategies for the multifunctional management of mountain ranges. Involved partners: BOKU (Coordinator) • INFRES Accelerate the technological development and open new paths to EU’s renewable targets. Involved partners: CNR, BOKU,KESLA. • LogistEC. Sustainable biomass supply chains Involved partner: MHG • Developing and Piloting a Platform and Database for Biomass and Bioenergy Resource Assessment. A distributed monitoring and planning platform for biomass feedstock and land use. Involved partners: MHG Kick-off Meeting 8-9/jan/2014
  • 14. WP8 - TASKS d) How to implement and monitor linkage activities with other EU projects 2) Establish a meeting to discuss common issues and identify once per year: • 1st one before/after the Project meeting in Finland (june 2014). • Tentative calendar 1 2 3 2 4 0 5 1 6 4 7 8 2 0 1 5 2 0 1 6 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 32 33 34 35 36 RELATED PROJECTS FORUMS (5) • STRUCTURE: • Individual Project presentations • Discuss in groups with other project representatives regarding selected topics Kick-off Meeting 8-9/jan/2014
  • 15. WP8 - TASKS e) OTHER ACTIVITIES IN THE WP Task 8.2 – Exploitation, business planning and IPR & licensing policies Task leader: MHG; Participants: KESLA, COAST, BOKU, FLY, GRE, TRE • • • • • • Identification of the business scenarios Creation of the appropriate SLOPE business model Production of a business plan Development of a detailed exploitation strategy by each partner Continuous technology and market watch Development of an intellectual property rights (IPR) strategy. Kick-off Meeting 8-9/jan/2014
  • 16. WP8 - TASKS e) OTHER ACTIVITIES IN THE WP Task 8.3 - Contribution to standardization Task leader: CNR; Participants: ITENE The main objective of this task is to contribute to both update existing standards and to develop new ones in the field of sustainable forest production: • Communication with standardization committees via the interactive section of the SLOPE website and social networks. • Physical meetings between SLOPE members and the Standardization Technical Committee. • The SLOPE consortium will show interest in participating in the working groups of standard committees. • Consensus with CEN and other standardization Kick-off Meeting 8-9/jan/2014
  • 17. WP8 - TASKS e) OTHER ACTIVITIES IN THE WP Task 8.4 - Industrial Advisory Board Task leader: MHG; Participants: KESLA, COAST, BOKU, FLY, TRE The main objective of this task will be to involve industrial members from the forestry, agricultural and related logistics and machinery industry. The main activities of the advisory board will be interchange opinions and knowledge by means of meetings and discussions. This information will be used as inputs for the execution of the tasks defined in SLOPE project, and redefine them when needed. The Advisory board will be set up at an early stage (first project meeting) of the project in order to follow all the activities starting from the requirements analysis. Kick-off Meeting 8-9/jan/2014
  • 18. WP 8 PRESENTATION Thanks for your attention! egonzalez@itene.com Emilio González, ITENE Kick-off Meeting 8-9/jan/2014