SlideShare ist ein Scribd-Unternehmen logo
1 von 24
jetBlue Airways By: Rachel Andersen, Joe Bossert, Jarvez Hall, Jeff Hensley, Brandon Kirkbride and Adam Tolman
Agenda ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Strategy ,[object Object]
History ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
More History ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Competitors ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Strengths/Weaknesses ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Competitive Advantages ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Facts ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Facts ,[object Object],All JetBlue aircraft are equipped with an in-seat digital entertainment system (individual seatback monitors, armrest remotes with channel and volume controls) offering 36 channels of free DIRECTV® programming - no other airline offers more live satellite TV options. On flights longer than two hours, a selection of first-run movies and bonus features from FOX InFlight is also available. Over the next few months, we will be upgrading our entire fleet to include 100+ channels of XM Satellite Radio.  ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Cities Served ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Financials – Cost Structure
Advertising  ,[object Object],[object Object],[object Object]
An Inside Look ,[object Object],[object Object],[object Object]
The Unadvertising ,[object Object]
[object Object],[object Object],[object Object]
You can purchase more than a flight
 
 
Stock price
Future of the Company ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Sources ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object]
Questions?

Weitere ähnliche Inhalte

Was ist angesagt?

Strategic analysis of jet blue airlines us
Strategic analysis of jet blue airlines usStrategic analysis of jet blue airlines us
Strategic analysis of jet blue airlines us
Kshitij Shrivastava
 
Jet Blue Syndicate Presentation
Jet Blue Syndicate PresentationJet Blue Syndicate Presentation
Jet Blue Syndicate Presentation
Mahammad Khadafi
 
Jet Blue Airways Corporation
Jet Blue Airways CorporationJet Blue Airways Corporation
Jet Blue Airways Corporation
Kulwant Dhillon
 
Jetblue airlines: start from the scratch.case study analysis
Jetblue airlines: start from the scratch.case study analysisJetblue airlines: start from the scratch.case study analysis
Jetblue airlines: start from the scratch.case study analysis
Priyanka Banerjee
 
Jetblue airways ppt presentation
Jetblue airways ppt presentationJetblue airways ppt presentation
Jetblue airways ppt presentation
Monica Ceasar
 
Jetblue Airways- Intro, SWOT, 5 Generic, Porter's 5, Key Sucess Factors etc
Jetblue Airways- Intro, SWOT, 5 Generic, Porter's 5, Key Sucess Factors etcJetblue Airways- Intro, SWOT, 5 Generic, Porter's 5, Key Sucess Factors etc
Jetblue Airways- Intro, SWOT, 5 Generic, Porter's 5, Key Sucess Factors etc
Arshed Aydrose
 

Was ist angesagt? (20)

jet blue airline
jet blue airlinejet blue airline
jet blue airline
 
JetBlue Media Plan
JetBlue Media PlanJetBlue Media Plan
JetBlue Media Plan
 
Strategic analysis of jet blue airlines us
Strategic analysis of jet blue airlines usStrategic analysis of jet blue airlines us
Strategic analysis of jet blue airlines us
 
Jet Blue Syndicate Presentation
Jet Blue Syndicate PresentationJet Blue Syndicate Presentation
Jet Blue Syndicate Presentation
 
Jet blue case study
Jet blue case studyJet blue case study
Jet blue case study
 
Jet Blue Airways Corporation
Jet Blue Airways CorporationJet Blue Airways Corporation
Jet Blue Airways Corporation
 
Jetblue airlines: start from the scratch.case study analysis
Jetblue airlines: start from the scratch.case study analysisJetblue airlines: start from the scratch.case study analysis
Jetblue airlines: start from the scratch.case study analysis
 
Jet Blue case study
Jet Blue case studyJet Blue case study
Jet Blue case study
 
Jet blue
Jet blueJet blue
Jet blue
 
Jet Blue Advertising Campaign
Jet Blue Advertising CampaignJet Blue Advertising Campaign
Jet Blue Advertising Campaign
 
JetBlue Summary
JetBlue SummaryJetBlue Summary
JetBlue Summary
 
Jet blue airways managing growth
Jet blue airways managing growthJet blue airways managing growth
Jet blue airways managing growth
 
