Looking for a bleeding-edge introduction to our product suite? Look no further. In this session, Chuck Dulde and Mary Konkol provide an overview of the latest updates to SAVO’s Sales Engagement Series of products which help sales reps create marketing-approved presentations, proposals, RFP responses and digital postcards tailored specifically to their clients' needs.

1. Engage Your Sellers. Inspire
Your Customers.
ChuckDulde,VP,CustomerValue,SAVO
Mary Konkol, Sr.Manager,ProductMarketing,SAVO

2. This presentation contains forward-looking statements
related to future growth and earnings opportunities. Such
statements are based upon certain assumptions and
assessments made by management in light of current
conditions, expected future developments and other factors it
believes to be appropriate. Actual results may differ as a
result of factors over which the company has no control.
Safe Harbor

3. Are you sure that when your sales
reps communicate that they are
relevant, unique and memorable
in the eyes of your customers?

4. EFFECTIVENESS
• Reactive to buyer
requests instead of
leading
• Unclear on political
position
• Lack a competitive
strategy
• Lack clear solution
differentiation
• Ineffective coaching
• Ineffective new sales
hire ramping
EFFICIENCY
• Can’t find essential
information
• Not sure how to
respond to a lead
• Too many data
repositories
• Building presentations
from scratch
• Writing proposals
from scratch
Typical Sales Productivity Drains
ENGAGEMENT
• Reps don’t “stand out”
from competitors
• Poorly communicate
differentiation
• Proposals focusedon
price not value
• Prospecting effortsare
ignored
• Follow-up
communications are
flat & valueless

5. Day in the Life of a Sales Rep using SAVO
12 AM 12 PM7 AM
10:30 AM
to 12:00 PM 2:00 PM
Prospecting
with Digital
Postcards
Prep for and
conducta
first call
Create
immediate
follow-up
proposal
Coaching
reinforcement
for today
Assemble
presentation for
key stakeholder
meeting
9 AM
Stakeholder
meeting
12:05 PM

6. Engagement
EffectivenessEfficiency
The Right Tasks, Tools, and Coaching
SALES PRODUCTIVITY Software Solutions
SAVO Sales
Accelerator Series
SAVO Sales
Enablement Series
SAVO Sales
Engagement Series

7. Get Personal. Sell Faster.

8. 100 - 500Marketing Messages per Day
Source: Online Marketing Insights
Executives
We have great
products, services
and solutions!
Sales Reps

9. 11%
of Executives Get Value From Sales Meetings
Source: CSO Insights
7%
of Reps Get a 2nd Meeting
Source: Forrester
80%
of Leads Are Sent Back to Marketing for Nurture
Source: Forrester
35%
of Annual Quota At-Risk
Source: CSO Insights

10. Strategy to Date? …More, Faster, Louder
More Channels
More
Beautified
Information
More Content Bundling
ATTENTION
ENGAGEMENT

11. PersonalFaceless

12. Sales Theatre

13. Introducing SAVO Inspire Digital Postcards
Header, Branding & Headline
Core Content
Personal
Introduction
Call to Action

14. What GOOD Looks Like

15. 15
Now what?

16. Automated. Targeted. Consistent. Fast.

18. Copyright2003
Your projected revenue growth if you
sign by May 1st…2003…huh?

19. Subject
Matter
Experts
Marketing
Finance
Legal
78%
customize
manually

21. This is the
solution
we’ve been
looking for
Here’s how I
can solve
your
business
problem

22. How
targeted
is your
message?

24. Send. Track. Engage. Sell Faster.
• Instant Notification
• Live Monitoring & Triggers
• Detailed Activity
Results Traditional Inspire
Email Open Rates 3 – 4% 20 – 25%
Time on Message < 1 min > 6mins
Content Consumed < 15% > 60%

25. Thank you
Formoreinformation
SAVO Web Site: www.savogroup.com
Sales First Nation: www.savogroup.com/sales-first-nation/
SAVO Products: www.savogroup.com/products/
SAVO Phone: 312-276-7700