1. Reducing costs of marketing, communication and training June 2010

2. Who ? is this guy

4. Today’s agenda Reducing costs of marketing, communication and training 1. Marketing 101 – Do I need to move online? 2. Setting up for online success 3. Teaching yourself new tricks

6. 1. Marketing 101

7. Why market and communicate (online)? Reducing costs of marketing, communication and training

11. Deloittes – case study Reducing costs of marketing, communication and training

12. Deloittes – case study Reducing costs of marketing, communication and training

13. Deloittes – case study Reducing costs of marketing, communication and training

16. what does that mean for us ?

17. Reducing costs of marketing, communication and training 13 hours of video are uploaded to YouTube every minute

21. Reducing costs of marketing, communication and training The Australian online marketplace

23. Reducing costs of marketing, communication and training Your local media online

25. What is the advantage for SMEs? Reducing costs of marketing, communication and training

26. What’s the common link? Reducing costs of marketing, communication and training

28. Reducing costs of marketing, communication and training

30. When Web 2.0 bites Reducing costs of marketing, communication and training

31. 2. Setting up for online success

32. Digital marketing options Reducing costs of marketing, communication and training

34. Non-negotiables for online marketing and ‘nice-to-haves’ Reducing costs of marketing, communication and training

43. What if you could have an engaging web presence for free* Reducing costs of marketing, communication and training

44. Consider taking a leaf out of these guys’ book Reducing costs of marketing, communication and training

45. Reducing costs of marketing, communication and training

46. Reducing costs of marketing, communication and training

52. Email marketing Reducing costs of marketing, communication and training

54. 3. Teaching yourself new tricks

55. If you can become an Ordained Minister online… Reducing costs of marketing, communication and training