Jet Blue Airway: Case Analysis (Strategic Audit)
Jet Blue Airway: Case Analysis (Strategic Audit)Jet Blue Airway: Case Analysis (Strategic Audit)
Jet Blue Airway: Case Analysis (Strategic Audit)
 
Jetblue
JetblueJetblue
Jetblue
 
Case 3 strategic management
Case 3 strategic managementCase 3 strategic management
Case 3 strategic management
 
Jetblue airways ppt presentation
Jetblue airways ppt presentationJetblue airways ppt presentation
Jetblue airways ppt presentation
 
Jet blue airways managing growth case solution
Jet blue airways managing growth case solutionJet blue airways managing growth case solution
Jet blue airways managing growth case solution
 
JetBlue Airways IPO Valuation
JetBlue Airways IPO ValuationJetBlue Airways IPO Valuation
JetBlue Airways IPO Valuation
 
Jetblue Airways- Intro, SWOT, 5 Generic, Porter's 5, Key Sucess Factors etc
Jetblue Airways- Intro, SWOT, 5 Generic, Porter's 5, Key Sucess Factors etcJetblue Airways- Intro, SWOT, 5 Generic, Porter's 5, Key Sucess Factors etc
Jetblue Airways- Intro, SWOT, 5 Generic, Porter's 5, Key Sucess Factors etc
 
jetBlue
jetBluejetBlue
jetBlue
 

Andere mochten auch

Sir Richard Branson Profiles Of Leadership
Sir Richard Branson Profiles Of LeadershipSir Richard Branson Profiles Of Leadership
Sir Richard Branson Profiles Of Leadership
guest9807e3
 
Leadership Comparison Between Richard Branson And Bill Gates
Leadership Comparison Between Richard Branson And Bill GatesLeadership Comparison Between Richard Branson And Bill Gates
Leadership Comparison Between Richard Branson And Bill Gates
vallari_05
 
090908branson
090908branson090908branson
090908branson
jwolohan
 
Virgin Galactic
Virgin GalacticVirgin Galactic
Virgin Galactic
focard
 
Virgin Galactic//Spaceman Championship
Virgin Galactic//Spaceman ChampionshipVirgin Galactic//Spaceman Championship
Virgin Galactic//Spaceman Championship
Zoe Leung
 
Virgin Airlines
Virgin AirlinesVirgin Airlines
Virgin Airlines
Jeff Jones
 
Global Strategy Assignment
Global Strategy AssignmentGlobal Strategy Assignment
Global Strategy Assignment
James Bowyer
 
Richard Branson leadership & personality traits
Richard Branson leadership & personality traitsRichard Branson leadership & personality traits
Richard Branson leadership & personality traits
Akhil Pillai
 

Andere mochten auch (20)

Sir Richard Branson Profiles Of Leadership
Sir Richard Branson Profiles Of LeadershipSir Richard Branson Profiles Of Leadership
Sir Richard Branson Profiles Of Leadership
 
Leadership Comparison Between Richard Branson And Bill Gates
Leadership Comparison Between Richard Branson And Bill GatesLeadership Comparison Between Richard Branson And Bill Gates
Leadership Comparison Between Richard Branson And Bill Gates
 
Morgan Johnston, JetBlue Presentation - BDI 4/19/12 The Social Customer Servi...
Morgan Johnston, JetBlue Presentation - BDI 4/19/12 The Social Customer Servi...Morgan Johnston, JetBlue Presentation - BDI 4/19/12 The Social Customer Servi...
Morgan Johnston, JetBlue Presentation - BDI 4/19/12 The Social Customer Servi...
 
