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Toys and Games in Romania
Published on December 2009

                                                                                                                Report Summary

The Toys and Games in Romania report offers a comprehensive guide to the size and shape of the market at a national level. It
provides the latest retail sales data (2003-2008), allowing you to identify the sectors driving growth. It identifies the leading
companies, the leading brands and offers strategic analysis of key factors influencing the market ' be they new product developments,
distribution or pricing issues. Forecasts to 2013 illustrate how the market is set to change.


Product coverage includes: traditional toys and games and video games.


Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.


Why buy this report'
* Get a detailed picture of the toys and games industry;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market's major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.




                                                                                                                Table of Content

Toys and Games in Romania
Euromonitor International
December 2009
List of Contents and Tables
Executive Summary
Market Still Performing Well
the Recession
Brand Awareness Becoming More Important Relative To Price
More Malls and Online Shops
Big Growth Potential for the Local Market
Key Trends and Developments
Brand Awareness Catching Up in Price-driven Market
Significance of Black Market in Decline
More Demand for Ecological and Learning-oriented Toys
Online Shops Beginning To Make A Real Difference
Important New Players Appearing on the Market
Market Data
Table 1 Sales of Toys and Games by Sector: Value 2004-2009
Table 2 Sales of Toys and Games by Sector: % Value Growth 2004-2009



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Table 3 Sales of Toys and Games by Distribution Format: % Analysis 2004-2009
Table 4 Toys and Games Company Shares by Value 2004-2008
Table 5 Forecast Sales of Toys and Games by Sector: Value 2009-2014
Table 6 Forecast Sales of Toys and Games by Sector: % Value Growth 2009-2014
Definitions
Summary 1 Research Sources
Aradeanca
Strategic Direction
Key Facts
Summary 2 Aradeanca: Key Facts
Summary 3 Aradeanca: Operational Indicators 2006-2008
Company Background
Production
Summary 4 Aradeanca: Production Statistics 2008
Competitive Positioning
Summary 5 Aradeanca: Competitive Position 2008
Best Distribution
Strategic Direction
Key Facts
Summary 6 Best Distribution: Key Facts
Summary 7 Best Distribution: Operational Indicators 2006-2008
Company Background
Production
Competitive Positioning
Noriel
Strategic Direction
Key Facts
Summary 8 Noriel: Key Facts
Summary 9 Noriel: Operational Indicators 2006-2008
Company Background
Production
Competitive Positioning
Summary 10 Noriel: Competitive Position 2008
Omnitoys
Strategic Direction
Key Facts
Summary 11 Omnitoys: Key Facts
Summary 12 Omnitoys: Operational Indicators 2006-2008
Company Background
Production
Competitive Positioning
Summary 13 Omnitoys: Competitive Position 2008
Tnt Games
Strategic Direction
Key Facts
Summary 14 TNT Games: Key Facts
Summary 15 TNT Games: Operational Indicators 2006-2008
Company Background
Production
Competitive Positioning


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Headlines
Trends
Competitive Landscape
Prospects
New Product Developments
Summary 16 New Product Launches 2009
Sector Data
Table 7 Sales of Traditional Toys and Games by Subsector: Value 2004-2009
Table 8 Sales of Traditional Toys and Games by Subsector: % Value Growth 2004-2009
Table 9 Sales of Traditional Toys and Games by Distribution Format: % Analysis 2004-2009
Table 10 Traditional Toys and Games Company Shares by Value 2004-2008
Table 11 Forecast Sales of Traditional Toys and Games by Subsector: Value 2009-2014
Table 12 Forecast Sales of Traditional Toys and Games by Subsector: % Value Growth 2009-2014
Headlines
Trends
Competitive Landscape
Prospects
New Product Developments
Summary 17 New Product Launches 2009
Sector Data
Table 13 Sales of Video Games by Subsector: Value 2004-2009
Table 14 Sales of Video Games by Subsector: % Value Growth 2004-2009
Table 15 Sales of Video Games by Distribution Format: % Analysis 2004-2009
Table 16 Video Games Company Shares by Value 2004-2008
Table 17 Forecast Sales of Video Games by Subsector: Value 2009-2014
Table 18 Forecast Sales of Video Games by Subsector: % Value Growth 2009-2014




