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adidas AG - SWOT Analysis
Published on August 2010

                                                                                                          Report Summary

The adidas AG - SWOT Analysis company profile is the essential source for top-level company data and information. adidas AG -
SWOT Analysis examines the company's key business structure and operations, history and products, and provides summary
analysis of its key revenue lines and strategy.


adidas AG (adidas or 'the company') produces sportswear and sports equipment. It offers its products through three brands, including
adidas, TaylorMade-adidas Golf, and Reebok. The company operates in Europe, the Americas and Asia. It is headquartered in
Herzogenaurach, Germany and employs about 39,596 people. The company recorded revenues of E10,381 million ($15,333.3
million) during the financial year ended December 2009 (FY2009), a decrease of 3.9% compared with 2008. The revenues were
negatively impacted by a significant slowdown in consumer spending. The operating profit of the company was E508 million ($750.3
million) in FY2009, a decrease of 52.5% compared with 2008. The net profit was E245 million ($361.9 million) in FY2009, a decrease
of 61.8% compared with 2008.


Scope of the Report


- Provides all the crucial information on adidas AG required for business and competitor intelligence needs
- Contains a study of the major internal and external factors affecting adidas AG in the form of a SWOT analysis as well as a
breakdown and examination of leading product revenue streams of adidas AG
-Data is supplemented with details on adidas AG history, key executives, business description, locations and subsidiaries as well as a
list of products and services and the latest available statement from adidas AG


Reasons to Purchase


- Support sales activities by understanding your customers' businesses better
- Qualify prospective partners and suppliers
- Keep fully up to date on your competitors' business structure, strategy and prospects
- Obtain the most up to date company information available




                                                                                                              Table of Content

Table of Contents:


SWOT COMPANY PROFILE: adidas AG
Key Facts: adidas AG
Company Overview: adidas AG
Business Description: adidas AG
Company History: adidas AG
Key Employees: adidas AG
Key Employee Biographies: adidas AG



adidas AG - SWOT Analysis                                                                                                       Page 1/4
Find Industry reports, Company profiles
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Products & Services Listing: adidas AG
Products & Services Analysis: adidas AG
SWOT analysis: adidas AG
*Strengths: adidas AG
*Weaknesses: adidas AG
*Opportunities: adidas AG
*Threats: adidas AG
Company View: adidas AG
Top Competitors: adidas AG
Location and Subsidiary: adidas AG
*Head Office: adidas AG
*Other Locations and Subsidiaries: adidas AG




adidas AG - SWOT Analysis                                                        Page 2/4
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adidas AG - SWOT Analysis                                                                                         Page 4/4

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adidas AG - SWOT Analysis

  • 1. Find Industry reports, Company profiles ReportLinker and Market Statistics >> Get this Report Now by email! adidas AG - SWOT Analysis Published on August 2010 Report Summary The adidas AG - SWOT Analysis company profile is the essential source for top-level company data and information. adidas AG - SWOT Analysis examines the company's key business structure and operations, history and products, and provides summary analysis of its key revenue lines and strategy. adidas AG (adidas or 'the company') produces sportswear and sports equipment. It offers its products through three brands, including adidas, TaylorMade-adidas Golf, and Reebok. The company operates in Europe, the Americas and Asia. It is headquartered in Herzogenaurach, Germany and employs about 39,596 people. The company recorded revenues of E10,381 million ($15,333.3 million) during the financial year ended December 2009 (FY2009), a decrease of 3.9% compared with 2008. The revenues were negatively impacted by a significant slowdown in consumer spending. The operating profit of the company was E508 million ($750.3 million) in FY2009, a decrease of 52.5% compared with 2008. The net profit was E245 million ($361.9 million) in FY2009, a decrease of 61.8% compared with 2008. Scope of the Report - Provides all the crucial information on adidas AG required for business and competitor intelligence needs - Contains a study of the major internal and external factors affecting adidas AG in the form of a SWOT analysis as well as a breakdown and examination of leading product revenue streams of adidas AG -Data is supplemented with details on adidas AG history, key executives, business description, locations and subsidiaries as well as a list of products and services and the latest available statement from adidas AG Reasons to Purchase - Support sales activities by understanding your customers' businesses better - Qualify prospective partners and suppliers - Keep fully up to date on your competitors' business structure, strategy and prospects - Obtain the most up to date company information available Table of Content Table of Contents: SWOT COMPANY PROFILE: adidas AG Key Facts: adidas AG Company Overview: adidas AG Business Description: adidas AG Company History: adidas AG Key Employees: adidas AG Key Employee Biographies: adidas AG adidas AG - SWOT Analysis Page 1/4
  • 2. Find Industry reports, Company profiles ReportLinker and Market Statistics Products & Services Listing: adidas AG Products & Services Analysis: adidas AG SWOT analysis: adidas AG *Strengths: adidas AG *Weaknesses: adidas AG *Opportunities: adidas AG *Threats: adidas AG Company View: adidas AG Top Competitors: adidas AG Location and Subsidiary: adidas AG *Head Office: adidas AG *Other Locations and Subsidiaries: adidas AG adidas AG - SWOT Analysis Page 2/4
  • 3. Find Industry reports, Company profiles ReportLinker and Market Statistics Fax Order Form To place an order via fax simply print this form, fill in the information below and fax the completed form to: Europe, Middle East and Africa : + 33 4 37 37 15 56 Asia, Oceania and America : + 1 (805) 617 17 93 If you have any questions please visit http://www.reportlinker.com/notify/contact Order Information Please verify that the product information is correct and select the format(s) you require. adidas AG - SWOT Analysis Product Formats Please select the product formats and the quantity you require. Digital Copy--USD 125.00 Quantity: _____ Contact Information Please enter all the information below in BLOCK CAPITALS Title: Mr Mrs Dr Miss Ms Prof First Name: _____________________________ Last Name: __________________________________ Email Address: __________________________________________________________________________ Job Title: __________________________________________________________________________ Organization: __________________________________________________________________________ Address: __________________________________________________________________________ City: __________________________________________________________________________ Postal / Zip Code: __________________________________________________________________________ Country: __________________________________________________________________________ Phone Number: __________________________________________________________________________ Fax Number: __________________________________________________________________________ adidas AG - SWOT Analysis Page 3/4
  • 4. Find Industry reports, Company profiles ReportLinker and Market Statistics Payment Information Please indicate the payment method, you would like to use by selecting the appropriate box. Payment by credit card Card Number: ______________________________________________ Expiry Date __________ / _________ CVV Number _____________________ Card Type (ex: Visa, Amex…) _________________________________ Payment by wire transfer Crédit Mutuel RIB : 10278 07314 00020257701 89 BIC : CMCIFR2A IBAN : FR76 1027 8073 1400 0202 5770 189 Payment by check UBIQUICK SAS 16 rue Grenette – 69002 LYON, FRANCE Customer signature:   Please note that by ordering from Reportlinker you are agreeing to our Terms and Conditions at http://www.reportlinker.com/index/terms Please fax this form to: Europe, Middle East and Africa : + 33 4 37 37 15 56 Asia, Oceania and America : + 1 (805) 617 17 93 adidas AG - SWOT Analysis Page 4/4