090908branson
090908branson090908branson
090908branson
 
Virgin airlines
Virgin airlinesVirgin airlines
Virgin airlines
 
Virgin Galactic
Virgin GalacticVirgin Galactic
Virgin Galactic
 
Virgin Galactic//Spaceman Championship
Virgin Galactic//Spaceman ChampionshipVirgin Galactic//Spaceman Championship
Virgin Galactic//Spaceman Championship
 
LauncherOne Virgin Galactic 2013
LauncherOne  Virgin Galactic  2013LauncherOne  Virgin Galactic  2013
LauncherOne Virgin Galactic 2013
 
Virgin Galactic Redesign
Virgin Galactic RedesignVirgin Galactic Redesign
Virgin Galactic Redesign
 
Virgin Galactics Presentation
Virgin Galactics PresentationVirgin Galactics Presentation
Virgin Galactics Presentation
 
Базовые модели монетизации интернет-проектов
Базовые модели монетизации интернет-проектовБазовые модели монетизации интернет-проектов
Базовые модели монетизации интернет-проектов
 
Virgin galactic
Virgin galacticVirgin galactic
Virgin galactic
 
Virgin Airlines
Virgin AirlinesVirgin Airlines
Virgin Airlines
 
Richard Branson leadership style
Richard Branson leadership styleRichard Branson leadership style
Richard Branson leadership style
 
Landmark the winning future of life insurance agency business
Landmark the winning future of life insurance agency businessLandmark the winning future of life insurance agency business
Landmark the winning future of life insurance agency business
 
Nigeria plane crashes
Nigeria plane crashesNigeria plane crashes
Nigeria plane crashes
 
Global Strategy Assignment
Global Strategy AssignmentGlobal Strategy Assignment
Global Strategy Assignment
 
Leadership: Comparison of leadership between different leaders
Leadership: Comparison of leadership between different leadersLeadership: Comparison of leadership between different leaders
Leadership: Comparison of leadership between different leaders
 
Richard Branson leadership & personality traits
Richard Branson leadership & personality traitsRichard Branson leadership & personality traits
Richard Branson leadership & personality traits
 
Richard Branson as a Leader
Richard Branson as a LeaderRichard Branson as a Leader
Richard Branson as a Leader
 

Ähnlich wie Ss jet blue airways overview

Jet blue airlines power point
Jet blue airlines power pointJet blue airlines power point
Jet blue airlines power point
Jason Gardner
 
C-208 CASE 28 JETBLUE AIRWAYS CORPORATION GETTING OVER THE BLUES.docx
C-208 CASE 28 JETBLUE AIRWAYS CORPORATION GETTING OVER THE BLUES.docxC-208 CASE 28 JETBLUE AIRWAYS CORPORATION GETTING OVER THE BLUES.docx
C-208 CASE 28 JETBLUE AIRWAYS CORPORATION GETTING OVER THE BLUES.docx
clairbycraft
 
Continental Company Analysis and Generation of New Solutions
Continental Company Analysis and Generation of New SolutionsContinental Company Analysis and Generation of New Solutions
Continental Company Analysis and Generation of New Solutions
jbutti
 
Ubspresentationatnbaa 090917081931-phpapp01
Ubspresentationatnbaa 090917081931-phpapp01Ubspresentationatnbaa 090917081931-phpapp01
Ubspresentationatnbaa 090917081931-phpapp01
Embraer RI
 
Signature Airlines_fixed
Signature Airlines_fixedSignature Airlines_fixed
Signature Airlines_fixed
Marc Simmang
 
Easyjet a marketing profile
Easyjet  a marketing profileEasyjet  a marketing profile
Easyjet a marketing profile
Charu Rastogi
 
Embraer october 2011 book
Embraer october 2011 bookEmbraer october 2011 book
Embraer october 2011 book
Embraer RI
 
Embraer october 2011 book
Embraer october 2011 bookEmbraer october 2011 book
Embraer october 2011 book
Embraer RI
 

Ähnlich wie Ss jet blue airways overview (18)

Jet blue airlines power point
Jet blue airlines power pointJet blue airlines power point
Jet blue airlines power point
 
JetBlue case study
JetBlue case studyJetBlue case study
JetBlue case study
 
C-208 CASE 28 JETBLUE AIRWAYS CORPORATION GETTING OVER THE BLUES.docx
C-208 CASE 28 JETBLUE AIRWAYS CORPORATION GETTING OVER THE BLUES.docxC-208 CASE 28 JETBLUE AIRWAYS CORPORATION GETTING OVER THE BLUES.docx
C-208 CASE 28 JETBLUE AIRWAYS CORPORATION GETTING OVER THE BLUES.docx
 
