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Your open
  house is on
  Facebook?!?

LocalBizHelp
Introduction


LocalBizHelp
Who Are We?
 • We are a company that     • We offer:
   offers internet             –   Websites
   marketing services          –   Mobile Websites
 • We help businesses          –   Mobile Landing Pages
   create custom marketing     –   SEO Services
   strategies to maximize      –   Social Media campaigns
   their income                     • Facebook
                                    • YouTube




LocalBizHelp
Wordpress
Websites


LocalBizHelp
Wordpress
               • With Wordpress you will have
                 much greater control over
                 your site
               • Having a Technical
                 background is no longer
                 needed.
               • Wordpress is not getting as
                 much credit as it should…here
                 is why

LocalBizHelp
It’s Free
 • Installing Wordpress on your site
   is 100% FREE
 • Compared to a normal site the costs
   to run a WP site are minimal
 • With most hosting it’s just a 1-click-install
 • As an entrepreneur you understand the need to
   save money

LocalBizHelp
Looks Matter!
  • You need to present your business online in the right
    way
  • An awesome looking property on a poor looking site
    won’t impress a single potential client
  • Wordpress is professional
    looking by default!




LocalBizHelp
Real Estate Oriented Themes
 • There are tons of Wordpress themes that were
   specifically created for Real Estate Agents
 • They bring many awesome features, such as:
    – Full-Featured Property Listing Engine
    – Multi-Date Appointment
      Setting System
    – Google Maps Integration
    – And many, many more




LocalBizHelp
Search Engine Optimization
• SEO = ranking high in search
  results
• Wordpress is favored by Google
• You don’t want to rank lower
  than your competitors and loose
  those sales!
• Just by having a Wordpress site
  you will rank higher!



LocalBizHelp
Use Your Website To Ease Your Pain

 • Every sales person knows how tough it is to
   deal with people
 • Use appointment systems available for WP to
   schedule the meetings with
   clients – call only when
   you have to!



LocalBizHelp
Multimedia
 • Nothing will get people more excited than a
   cool picture or an awesome video
 • Post these on your site and talk to clients that
   are already and prepped – this does wonders
   for your closing rate!




LocalBizHelp
Mobile Site


LocalBizHelp
Current Trend
 • There are now more mobile devices than
   televisions and computers combined!
 • Mobile is the fastest growing communication
   channel in history
 • Join in and benefit!




LocalBizHelp
Don’t Run, Embrace
               • The world has already gone
                 mobile
               • Being left behind will
                 drastically affect your
                 business!
               • It is a well know fact that if a
                 business doesn’t go mobile it
                 will die within two years

LocalBizHelp
If you run?
 • Potential property buyers will give up on
   browsing through offers on your non-mobile
   friendly site
 • You will get less clients instead of more
 • You won’t make it far going against the flow




LocalBizHelp
If You Join In?
 • Connection to buyers on the go
 • You never know when and where people
   decide to buy
 • Be ready for whenever & wherever to get more
   clients
 • More clients => more buyers => more
   revenues!


LocalBizHelp
Good Impression
 • Be customer friendly – it WILL pay off!
 • Leaving a good impression will make people
   more likely to recommend you!
 • You cannot go wrong here!




LocalBizHelp
Mobile Landing
  Pages


LocalBizHelp
What is it?
 • One page website for collecting new leads
 • Think of it as an add or commercial that
   automatically collects contact information of
   potential clients
    – Phone number
    – Email address




LocalBizHelp
Rule #1 - Value
 • Give massive value to those who submit their
   contact information
 • Make them want to submit their contacts
 • Make them feel that if they don’t submit regret
   will eat them alive!




LocalBizHelp
Rule #2 - Personalization
 • Make your clients aware that you are not a
   robot but a real person
 • Would you host open house with a paper bag
   over your head?
 • Probably not, don’t treat your site differently!




LocalBizHelp
How to use the Information captured?

 •   Email your subscribers
 •   Text your subscribers
 •   Let them know of every new offer
 •   One email/text message can get you more
     clients than you can handle!




