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Recruiting Secrets
    Overheard in a Dark Alley


          Presenter   @jjbuss
           Hashtag       #thq
1     v
Recruiting Secrets
                Overheard in a Dark Alley
                    Presenter              @jjbuss
                     Hashtag                  #thq


Sponsored by:           In partnership with:
Control Panel Tips!
•   Audio Icon
•   How to ask a Question
•   Handouts on TalentHQ.com
•   Minimize the panel
•   #thq
THE                       TALENT PLATFORM

• Fastest-growing vendor of Talent Acquisition Software

• Over 1,100 clients of all industries and sizes
• One streamlined platform for all recruitment needs

• Comprehensive social media integration:




                  Want to learn more? Email: sales@icims.com.
        View an online demo: www.icims.com/demo. Call: 1-800-889-4422
Recruiting Secrets
    Overheard in a Dark Alley


          Presenter   @jjbuss
           Hashtag       #thq
5     v
Audience Demographics
• 20 Countries & 49 States • # of Employees


                                                                    1 to 20
                                                                    21 to 50
                                                                    51 to 100
                                                                    101 to 250
                                                                    251 to 500
                                                                    501 to 1,000
                                                                    1,001 to 5,000
                                                                    5,001 to 10,000
                                                                    10,001 +




                  @jjbuss #thq webinar – attendees from 20 countries & 47 states
How Tired Of Hearing About Social
Recruiting Are You?

      Shut Up




Mostly A Waste




Keep It Coming




                 0%   10%   20%   30%   40%   50%   60%   70%




                                                                Social recruiting = job pollution @jjbuss #thq
Recent Recruiting Headlines
• Facebook is the #1
  recruiting
  source, accounting for 78%
  of hires
• Employee referrals are the
  #1 recruiting
  source, accounting for
  nearly ½ of all hires
• Job boards are not
  dead, they are alive and
  well – accounting for nearly
  40% of all hires
• Nearly 2/3 of hires found
  their job through “internal
  sources”
                        Don’t believe the #recruiting analysts & experts @jjbuss #thq
Let’s Get Better By..

                           getting

               antisocial




       Companies competing with job boards & aggregation sites for #seo@jjbuss #thq
Online Recruiting Evolution


        19%

                      Qualified


                      Unqualified

  81%




        81% of applicants don’t meet the qualifications & requirements @jjbuss #thq
The Latest 2012 Social Media Stats
Why Does It Matter? Twitter
                             • 500 Million accounts
                             • 40+ Billion tweets
                             • 175 Million tweets a day
                             • 70% of companies ignore
                               complaints on twitter
                             • 400 employees
                             • 11 new accounts created
                               every second, over 1
                               million new per day.

          Over 1 million twitter accounts are created every day @jjbuss #thq
Twitter Job Search
Online Job Pollution - Twitter




              Tens of thousands twitter accounts tweet #jobs @jjbuss #thq
Wish It Were This Easy?




            Tip: Hire @charliesheen as your social recruiter @jjbuss #thq
Your % Hires From Twitter
80%
      71%
70%


60%


50%


40%


30%            25%

20%


10%
                          3%
                                     1%         0%
0%
      Zero   1% to 5%   6% to 10% 11% to 20% More than
                                               20%




                               71% of recruiters have not hired 1 person by using twitter @jjbuss #thq
Does It Matter? Facebook Stats
                 • #1 most visited site
                 • 850+ million members
                 • 31% check in once a day
                 • Avg of 20 min per day
                 • 2.7 billion likes per day
                 • 100 billion connections
                 • 20 million apps installed daily
                 • 250 million photos daily 4
                   million on flickr
                 • 425 million access via mobile
Your % Hires From Facebook

