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Strength In scenarios
getting meaningful user feedback on designs
Thomas Piggott
High-Tech Anthropologist®
Renee Pinter
High-Tech Anthropologist®
What will you learn
in the Next 75 minutes?
But first, who are we?
What is a scenario to you?
Our design process
Potential User
Observations &
Interviews
Define the
Problem &
Project Scope
Determine
Target Users
(Persona Map)
Create
Conceptual
Designs
Design
Assessments
with Scenarios
Refine
Designs
So What DO WE MEAN BY scenario?
A scenario is a story that provides the framework
for getting user feedback on mockups or
prototypes.
It follows a high-level workflow that is based on prior
observations of target users.
Client: MyWedding.com
Kathleen Tober
52 years old
Homemaker in Dexter, Michigan
• Planning her youngest
daughter’s upcoming wedding
• Embarrassed because she
doesn’t understand much
about computers
• Worried about keeping track of
wedding planning while
traveling on vacations
Your PRIMARYPERSONA:
What a design assessment
Might look like
When CREATING A SCENARIO
• Decide what features you want feedback on
• Use realistic data
• Avoid using overly similar language to what’s in
the designs (it defeats the purpose!)
• One scenario can cover several features
• Scenarios present the opportunity for the user to
work across tasks
When using a scenario
• Keep it short
• It’s just a guideline: “Make mistakes faster”
• Answer questions with questions like:
– “What would you expect?”
– “How do you do it now?”
• Use the same scenario across contrasting
design concepts
Now you try it!
Using the provided designs,
let’s try writing a scenario
Now you try it!
Got your scenarios?
Now you’ll practice using them!
Decide who wants to play what role:
• Kathleen, the user
• the “CPU”, the person delivering the scenario
• the “DVR”, the person taking notes
What thoughts and questions do you have?
Strength In scenarios
thank you for coming to
Thomas Piggott
@tjpiggott
Renee Pinter
@repinter
Get in touch with us!

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Strength in scenarios: Getting meaningful user feedback on designs

  • 1. Strength In scenarios getting meaningful user feedback on designs Thomas Piggott High-Tech Anthropologist® Renee Pinter High-Tech Anthropologist®
  • 2. What will you learn in the Next 75 minutes?
  • 3. But first, who are we?
  • 4. What is a scenario to you?
  • 5. Our design process Potential User Observations & Interviews Define the Problem & Project Scope Determine Target Users (Persona Map) Create Conceptual Designs Design Assessments with Scenarios Refine Designs
  • 6. So What DO WE MEAN BY scenario? A scenario is a story that provides the framework for getting user feedback on mockups or prototypes. It follows a high-level workflow that is based on prior observations of target users.
  • 8. Kathleen Tober 52 years old Homemaker in Dexter, Michigan • Planning her youngest daughter’s upcoming wedding • Embarrassed because she doesn’t understand much about computers • Worried about keeping track of wedding planning while traveling on vacations Your PRIMARYPERSONA:
  • 9. What a design assessment Might look like
  • 10. When CREATING A SCENARIO • Decide what features you want feedback on • Use realistic data • Avoid using overly similar language to what’s in the designs (it defeats the purpose!) • One scenario can cover several features • Scenarios present the opportunity for the user to work across tasks
  • 11. When using a scenario • Keep it short • It’s just a guideline: “Make mistakes faster” • Answer questions with questions like: – “What would you expect?” – “How do you do it now?” • Use the same scenario across contrasting design concepts
  • 12. Now you try it! Using the provided designs, let’s try writing a scenario
  • 13. Now you try it! Got your scenarios? Now you’ll practice using them! Decide who wants to play what role: • Kathleen, the user • the “CPU”, the person delivering the scenario • the “DVR”, the person taking notes
  • 14. What thoughts and questions do you have?
  • 15. Strength In scenarios thank you for coming to Thomas Piggott @tjpiggott Renee Pinter @repinter Get in touch with us!