LocalBizHelp
Don’t underestimate
 • This is an amazing marketing tool for
   generating new leads
 • You can even analyze your conversion rates
   and improve your sales tactics
 • Big potential for little work




LocalBizHelp
Social Media


LocalBizHelp
What’s the point?
 •   Get new leads
 •   Engage people
 •   Create relationships
 •   Build rapport
 •   Have a presence where your audience already
     is



LocalBizHelp
What’s it about?
 • Sharing
    – Experience
    – Ideas
    –…
 • You are interested in experience




LocalBizHelp
Why experience?
 • Good experience will make the buyers
   recommend you to their friends
 • Positive reviews left on Social media networks
   will get you more leads
 • Incentivize customers to leave a positive
   review



LocalBizHelp
Marketing of the present
 • Social media is frequently used as source of
   information to help people decide whether to
   buy something or not
 • Especially important when facing big
   decisions - like purchasing a property




LocalBizHelp
Inexpensive
 • Ads do bring leads to your business
 • But Social media will do better and for much
   less!
 • Often free!




LocalBizHelp
Learn and improve
 • Collecting reviews and feedback will help you
   out with improving your closing rates
 • Social Media offers you an invaluable
   opportunity to learn how successful you were
   at selling a property from the buyers
   perspective



LocalBizHelp
Brand
 • Start building your brand!
 • Social Media is perfect for that
 • Become the best known Real Estate Agent in
   your local area!




LocalBizHelp
Don’t get overwhelmed!
 • There are way too many Social Media
   Networks
 • Don’t get into all of them!
 • Pick just one or two but excel at it!
 • Here are two Social Media Networks that we
   recommend…



LocalBizHelp
Facebook


LocalBizHelp
Why Facebook?
 • It is THE biggest social media network out
   there
 • If you want a big social media campaign this is
   the place to start
 • It’s the first place buyers will look for you




LocalBizHelp
Reviews
 • Facebook simply excels at review collecting
 • But don’t just look at them
 • Respond and engage




LocalBizHelp
Involve your subscribers
 • Engaging people will help you
    – Understand who are you dealing with on daily
      basis
    – Make your clients feel that they’re getting your
      attention – logic does not make the sale, emotion
      does




LocalBizHelp
Remember
 • Don’t try to advertise
 • Just show your personality
 • Make it less about business and more about
   people




LocalBizHelp
Create a community
 • Create groups on facebook that can relate to
   each other, i.e. group of first time home buyers
 • Be more than a dude who showed them a house
 • The amount of referrals will simply drown you!
 • As the creator of the group, you control the
   group.



LocalBizHelp
YouTube


LocalBizHelp
Why YouTube?
 • YouTube is the second biggest search engine on
   the Internet
 • Being very different from Facebook it will
   complement your Social Media marketing
   strategy
 • Videos do wonders!
 • Attention spans are so short, people love video.


LocalBizHelp
Turn it into a Video
 • Make a video of yourself and your properties
 • Nothing will get people more excited then a
   good video
 • A picture is better than a thousand words, a
   video is better than a thousand pictures




LocalBizHelp
Easy videos
 • Get video testimonials for people that bought
   properties from you
 • Upload them to your YouTube channel
 • This is bound to improve your conversions!
 • Turn property pictures into a video




LocalBizHelp
Make a building into a
              neighborhood
 • Show nearby schools, parks and other
   amenities of the local area
 • Let the video suck them into a whole new
   world




LocalBizHelp
SEO Boost!
 • Ever since Google bought YouTube, having a
   YouTube channel boost your SEO!
 • Have your site rank higher than ever!
 • You want to pop up as high as possible when
   somebody does a search for properties in your
   local area



LocalBizHelp
Our WordPress Offer
 • We install WordPress on your site!
 • We install your handpicked theme!
 • We insert your initial content!




                $350
LocalBizHelp
Our Mobile Offer
 • We make a full-blown 5-page mobile version
   of your website!
 • We custom design unique graphics to suit your
   style!



                   $950
LocalBizHelp
Our Landing Offer
 • We create your mobile landing page for you!
 • Your mobile landing page will be designed to
   blow away any and all indecisiveness



                   $350
LocalBizHelp
Our Facebook offer
 • We create your Facebook Fan Page for you!
 • We help you create your Facebook marketing
   strategy!