More than 20%




   11% to 20%




    6% to 10%




     1% to 5%




         Zero



                0%   10%   20%   30%   40%   50%   60%   70%
Does It Matter? Pinterest Stats
                         • 10.4 Million users, faster
                           growth than any site – ever.
                         • Retaining and engaging 3x
                           better than twitter “was”
                         • 80% of users are
                           women, 60% have attended
                           college, 50% have kids
                         • Demographics:
                               – 18-24 years (17%)
                               – 25-34 years (30%)
                               – 35-44 years (25%)



              Is Pinterest recruiting = afraid of cold calling? @jjbuss #thq
Google+ Recruiting
                 • 90+ million users
                 • g+ button is served 5
                   billion times a day
                 • g+ users:
                     – 44% of users are single
                     – 29% female / 71% male
                     – 20% are students
                 • Avg of 6 minutes on site


                     20% of g+ users are students @jjbuss #thq
Does It Matter? YouTube.
 YouTube Stats:
   – 4 billion videos viewed, every
     day, 1 trillion is 2011
   – 24 hours of video
     uploaded, every 24 seconds
   – 2.9 billion hours a month on
     the site, 326,294 years
   – 800 million users per month
   – Auto speech recognition tech
     translates video and captions
     into 43 languages
Does It Matter? Google
                 • 3+ billion searches daily
                 • 124 languages
                 • 20% of searches are
                   local
                 • 420+ million job related
                   searches monthly
Does It Matter? SlideShare Stats
• Largest social “content”
  network
• 60 million visits a month
• 400,000 new
  presentations uploaded
  per month
• Top 200 web sites
• 110,000 “recruiting”
  documents
• LinkedIn acquired
  SlideShare last week
Does It Matter? LinkedIn Stats
• 161 million members
• 2 million company pages
• 4.2 billion searches in
  2011
• 22% of traffic from mobile
  (last week of March)
• More than 1 million
  groups
• 35% of students search
  for jobs on LI, 700%
  increase since 2010

            Last year 4.2 billion people searches were conducted on LinkedIn @jjbuss #thq
Your % Hires From LinkedIn

                      More than 20%




                         11% to 20%




                          6% to 10%




                           1% to 5%




                               Zero



                                      0%   5%   10%   15%   20%   25%   30%




              82% of recruiters have hired from LinkedIn @jjbuss #thq
All of This, In 1 Day
 294 billion emails sent
 2 million blog posts
 Social sites
    172 million visit
     Facebook
    40 million visit Twitter
    22 million visit LinkedIn
    20 million visit Google+
    17 million visit Pinterest


                     Every day more iPhones are sold than people are born @jjbuss #thq
Have We Hit It?




                  Have we hit rock bottom? @jjbuss #thq #recruiting
Does It Matter? Mobile Stats
 5.9 Billion subscribers                  Super “Social Recruiter”
 8 Trillion SMS messages             I’m following you on Twitter, I liked
  sent in 2011                        your page on Facebook and accepted
                                      your invite on LinkedIn. What else
 11+ Billion apps                    do I need to do to get an interview or
  downloaded, 1 in 4 never            some kind of response :P
  used again
 The number of mobile
  searches quadrupled in
  the last year
 8.49% of global web site
  hits come from mobile

                  Text messaging a candidate is NOT mobile recruiting @jjbuss #thq
Job Boards 2012 vs. 2010
U.S. Unique Visitors (In Thousands)
  14,000



  12,000



  10,000



   8,000

                                                                                  2010

   6,000                                                                          2012



   4,000



   2,000



      -
           Indeed   CareerBuilder             Monster           SimplyHired




                                    Indeed is the #1 most visited job site @jjbuss #thq
The Most Effective Online Source

     LinkedIn




      Indeed




CareerBuilder




    Monster




 SimplyHired



                0%   10%     20%         30%         40%         50%          60%         70%




                           60% of recruiters say LinkedIn is the #1 online source @jjbuss #thq
An Inside Look At Referrals
Re-defining Employee Referrals