Boeing presentation12
Boeing  presentation12Boeing  presentation12
Boeing presentation12
 
Boeing Presentation12
Boeing  Presentation12Boeing  Presentation12
Boeing Presentation12
 
Continental Company Analysis and Generation of New Solutions
Continental Company Analysis and Generation of New SolutionsContinental Company Analysis and Generation of New Solutions
Continental Company Analysis and Generation of New Solutions
 
Ubspresentationatnbaa 090917081931-phpapp01
Ubspresentationatnbaa 090917081931-phpapp01Ubspresentationatnbaa 090917081931-phpapp01
Ubspresentationatnbaa 090917081931-phpapp01
 
Signature Airlines_fixed
Signature Airlines_fixedSignature Airlines_fixed
Signature Airlines_fixed
 
Kingfisher airlines, word
Kingfisher airlines, word Kingfisher airlines, word
Kingfisher airlines, word
 
Case study presentation on marketing management
Case study presentation on marketing managementCase study presentation on marketing management
Case study presentation on marketing management
 
kingfisher
kingfisherkingfisher
kingfisher
 
Easyjet a marketing profile
Easyjet  a marketing profileEasyjet  a marketing profile
Easyjet a marketing profile
 
American Airlines Presentation
American Airlines PresentationAmerican Airlines Presentation
American Airlines Presentation
 
Embraer october 2011 book
Embraer october 2011 bookEmbraer october 2011 book
Embraer october 2011 book
 
Finalsw
FinalswFinalsw
Finalsw
 
Southwest Airlines
Southwest AirlinesSouthwest Airlines
Southwest Airlines
 
Embraer october 2011 book
Embraer october 2011 bookEmbraer october 2011 book
Embraer october 2011 book
 
Jet blue (1)
Jet blue (1)Jet blue (1)
Jet blue (1)
 

Mehr von Marcus Vannini

Hr succession planning guide
Hr succession planning guideHr succession planning guide
Hr succession planning guide
Marcus Vannini
 
Hr succession planning for corporate knowledge transfer
Hr succession planning for corporate knowledge transferHr succession planning for corporate knowledge transfer
Hr succession planning for corporate knowledge transfer
Marcus Vannini
 
Hr succession planning and management
Hr succession planning and managementHr succession planning and management
Hr succession planning and management
Marcus Vannini
 
Hr planning for the unexpected hr succession planning guide
Hr planning for the unexpected hr succession planning guideHr planning for the unexpected hr succession planning guide
Hr planning for the unexpected hr succession planning guide
Marcus Vannini
 
Hr human resources portal case study
Hr human resources portal case studyHr human resources portal case study
Hr human resources portal case study
Marcus Vannini
 
Hr human resource competencies an empirical study on the hr
Hr human resource competencies an empirical study on the hrHr human resource competencies an empirical study on the hr
Hr human resource competencies an empirical study on the hr
Marcus Vannini
 
Hr exit interview form
Hr exit interview formHr exit interview form
Hr exit interview form
Marcus Vannini
 
Hr 8 mistakes made in succession planning and how to fix them
Hr 8 mistakes made in succession planning and how to fix themHr 8 mistakes made in succession planning and how to fix them
Hr 8 mistakes made in succession planning and how to fix them
Marcus Vannini
 
Fam parent tips for video games online
Fam parent tips for video games onlineFam parent tips for video games online
Fam parent tips for video games online
Marcus Vannini
 
Crm the road to crm riches accenture
Crm the road to crm riches accentureCrm the road to crm riches accenture
Crm the road to crm riches accenture
Marcus Vannini
 
Crm mc kinsey on marketing organizing for crm
Crm mc kinsey on marketing organizing for crmCrm mc kinsey on marketing organizing for crm
Crm mc kinsey on marketing organizing for crm
Marcus Vannini
 
Crm maximizing crm effectiveness during lean times
Crm maximizing crm effectiveness during lean timesCrm maximizing crm effectiveness during lean times
Crm maximizing crm effectiveness during lean times
Marcus Vannini
 
Crm justifying crm costs & boosting roi
Crm justifying crm costs & boosting roiCrm justifying crm costs & boosting roi
Crm justifying crm costs & boosting roi
Marcus Vannini
 