                    $450
LocalBizHelp
Our YouTube Offer
 • We create your YouTube channel for you!
 • We help you integrate YouTube with your
   website!
 • We work with you to create a custom clip
   designed with a call to action


                   $450
LocalBizHelp
Our Combined Offer
   • We create your entire internet marketing
     strategy: (Reg. $2,550.00)
       – A WordPress site
       – A mobile version of your site
       – A landing page to build a list of potential
         customers
       – A Social Media strategy
          • Facebook Fan Page
          • YouTube Channel            $1997
LocalBizHelp
Get In Touch Today!
 • Email address:
    LocalBizHelp44@gmail.com
 • Phone number:
   905.572.5445
 • Website:
    www.LocalBizHelp.ca




LocalBizHelp

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SEO Help for Real Estate Agents and Brokers

  • 1. Your open house is on Facebook?!? LocalBizHelp
  • 3. Who Are We? • We are a company that • We offer: offers internet – Websites marketing services – Mobile Websites • We help businesses – Mobile Landing Pages create custom marketing – SEO Services strategies to maximize – Social Media campaigns their income • Facebook • YouTube LocalBizHelp
  • 5. Wordpress • With Wordpress you will have much greater control over your site • Having a Technical background is no longer needed. • Wordpress is not getting as much credit as it should…here is why LocalBizHelp
  • 6. It’s Free • Installing Wordpress on your site is 100% FREE • Compared to a normal site the costs to run a WP site are minimal • With most hosting it’s just a 1-click-install • As an entrepreneur you understand the need to save money LocalBizHelp
  • 7. Looks Matter! • You need to present your business online in the right way • An awesome looking property on a poor looking site won’t impress a single potential client • Wordpress is professional looking by default! LocalBizHelp
  • 8. Real Estate Oriented Themes • There are tons of Wordpress themes that were specifically created for Real Estate Agents • They bring many awesome features, such as: – Full-Featured Property Listing Engine – Multi-Date Appointment Setting System – Google Maps Integration – And many, many more LocalBizHelp
  • 9. Search Engine Optimization • SEO = ranking high in search results • Wordpress is favored by Google • You don’t want to rank lower than your competitors and loose those sales! • Just by having a Wordpress site you will rank higher! LocalBizHelp
  • 10. Use Your Website To Ease Your Pain • Every sales person knows how tough it is to deal with people • Use appointment systems available for WP to schedule the meetings with clients – call only when you have to! LocalBizHelp
  • 11. Multimedia • Nothing will get people more excited than a cool picture or an awesome video • Post these on your site and talk to clients that are already and prepped – this does wonders for your closing rate! LocalBizHelp
  • 13. Current Trend • There are now more mobile devices than televisions and computers combined! • Mobile is the fastest growing communication channel in history • Join in and benefit! LocalBizHelp
  • 14. Don’t Run, Embrace • The world has already gone mobile • Being left behind will drastically affect your business! • It is a well know fact that if a business doesn’t go mobile it will die within two years LocalBizHelp
  • 15. If you run? • Potential property buyers will give up on browsing through offers on your non-mobile friendly site • You will get less clients instead of more • You won’t make it far going against the flow LocalBizHelp
  • 16. If You Join In? • Connection to buyers on the go • You never know when and where people decide to buy • Be ready for whenever & wherever to get more clients • More clients => more buyers => more revenues! LocalBizHelp
  • 17. Good Impression • Be customer friendly – it WILL pay off! • Leaving a good impression will make people more likely to recommend you! • You cannot go wrong here! LocalBizHelp
  • 18. Mobile Landing Pages LocalBizHelp
  • 19. What is it? • One page website for collecting new leads • Think of it as an add or commercial that automatically collects contact information of potential clients – Phone number – Email address LocalBizHelp
  • 20. Rule #1 - Value • Give massive value to those who submit their contact information • Make them want to submit their contacts • Make them feel that if they don’t submit regret will eat them alive! LocalBizHelp
  • 21. Rule #2 - Personalization • Make your clients aware that you are not a robot but a real person • Would you host open house with a paper bag over your head? • Probably not, don’t treat your site differently! LocalBizHelp
  • 22. How to use the Information captured? • Email your subscribers • Text your subscribers • Let them know of every new offer • One email/text message can get you more clients than you can handle! LocalBizHelp