     Company Size         Personal           Total Network
      (Employees)         Referrals             & Reach
         50                  250                 15,000
         100                 500                 30,000
         500                2,500               150,000
        1,000               5,000               300,000
        2,500              12,500               750,000
        5,000              25,000              1,500,000
        10,000             50,000              3,000,000
        20,000             100,000             6,000,000



         Referrals = their networks, not just “who” they know and refer @jjbuss #thq
How’s This Working For Us?
Recommendations




        Don’t use social recruiting as an excuse not to #recruit @jjbuss #thq
The #1 Social Recruiting Source
Vendors, Analysts & Experts             What Is Reality




                The #1 social recruiting tool is your mouth. Smile and dial! @jjbuss #thq
Recommended Tools
For Recruiting & Sales
Recommended Tool #1
Hachi
• Merging social graphs
• Connections from all
  networks
• Example: Path from
  Person A via LinkedIn,
  who knows Person B via
  Facebook, who knows
  Person C via Twitter
• GoHachi.com

           Check out gohachi.com @hachilabs for a great recruiting tool! @jjbuss #thq
Recommended Tool #2
Job Change Alerts
                                      • Daily Email Digest
                                      • LinkedIn Data
                                      • Job changes and
                                        transitions
                                      • Promotions
                                      • JobChangeAlerts.com




      JobChangeAlerts.com is a valuable tool for sales and recruiting pros @jjbuss #thq
Recommended Tool #3
CardMunch
                                   • Real humans, not
                                     computers
                                   • 1-Tap LinkedIn Invites
                                   • Full Text Search
                                   • Auto Image Capture
                                   • Synced Contacts
                                   • Easy “share” feature



       Still use business cards? Check out cardmunch.com #recruiting! @jjbuss #thq
Recommended Tool #4
Rapportive
•   Social CRM
•   Who is this?
•   What do they do?
•   Where are they?
•   What do my apps
    show?




             Check out rapportive.com for social CRM integration in email @jjbuss #thq
Questions?
THE                       TALENT PLATFORM

• Fastest-growing vendor of Talent Acquisition Software

• Over 1,100 clients of all industries and sizes
• One streamlined platform for all recruitment needs

• Comprehensive social media integration:




                  Want to learn more? Email: sales@icims.com.
        View an online demo: www.icims.com/demo. Call: 1-800-889-4422
Today’s Speaker – Jason Buss
                 • Connect @
                   – TalentHQ.com
                   – bussjj@gmail.com
                   – 763-360-5857 (Cell)

                          @jjbuss

                          In/jbuss

                          / jasonbuss

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Recruiting headlines and social recruiting

