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Strategic Marketing Planning Process Dr. Samir Al-Alfy Senior Communication Advisor JHU/CCP March 2011
Discovering keys to success ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Competitive Analysis  ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Fifteen Principles for success
Fifteen Principles for success ,[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Fifteen Principles for success
Fifteen Principles for success ,[object Object],[object Object],[object Object],- Take a Bite Out of Crime. - Be Safe.  - Take a Bite of Cyber Crime.  “ McGruff the Crime Dog”
Fifteen Principles for success ,[object Object],[object Object],[object Object]
Fifteen Principles for success ,[object Object],[object Object],[object Object]
Fifteen Principles for success ,[object Object],[object Object],[object Object],[object Object]
Fifteen Principles for success ,[object Object],[object Object],[object Object]
Fifteen Principles for success ,[object Object],[object Object]
Fifteen Principles for success ,[object Object],[object Object],[object Object],[object Object],[object Object]
Fifteen Principles for success ,[object Object],[object Object],[object Object]
Fifteen Principles for success ,[object Object],[object Object],[object Object],[object Object],[object Object]
Fifteen Principles for success ,[object Object],[object Object],[object Object],[object Object]
Fifteen Principles for success ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Fifteen Principles for success ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Fifteen Principles for success ,[object Object],[object Object],[object Object],Thank you

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Ch3 keys to success acu

Hinweis der Redaktion

  1. Reference: Health Behavior & Health Education, 2008 Social Marketing, Kotler & Nancy Lee, 2008 Communication for Social Change, Kincaid 2002