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Social Media Primer &  Best Practices
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Why You Should Care ,[object Object],[object Object]
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What is Social Media? ,[object Object],[object Object],[object Object]
Social Network ,[object Object],[object Object]
User Generated Content (UGC) ,[object Object],[object Object],[object Object],[object Object]
Social Bookmarking ,[object Object],[object Object],[object Object],[object Object]
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twitter.com Why Twitter works? Asking why twitter works? Time
Facebook.com News / Live Feed Time
plurk.com There is some semantics Time Time
Generate an activity stream ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Google Groups Time Time
Share activity stream ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
RSS Feed List of Items With a time stamp Time
friendfeed.com Time Aggregate your  Life stream  From different  sources - Twitter - Blog - Facebook - Digg …
Process activity streaming ,[object Object],[object Object],[object Object],[object Object]
Netvibes.com RSS Feed aggregation Read
Google Reader RSS Feed aggregation Read
Google share items RSS Feed syndication Read Share
Pipes.yahoo.com ,[object Object],[object Object],Automatic  Feed processing: Time Time Time Abstraction
Modeling process / 46  Raw data Find a semantic Infer higher-level symbols Find patterns of interest Analysis Activity Time
Use social medias to improve your online presence
Tactics for Any Budget ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
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Best practices 3/3 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
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Social Media Primer And Best Practices

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Social Media Primer And Best Practices

Hinweis der Redaktion

  1. Delicious: we are saved by 128 people. Yet, we don’t necessarily facilitate this. Digg: #1 result was NIU, #2 was “The Obama I know” by Sunstein w/ 2579 diggs.
  2. 72 Million internet users are using social networks. That number is expected to climb to 105 Million. 1 in 4 internet users is on MySpace According to Facebook, their page views surpassed Google last year. comScore reports Facebook is the 6 th most trafficked site on the net The average user is spending 20 minutes at a time on site.
  3. Adults are catching up with the trends Face has 250,000 new registrations per day with the over 18 demographic as the fastest growing user segment
  4. 14 Million teens are social network users That will climb to 18 million The uptake is decreasing as the demographic is getting saturated.
  5. Social networks experienced a 150% increase in media spend this year.
  6. These are what most people think of when it comes to social media. Social Networks usually begin with catering to a specific audience and, in the case of MySpace and Facebook, open to the general public when they hit critical mass. These are the three most popular social networks.