4. i l l y. a s y o u l i k e i t .
t h e n e w i l ly a c a s a e s p r e s s o m e m b e r s h i p p r o g r a m .
Everything you need to make per fect espresso and cappuccino at home,
anytime you want, any way you want.
For coffee lovers with uncompromising taste, we offer color of your choice, illy logo cups and more.* You
everything you need to enjoy the perfect cup, your can use the X5 with illy’s E.S.E. serving pods, whole
way. Just join the illy a casa espresso membership bean or ground coffee. You’ll also enjoy convenient
program. You’ll get our exclusive introductory kit monthly home delivery of illy, with the flexibility to
with the FrancisFrancis! X5 espresso machine in the customize your coffee order any way you like.
join now and receive the francisfrancis! X5 introductory kit.
it’s yours for 12 monthly payments of $30
or $360 upon enrollment. retail value $690.**
.
just purchase 2 cans of illy every month for 12 months.
30-day risk-free trial.
to enroll, call 1 877 ILL DIR,
Y or go to illyusa.com/asyoulikeit. use source code PNYAP6 when ordering.
Robyn Kossoff print: Illy Caffe “Espresso Membership Campaign”
5. n o w p r e pa r i n g t h e f i n e s t i ta l i a n
e s p r e s s o i s a s e n j o ya b l e a s d r i n k i n g i t .
The new illy a casa™ espresso membership program.
Everything you need to make perfect espresso and cappuccino at home,
anytime you want, any way you want.
For coffee lovers with uncompromising taste, we offer everything join now and receive
the francisfrancis! X5
you need to enjoy the perfect cup, your way. Just join the
introductory kit.
illy a casa espresso membership program. You’ll get our it’s yours for 12 monthly
exclusive introductory kit with the FrancisFrancis! X5 espresso payments of $30
or $360 upon enrollment,.
machine in the color of your choice, illy logo cups and more.* retail value $690.**
.
You can use the X5 with illy’s E.S.E. serving pods, whole
just purchase 2 cans
bean or ground coffee. You’ll also enjoy convenient monthly of illy every month
home delivery of illy, with the flexibility to customize your for 12 months.
30-day risk-free triall.
coffee order any way you like. .
to enroll, call 1 877 ILL DIR,
Y or go to illyusa.com/asyoulikeit. use source code PNYAP7 when ordering.
Robyn Kossoff print: Illy Caffe “Espresso Membership Campaign, with tipped on pod”
6. Robyn Kossoff print: The Glenlivet “Holiday Campaign”
7. Robyn Kossoff print: Citibank “Everything You Buy Campaign”
9. Osteoporosis
No
bonesabout it. Osteoporosis requires
special handling.
Lorem ipsum dolor sit amet, consectetuer
adipiscing elit. Sedcodo, orci vel pretium
ornare, lorem nunc ullamcorper sem,
scelerisque ultrices odio nibh at enim.
Phasellus pulvinar, magna quis semper
Treatment
faucibus, ligula libero “Because bone loss can
suscipit metus, nec silently progress, many
viverra dolor felis vitae women are unaware tha
magna. Nulla varius they have osteoporosis
even if a bone breaks in
porttitor nulla. Mauris ut
their spine.”
justo quis diam convallis
consequat. Nunc nonummy nulla vitae
magna. Sed facilisis pharetra justo.
Lorem ipsum dolor sit amet, consectetuer
adipiscing elit. Nulla pulvinar accumsan
Now there’s a treatment that
helps prevent fractures
at the spine and beyond
Lorem ipsum dolor sit amet, consectetuer
adipiscing elit. Sedcodo, orci vel pretium
ornare, lorem nunc ullamcorper sem,
scelerisque ultrices odio nibh at enim.
See Important Safety Information inside. Phasellus pulvinar, magna quis semper
See Actonel Patient information on page XX faucibus, ligula libero suscipit metus, nec
viverra dolor felis vitae magna. Nulla
varius porttitor nulla. Cum sociis natoque
penatibus et magnis dis parturient montes,
nascetur ridiculus mus. Mauris ut justo
quis diam convallis “ACTONEL is proven
consequat. Nunc to help prevent bone
nonummy nulla vitae loss and can also help
increase bone strength.”
Good to the bone.
See Important Safety Information inside.
