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Strategic marketing benefits for home sellers
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2. 10 Points Strategic Marketing = Benefits For You Buyer’s agent may work with the right buyer for your home. We have right tools to attract these agents to your property. You get a higher chance to sell the house. Easy to schedule – easy to show. You get the calls regarding the showings from one number. You get a timely feedback from buyer’s agents. Your safety is our priority. Only authorized showings are allowed at your property . Efficient marketing to REALTORS ® We market your house via NEOHREX – the biggest MLS system in the United States. We invite the most active area agents to the Broker’s Open House. We do direct mail and e-mail campaign to inform the most active agents in the area about new listing, any changes or incentives. We use Centralized Showing System for scheduling and follow-up services. We use Electronic lock boxes for agents’ access to the property 5 You have a chance to record your warm and emotional story about the house and attract the right potential buyer. You make sure that none of the callers lost in miscommunication. Call Capture System: 24/7 Free 877-770-5551 hotline We use highly efficient call capture system with specifically designed extension for your property. All calls are captured and returned. Every buyer gets Attention from our agents. 4 Yard signs and info flyers on the front lawn attract more potential buyers who have no objections about the location or exterior features as they’ve already driven by your property. Home Marketing Package We will design, print and distribute flyers and brochures about your home. We will place yard signs and info boxes with flyers at the home (as allowed by homeowners associations). 3 Dedicated web site helps promote Your property 24/7 to 90 % of all homebuyers. You get more motivated potential buyers at your home. That’s a great qualification sorting tool: we minimize a number of “just lookers” by letting them look at the house on-line. Dedicated Property Website and Virtual Tour Your home will have its own website (like www.PepperPikeHome.com ). This website will include photos, a video tour, an in depth description of your home, information about your neighborhood, and more. The virtual tour will be uploaded to the local Multiple Listing Service and Realtor.com, as well as all company and agent websites 2 You have only one chance to make a first impression. 80 % of Buyers are looking ONLY at the listings with multiple photos. Well prepared, staged houses gets offers at first few weeks on the market. Pre-marketing Activities Recommendations on how to prepare home for sale. Staging if necessary. Photography of the house for future marketing 1
3. 10 Points Strategic Marketing = Benefits For You You will keep informed during the whole process. You will not worry about coordination and communication with different people who may want to see your house. You get trained experienced negotiator on your side. Your best interests are our main priority. As a result, You will get the best offer and a smooth transaction. You will get a smooth move to your next place. Customer Service We provide a full range of brokerage services to make the selling process move smoothly. · Coordinate home showings and request feedback from showing agents and prospective buyers · Provide written bi-weekly market update reports · Receive and transmit all offers, assist in offer negotiation · Coordinate and attend inspections · Assist in repair negotiations · Coordinate repairs · Coordinate preparation of closing documents · Review Settlement Statement (HUD-1) · Attend closing You don’t worry that we miss the potential buyers from Russian community or from the still large community of the Plain Dealer readers. Efficient Newspaper Ad We still do some newspaper Ad: The Plain Dealer, Russian newspapers Your house will showcase, more chance for you to get an offer from qualifies buyer Open Houses We believe that Open Houses attract more attention of the potential buyers to your property You will get more targeted audience attracted tou your property by our long lasting, meticulously designed on-line marketing strategy. Your house gets the right attention from targeted prospects. Online Marketing Campaign We will market your home via multiple social networks and blogs Twitter.com Faceboor.com LinkedIn.com PluggedInCleveland.com ClevelandRealtyBlog.com ActiveRain.com 7 90% buyers start their house search on-line. We make sure that they will not miss your house. It will be everywhere where potential buyers may be. Your property gets a maximum exposure. Your listing will be found on my personal website long before you will be found on Big Name’s and no buyer has ever said to me that they would not go into a house that was not listed by a major brand….they do not care! Online Advertising We will market your home online using multiple Internet resources: www.Local-n-Global.com www.ActiveRain.com www.Realtor.com www.Trulia.com www.Zillow.com www.GoogleBase.com www.Yahoo.RealEstate.com www.YouTube.com And more… 6