  • 1. Recruiting Secrets Overheard in a Dark Alley Presenter @jjbuss Hashtag #thq 1 v
  • 2. Recruiting Secrets Overheard in a Dark Alley Presenter @jjbuss Hashtag #thq Sponsored by: In partnership with:
  • 3. Control Panel Tips! • Audio Icon • How to ask a Question • Handouts on TalentHQ.com • Minimize the panel • #thq
  • 4. THE TALENT PLATFORM • Fastest-growing vendor of Talent Acquisition Software • Over 1,100 clients of all industries and sizes • One streamlined platform for all recruitment needs • Comprehensive social media integration: Want to learn more? Email: sales@icims.com. View an online demo: www.icims.com/demo. Call: 1-800-889-4422
  • 5. Recruiting Secrets Overheard in a Dark Alley Presenter @jjbuss Hashtag #thq 5 v
  • 6. Audience Demographics • 20 Countries & 49 States • # of Employees 1 to 20 21 to 50 51 to 100 101 to 250 251 to 500 501 to 1,000 1,001 to 5,000 5,001 to 10,000 10,001 + @jjbuss #thq webinar – attendees from 20 countries & 47 states
  • 7. How Tired Of Hearing About Social Recruiting Are You? Shut Up Mostly A Waste Keep It Coming 0% 10% 20% 30% 40% 50% 60% 70% Social recruiting = job pollution @jjbuss #thq
  • 8. Recent Recruiting Headlines • Facebook is the #1 recruiting source, accounting for 78% of hires • Employee referrals are the #1 recruiting source, accounting for nearly ½ of all hires • Job boards are not dead, they are alive and well – accounting for nearly 40% of all hires • Nearly 2/3 of hires found their job through “internal sources” Don’t believe the #recruiting analysts & experts @jjbuss #thq
  • 9. Let’s Get Better By.. getting antisocial Companies competing with job boards & aggregation sites for #seo@jjbuss #thq
  • 10. Online Recruiting Evolution 19% Qualified Unqualified 81% 81% of applicants don’t meet the qualifications & requirements @jjbuss #thq
  • 11. The Latest 2012 Social Media Stats
  • 12. Why Does It Matter? Twitter • 500 Million accounts • 40+ Billion tweets • 175 Million tweets a day • 70% of companies ignore complaints on twitter • 400 employees • 11 new accounts created every second, over 1 million new per day. Over 1 million twitter accounts are created every day @jjbuss #thq
  • 14. Online Job Pollution - Twitter Tens of thousands twitter accounts tweet #jobs @jjbuss #thq
  • 15. Wish It Were This Easy? Tip: Hire @charliesheen as your social recruiter @jjbuss #thq
  • 16. Your % Hires From Twitter 80% 71% 70% 60% 50% 40% 30% 25% 20% 10% 3% 1% 0% 0% Zero 1% to 5% 6% to 10% 11% to 20% More than 20% 71% of recruiters have not hired 1 person by using twitter @jjbuss #thq
  • 17. Does It Matter? Facebook Stats • #1 most visited site • 850+ million members • 31% check in once a day • Avg of 20 min per day • 2.7 billion likes per day • 100 billion connections • 20 million apps installed daily • 250 million photos daily 4 million on flickr • 425 million access via mobile
  • 18. Your % Hires From Facebook More than 20% 11% to 20% 6% to 10% 1% to 5% Zero 0% 10% 20% 30% 40% 50% 60% 70%
  • 19. Does It Matter? Pinterest Stats • 10.4 Million users, faster growth than any site – ever. • Retaining and engaging 3x better than twitter “was” • 80% of users are women, 60% have attended college, 50% have kids • Demographics: – 18-24 years (17%) – 25-34 years (30%) – 35-44 years (25%) Is Pinterest recruiting = afraid of cold calling? @jjbuss #thq
  • 20. Google+ Recruiting • 90+ million users • g+ button is served 5 billion times a day • g+ users: – 44% of users are single – 29% female / 71% male – 20% are students • Avg of 6 minutes on site 20% of g+ users are students @jjbuss #thq
  • 21. Does It Matter? YouTube.  YouTube Stats: – 4 billion videos viewed, every day, 1 trillion is 2011 – 24 hours of video uploaded, every 24 seconds – 2.9 billion hours a month on the site, 326,294 years – 800 million users per month – Auto speech recognition tech translates video and captions into 43 languages
  • 22. Does It Matter? Google • 3+ billion searches daily • 124 languages • 20% of searches are local • 420+ million job related searches monthly
  • 23. Does It Matter? SlideShare Stats • Largest social “content” network • 60 million visits a month • 400,000 new presentations uploaded per month • Top 200 web sites • 110,000 “recruiting” documents • LinkedIn acquired SlideShare last week