See Actonel Patient information on page XX
Robyn Kossoff dm: Actenol “Fragile Campaign”
12. PO Box 909972
Milwaukee, WI 53209
Meet NEW VERAMYST. TM
(fluticascone furoate)
Exclusively for allergyrewards members:
The Power of One.
NEW
Now there’s one simple,
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nasal allergy symptoms.
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Inside: Get a FREE full prescription
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See for yourself why NEW VERAMYST could be the one medicine
you need for all your allergy symptoms.
Wouldn’t it be great if you could take just one medicine for your
allergies instead of having to search for the right combination of pills and
sprays to treat all your different symptoms?
NEW VERAMYST has the power to relieve all your allergy
symptoms with just one medicine.
• VERAMYST is a brand new prescription nasal spray that is clinically
proven to relieve all your nasal allergy symptoms, including
sneezing, congestion, and itchy, runny nose
• For patients 12 and older, VERAMYST also helps with seasonal eye
symptoms, including red, itchy, watery eyes.
• Scent-free VERAMYST is designed to be taken just once a day
and is approved for use by children as young as 2 years old.
The science behind The Power of One.
Ask your doctor about once-a-day VERAMYST. When an allergen enters your body, it sets a chain
And use the enclosed coupon to get your first full reaction in motion as your immune system releases a
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NEW
Some medicines block just one of But the medicine in new
these chemicals, called “histamine.” VERAMYST blocks a full range
of these different symptom-causing
chemicals.
Watch VERAMYST in action. Visit www.veramyst.com
Please see additional important information about VERAMYST enclosed.
Robyn Kossoff dm: Veramyst “Launch Campaign”
14. t u r n yo u r pa s s i o n fo r i l ly
i n to a w h o l e n e w e x p e r i e n c e .
t u r n yo u r pa s s i o n fo r i l ly
i n to a w h o l e n e w e x p e r i e n c e .
Robyn Kossoff dm: Illy Caffe “Espresso Membership Program”
19. Robyn Kossoff web IBM “On Demand”Business- Touch 1 & 2 Email and Landing Page Campaign
20. Robyn Kossoff web IBM “Middeware is everywhere”- Landing Page & Registration Page
21. Robyn Kossoff web IBM “On Demand ”- Email & Landing Page
22. Robyn Kossoff web Lotus “Superhuman Software Campaign”- Banner Ad
23. Robyn Kossoff web Lotus “Superhuman Software Campaign”- Interstitial
24. Robyn Kossoff web Lotus “Superhuman Software Campaign”- banner ad
25. Robyn Kossoff web Lotus “Superhuman Software Campaign”- Interstitial
26. award winning art director/creative director, with extensive experience in print, direct response and
interactive advertising. skills include the following:
• exceptional visual and conceptual skills
• extensive experience integrating brand identity across all communications
• strong communication, presentation and project management skills
• extensive B2B and B2C experience working on a variety of fortune 500 accounts including: american
express, avon, dow brands, house of seagram, IBM, lever brothers, glaxosmithkline
• proven success in leading creative teams, building client relationships and growing business
experience/consulting
g2 direct and digital, NY
clients: glaxosmithkline (veramyst), pfizer (aromasin), proctor & gamble (actonel); direct mail
boehringer ingelheim pharmaceuticals (flomax); print
illy caffe, NY; print, direct mail and interactive
ogilvy one, NY
clients: IBM; direct mail and interactive
Robyn Kossoff art direction design
ogilvy interactive, NY
client: IBM/lotus development corporation
shaw marketing group/offsite creative, NY
646.320.4414 • rkoss@hotmail.com clients: seagram’s VO and crown royal; direct mail
wunderman, NY
clients: citibank, IBM, intuniv; print
experience/staff
modemmedia.poppetyson, NY, creative director, 5/98 to 5/99
poppetyson interactive, NY, creative director 9/97 to 5/98
clients: avalon communities, IBM, NFIB, priceline.com; interactive
barry blau & partners, fairfield, CT, 12/93 to 9/97
vice president, associate creative director
clients: lotus development corporation, UPS; direct mail, collateral and interactive
ogilvy & mather direct, NY, vice president, art supervisor 1984 to 1993
clients: american express, avon, bulgari, dow brands, house of seagram, lever brothers;
print and direct mail
awards
london international ad awards
echo award
society of illustrators award
ogilvy & mather andrew kershaw award
ad tech award
mc icon award
the one show
new media invision award
caples award
beverage dynamics award