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Toys and Games in Romania

  • 1. Find Industry reports, Company profiles ReportLinker and Market Statistics >> Get this Report Now by email! Toys and Games in Romania Published on December 2009 Report Summary The Toys and Games in Romania report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2003-2008), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market ' be they new product developments, distribution or pricing issues. Forecasts to 2013 illustrate how the market is set to change. Product coverage includes: traditional toys and games and video games. Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data. Why buy this report' * Get a detailed picture of the toys and games industry; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market's major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop. Table of Content Toys and Games in Romania Euromonitor International December 2009 List of Contents and Tables Executive Summary Market Still Performing Well the Recession Brand Awareness Becoming More Important Relative To Price More Malls and Online Shops Big Growth Potential for the Local Market Key Trends and Developments Brand Awareness Catching Up in Price-driven Market Significance of Black Market in Decline More Demand for Ecological and Learning-oriented Toys Online Shops Beginning To Make A Real Difference Important New Players Appearing on the Market Market Data Table 1 Sales of Toys and Games by Sector: Value 2004-2009 Table 2 Sales of Toys and Games by Sector: % Value Growth 2004-2009 Toys and Games in Romania Page 1/5
  • 2. Find Industry reports, Company profiles ReportLinker and Market Statistics Table 3 Sales of Toys and Games by Distribution Format: % Analysis 2004-2009 Table 4 Toys and Games Company Shares by Value 2004-2008 Table 5 Forecast Sales of Toys and Games by Sector: Value 2009-2014 Table 6 Forecast Sales of Toys and Games by Sector: % Value Growth 2009-2014 Definitions Summary 1 Research Sources Aradeanca Strategic Direction Key Facts Summary 2 Aradeanca: Key Facts Summary 3 Aradeanca: Operational Indicators 2006-2008 Company Background Production Summary 4 Aradeanca: Production Statistics 2008 Competitive Positioning Summary 5 Aradeanca: Competitive Position 2008 Best Distribution Strategic Direction Key Facts Summary 6 Best Distribution: Key Facts Summary 7 Best Distribution: Operational Indicators 2006-2008 Company Background Production Competitive Positioning Noriel Strategic Direction Key Facts Summary 8 Noriel: Key Facts Summary 9 Noriel: Operational Indicators 2006-2008 Company Background Production Competitive Positioning Summary 10 Noriel: Competitive Position 2008 Omnitoys Strategic Direction Key Facts Summary 11 Omnitoys: Key Facts Summary 12 Omnitoys: Operational Indicators 2006-2008 Company Background Production Competitive Positioning Summary 13 Omnitoys: Competitive Position 2008 Tnt Games Strategic Direction Key Facts Summary 14 TNT Games: Key Facts Summary 15 TNT Games: Operational Indicators 2006-2008 Company Background Production Competitive Positioning Toys and Games in Romania Page 2/5
  • 3. Find Industry reports, Company profiles ReportLinker and Market Statistics Headlines Trends Competitive Landscape Prospects New Product Developments Summary 16 New Product Launches 2009 Sector Data Table 7 Sales of Traditional Toys and Games by Subsector: Value 2004-2009 Table 8 Sales of Traditional Toys and Games by Subsector: % Value Growth 2004-2009 Table 9 Sales of Traditional Toys and Games by Distribution Format: % Analysis 2004-2009 Table 10 Traditional Toys and Games Company Shares by Value 2004-2008 Table 11 Forecast Sales of Traditional Toys and Games by Subsector: Value 2009-2014 Table 12 Forecast Sales of Traditional Toys and Games by Subsector: % Value Growth 2009-2014 Headlines Trends Competitive Landscape Prospects New Product Developments Summary 17 New Product Launches 2009 Sector Data Table 13 Sales of Video Games by Subsector: Value 2004-2009 Table 14 Sales of Video Games by Subsector: % Value Growth 2004-2009 Table 15 Sales of Video Games by Distribution Format: % Analysis 2004-2009 Table 16 Video Games Company Shares by Value 2004-2008 Table 17 Forecast Sales of Video Games by Subsector: Value 2009-2014 Table 18 Forecast Sales of Video Games by Subsector: % Value Growth 2009-2014 Toys and Games in Romania Page 3/5
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