Crm increasing user adoption ensures successful crm projects
Crm increasing user adoption ensures successful crm projectsCrm increasing user adoption ensures successful crm projects
Crm increasing user adoption ensures successful crm projects
Marcus Vannini
 
Crm avoiding common crm pitfalls
Crm avoiding common crm pitfallsCrm avoiding common crm pitfalls
Crm avoiding common crm pitfalls
Marcus Vannini
 
Crm 8 trends of successful crm projects
Crm 8 trends of successful crm projectsCrm 8 trends of successful crm projects
Crm 8 trends of successful crm projects
Marcus Vannini
 
Biz advertising and video games
Biz advertising and video gamesBiz advertising and video games
Biz advertising and video games
Marcus Vannini
 
Advanced program management resource, content and knowledge management
Advanced program management   resource, content and knowledge managementAdvanced program management   resource, content and knowledge management
Advanced program management resource, content and knowledge management
Marcus Vannini
 

Mehr von Marcus Vannini (20)

Hr succession planning guide
Hr succession planning guideHr succession planning guide
Hr succession planning guide
 
Hr succession planning for corporate knowledge transfer
Hr succession planning for corporate knowledge transferHr succession planning for corporate knowledge transfer
Hr succession planning for corporate knowledge transfer
 
Hr succession planning and management
Hr succession planning and managementHr succession planning and management
Hr succession planning and management
 
Hr planning for the unexpected hr succession planning guide
Hr planning for the unexpected hr succession planning guideHr planning for the unexpected hr succession planning guide
Hr planning for the unexpected hr succession planning guide
 
Hr human resources portal case study
Hr human resources portal case studyHr human resources portal case study
Hr human resources portal case study
 
Hr human resource competencies an empirical study on the hr
Hr human resource competencies an empirical study on the hrHr human resource competencies an empirical study on the hr
Hr human resource competencies an empirical study on the hr
 
Hr exit interview form
Hr exit interview formHr exit interview form
Hr exit interview form
 
Hr 8 mistakes made in succession planning and how to fix them
Hr 8 mistakes made in succession planning and how to fix themHr 8 mistakes made in succession planning and how to fix them
Hr 8 mistakes made in succession planning and how to fix them
 
Fam parent tips for video games online
Fam parent tips for video games onlineFam parent tips for video games online
Fam parent tips for video games online
 
Crm the road to crm riches accenture
Crm the road to crm riches accentureCrm the road to crm riches accenture
Crm the road to crm riches accenture
 
Crm planning guide
Crm planning guideCrm planning guide
Crm planning guide
 
Crm mc kinsey on marketing organizing for crm
Crm mc kinsey on marketing organizing for crmCrm mc kinsey on marketing organizing for crm
Crm mc kinsey on marketing organizing for crm
 
Crm maximizing crm effectiveness during lean times
Crm maximizing crm effectiveness during lean timesCrm maximizing crm effectiveness during lean times
Crm maximizing crm effectiveness during lean times
 
Crm justifying crm costs & boosting roi
Crm justifying crm costs & boosting roiCrm justifying crm costs & boosting roi
Crm justifying crm costs & boosting roi
 
Crm increasing user adoption ensures successful crm projects
Crm increasing user adoption ensures successful crm projectsCrm increasing user adoption ensures successful crm projects
Crm increasing user adoption ensures successful crm projects
 
Crm avoiding common crm pitfalls
Crm avoiding common crm pitfallsCrm avoiding common crm pitfalls
Crm avoiding common crm pitfalls
 
Crm 8 trends of successful crm projects
Crm 8 trends of successful crm projectsCrm 8 trends of successful crm projects
Crm 8 trends of successful crm projects
 
Biz advertising and video games
Biz advertising and video gamesBiz advertising and video games
Biz advertising and video games
 
Advanced program management risk mitigation and management
Advanced program management   risk mitigation and managementAdvanced program management   risk mitigation and management
Advanced program management risk mitigation and management
 
Advanced program management resource, content and knowledge management
Advanced program management   resource, content and knowledge managementAdvanced program management   resource, content and knowledge management
Advanced program management resource, content and knowledge management
 

Ss jet blue airways overview