  • 23. Don’t underestimate • This is an amazing marketing tool for generating new leads • You can even analyze your conversion rates and improve your sales tactics • Big potential for little work LocalBizHelp
  • 25. What’s the point? • Get new leads • Engage people • Create relationships • Build rapport • Have a presence where your audience already is LocalBizHelp
  • 26. What’s it about? • Sharing – Experience – Ideas –… • You are interested in experience LocalBizHelp
  • 27. Why experience? • Good experience will make the buyers recommend you to their friends • Positive reviews left on Social media networks will get you more leads • Incentivize customers to leave a positive review LocalBizHelp
  • 28. Marketing of the present • Social media is frequently used as source of information to help people decide whether to buy something or not • Especially important when facing big decisions - like purchasing a property LocalBizHelp
  • 29. Inexpensive • Ads do bring leads to your business • But Social media will do better and for much less! • Often free! LocalBizHelp
  • 30. Learn and improve • Collecting reviews and feedback will help you out with improving your closing rates • Social Media offers you an invaluable opportunity to learn how successful you were at selling a property from the buyers perspective LocalBizHelp
  • 31. Brand • Start building your brand! • Social Media is perfect for that • Become the best known Real Estate Agent in your local area! LocalBizHelp
  • 32. Don’t get overwhelmed! • There are way too many Social Media Networks • Don’t get into all of them! • Pick just one or two but excel at it! • Here are two Social Media Networks that we recommend… LocalBizHelp
  • 34. Why Facebook? • It is THE biggest social media network out there • If you want a big social media campaign this is the place to start • It’s the first place buyers will look for you LocalBizHelp
  • 35. Reviews • Facebook simply excels at review collecting • But don’t just look at them • Respond and engage LocalBizHelp
  • 36. Involve your subscribers • Engaging people will help you – Understand who are you dealing with on daily basis – Make your clients feel that they’re getting your attention – logic does not make the sale, emotion does LocalBizHelp
  • 37. Remember • Don’t try to advertise • Just show your personality • Make it less about business and more about people LocalBizHelp
  • 38. Create a community • Create groups on facebook that can relate to each other, i.e. group of first time home buyers • Be more than a dude who showed them a house • The amount of referrals will simply drown you! • As the creator of the group, you control the group. LocalBizHelp
  • 40. Why YouTube? • YouTube is the second biggest search engine on the Internet • Being very different from Facebook it will complement your Social Media marketing strategy • Videos do wonders! • Attention spans are so short, people love video. LocalBizHelp
  • 41. Turn it into a Video • Make a video of yourself and your properties • Nothing will get people more excited then a good video • A picture is better than a thousand words, a video is better than a thousand pictures LocalBizHelp
  • 42. Easy videos • Get video testimonials for people that bought properties from you • Upload them to your YouTube channel • This is bound to improve your conversions! • Turn property pictures into a video LocalBizHelp
  • 43. Make a building into a neighborhood • Show nearby schools, parks and other amenities of the local area • Let the video suck them into a whole new world LocalBizHelp
  • 44. SEO Boost! • Ever since Google bought YouTube, having a YouTube channel boost your SEO! • Have your site rank higher than ever! • You want to pop up as high as possible when somebody does a search for properties in your local area LocalBizHelp
  • 45. Our WordPress Offer • We install WordPress on your site! • We install your handpicked theme! • We insert your initial content! $350 LocalBizHelp
  • 46. Our Mobile Offer • We make a full-blown 5-page mobile version of your website! • We custom design unique graphics to suit your style! $950 LocalBizHelp
  • 47. Our Landing Offer • We create your mobile landing page for you! • Your mobile landing page will be designed to blow away any and all indecisiveness $350 LocalBizHelp
  • 48. Our Facebook offer • We create your Facebook Fan Page for you! • We help you create your Facebook marketing strategy! $450 LocalBizHelp
  • 49. Our YouTube Offer • We create your YouTube channel for you! • We help you integrate YouTube with your website! • We work with you to create a custom clip designed with a call to action $450 LocalBizHelp
  • 50. Our Combined Offer • We create your entire internet marketing strategy: (Reg. $2,550.00) – A WordPress site – A mobile version of your site – A landing page to build a list of potential customers – A Social Media strategy • Facebook Fan Page • YouTube Channel $1997 LocalBizHelp
  • 51. Get In Touch Today! • Email address: LocalBizHelp44@gmail.com • Phone number: 905.572.5445 • Website: www.LocalBizHelp.ca LocalBizHelp