  • 24. Does It Matter? LinkedIn Stats • 161 million members • 2 million company pages • 4.2 billion searches in 2011 • 22% of traffic from mobile (last week of March) • More than 1 million groups • 35% of students search for jobs on LI, 700% increase since 2010 Last year 4.2 billion people searches were conducted on LinkedIn @jjbuss #thq
  • 25. Your % Hires From LinkedIn More than 20% 11% to 20% 6% to 10% 1% to 5% Zero 0% 5% 10% 15% 20% 25% 30% 82% of recruiters have hired from LinkedIn @jjbuss #thq
  • 26. All of This, In 1 Day  294 billion emails sent  2 million blog posts  Social sites  172 million visit Facebook  40 million visit Twitter  22 million visit LinkedIn  20 million visit Google+  17 million visit Pinterest Every day more iPhones are sold than people are born @jjbuss #thq
  • 27. Have We Hit It? Have we hit rock bottom? @jjbuss #thq #recruiting
  • 28. Does It Matter? Mobile Stats  5.9 Billion subscribers Super “Social Recruiter”  8 Trillion SMS messages I’m following you on Twitter, I liked sent in 2011 your page on Facebook and accepted your invite on LinkedIn. What else  11+ Billion apps do I need to do to get an interview or downloaded, 1 in 4 never some kind of response :P used again  The number of mobile searches quadrupled in the last year  8.49% of global web site hits come from mobile Text messaging a candidate is NOT mobile recruiting @jjbuss #thq
  • 29. Job Boards 2012 vs. 2010 U.S. Unique Visitors (In Thousands) 14,000 12,000 10,000 8,000 2010 6,000 2012 4,000 2,000 - Indeed CareerBuilder Monster SimplyHired Indeed is the #1 most visited job site @jjbuss #thq
  • 30. The Most Effective Online Source LinkedIn Indeed CareerBuilder Monster SimplyHired 0% 10% 20% 30% 40% 50% 60% 70% 60% of recruiters say LinkedIn is the #1 online source @jjbuss #thq
  • 31. An Inside Look At Referrals
  • 32. Re-defining Employee Referrals Company Size Personal Total Network (Employees) Referrals & Reach 50 250 15,000 100 500 30,000 500 2,500 150,000 1,000 5,000 300,000 2,500 12,500 750,000 5,000 25,000 1,500,000 10,000 50,000 3,000,000 20,000 100,000 6,000,000 Referrals = their networks, not just “who” they know and refer @jjbuss #thq
  • 34. Recommendations Don’t use social recruiting as an excuse not to #recruit @jjbuss #thq
  • 35. The #1 Social Recruiting Source Vendors, Analysts & Experts What Is Reality The #1 social recruiting tool is your mouth. Smile and dial! @jjbuss #thq
  • 37. Recommended Tool #1 Hachi • Merging social graphs • Connections from all networks • Example: Path from Person A via LinkedIn, who knows Person B via Facebook, who knows Person C via Twitter • GoHachi.com Check out gohachi.com @hachilabs for a great recruiting tool! @jjbuss #thq
  • 38. Recommended Tool #2 Job Change Alerts • Daily Email Digest • LinkedIn Data • Job changes and transitions • Promotions • JobChangeAlerts.com JobChangeAlerts.com is a valuable tool for sales and recruiting pros @jjbuss #thq
  • 39. Recommended Tool #3 CardMunch • Real humans, not computers • 1-Tap LinkedIn Invites • Full Text Search • Auto Image Capture • Synced Contacts • Easy “share” feature Still use business cards? Check out cardmunch.com #recruiting! @jjbuss #thq
  • 40. Recommended Tool #4 Rapportive • Social CRM • Who is this? • What do they do? • Where are they? • What do my apps show? Check out rapportive.com for social CRM integration in email @jjbuss #thq
  • 42. THE TALENT PLATFORM • Fastest-growing vendor of Talent Acquisition Software • Over 1,100 clients of all industries and sizes • One streamlined platform for all recruitment needs • Comprehensive social media integration: Want to learn more? Email: sales@icims.com. View an online demo: www.icims.com/demo. Call: 1-800-889-4422
  • 43. Today’s Speaker – Jason Buss • Connect @ – TalentHQ.com – bussjj@gmail.com – 763-360-5857 (Cell) @jjbuss In/jbuss / jasonbuss

Editor's Notes

  1. \\
  2. The next question we asked you was what percentage of your hires were coming through facebook? You’ll see here the results are fairly similar to twitter.HILLARY ADVANCE SLIDE