2. MEET THE TEAM
Jackie HurlbutGeorge Alexander
Kailin BortonJanel BrownRikki Teeters
Bellkiss Abril-Roman
3. “What is necessary to
change a person is to
change his awareness
of himself.”
-Abraham Maslow
WHY
4. In a 75 year long study by Harvard, people who are generally
happy have been found to:
• live
longer
• have
more
successful
rela1onships
• earn
more
money
• and
experience
lower
rates
of
obesity
• heart
disease
• and
joblessness.
This is regardless of how wealthy and healthy individuals were
at the beginning of the study.
Happiness is important
WHY
5. 40% of our happiness is believed to be
under our control, just by being
aware of and adapting our emotions.
Change your emotions, change your life
WHY
6. 80% of people overestimate how happy a
raise will make them.
Customers tend to only report very strong
emotional reactions, making it difficult to tell
what effect smaller changes have.
Poor gauge of what makes us happy
THE PROBLEM
7. How do we help
people get on the
path to happy?
THE SOLUTION
8. The first true mood ring embedded
with wearable technology.
Track your mood.
Discover trends and insights.
Find people and places that
make you happy.
THE SOLUTION
19. Mood Algorithm
HOW IT WORKS
Mood
Profile
Heart
Rate
Mo.on
Voice
Loca.on
Rela.onship
Happy
#4178762
H1
M4
V6
L8
R2
Excited
#6288762
H3
M1
V54
L97
R100
Sad
#0012763
H4
M92
V33
L456
R13
Lonely
#8726519
H16
M72
V31
L32
R55
By
pulling
informa1on
from
six
sensors
we
are
able
to
match
the
user’s
data
against
an
extensive
mood
database
that
accurately
determines
user’s
mood.
20.
21.
22.
23.
24.
25.
26.
27. “I've learned that people will
forget what you said, people
will forget what you did, but
people will never forget how
you made them feel.”
― Maya Angelou
HOW DO YOU MAKE CUSTOMERS FEEL?
37. Emo1v
EPOC
Control
devices
with
your
brain.
Empa1c
E3
Monitor
emo1ons
in
real
1me
Google
Contacts
Monitor
glucose
levels
in
real
1me
W/Me
Determine
mental
state
COMPETITORS