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Knowledge. Collaboration. Opportunity.
The BlackBerry Platform
Tyler Lessard
Vice President, BlackBerry Alliances & Developer Relations
Research In Motion
The Enterprise of the Future
Mobility as an Opportunity for Impact
Access and productivity
Mobilizing your infrastructure
People leveraging technology Technology empowering people
Action and enablement
Infrastructure for mobility
Goal: Deliver a transformative user experience that doesn’t
compromise security or strain networks and systems
Integrated Mobility: A complete messaging, collaboration,
workflow and content experience that transforms behavior
Through Integrated Mobility
Desktop (email/PIM) Real Time Collaboration
Intranet/Web Services Voice Systems
IBM® Lotus®
Sametime®Microsoft® ExchangeIBM® Lotus® Notes®
QuickrIBM® Lotus®
Connections
Novell® GroupWise® Novell® GroupWise®
Messenger
BlackBerry Enterprise Solution
Mobility in the Enterprise Today
Mobility in the Enterprise Today
Email & Collaboration
Voice Services
Stage 1
Messaging and
Collaboration
Learning Management System
Forms and Data Collection
Mobility in the Enterprise Today
Document Management System
Email & Collaboration
Voice Services
Stage 1
Messaging and
Collaboration
Intranet & Enterprise Portal
Stage 2
Access and Business
Productivity
Business Intelligence Reporting
Learning Management System
Sales Force Automation
Forms and Data Collection
Mobility in the Enterprise Today
Document Management System
Field Force Automation / Job Dispatch
Line of Business Applications
Industry-Specific Applications
Email & Collaboration
Voice Services
Stage 1
Messaging and
Collaboration
Intranet & Enterprise Portal
Stage 2
Access and Business
Productivity
Business Intelligence Reporting
Workflow and Approvals
Stage 3
Redefining Business
with Mobility
Learning Management System
Sales Force Automation
Forms and Data Collection
Mobility in the Enterprise Today
Document Management System
Field Force Automation / Job Dispatch
Line of Business Applications
Industry-Specific Applications
Email & Collaboration
Voice Services
Intranet & Enterprise Portal
Business Intelligence Reporting
Workflow and Approvals
BlackBerry Solution
BlackBerry Enterprise Server
Messaging, PIM, Collaboration, Administration
Mobile Voice System
Desk Phone & PBX Extension
Mobile Application Platform
Java, Web, Connection Services, Security
Partner Ecosystem
Third Party Applications & Middleware
The Enterprise Mobility OpportunityBlackBerry Enterprise Server
BlackBerry Enterprise
Server v5.0
• Security
• Administration
• Scalability
• Resiliency
• Manageability
• Messaging
• Collaboration
• App Management
• Enterprise Voice
BlackBerry Mobile Voice System
• Offline and Online Apps
• Always-0n Environment with Event Listening
• Rich Native App Integration (Email, PIM, etc.)
• Rich Audio and Video Support
• Location-based Services
• Bluetooth 2.0 with Peripheral Hardware Partners
• Seamless Secure Connectivity to Intranet
• Support for Secure Push Data Services
• HTML 4.01, XHTML 1.1
• JavaScript 1.5
• CSS 2.1
• AJAX, DOM L2
• Seamless Secure Connectivity to Intranet
• Securely Push Data to Browser
• Support for Gears and SQLite in BlackBerry v5.0
• Coming in 2010: WebKit, Flash 10
Web Application Platform
Build for the NEW BlackBerry Browser
Java Application Platform
Robust platform for custom Java apps
New BlackBerry Widget Platform
HTML, JavaScript, CSS || Always-on, Push Data, Offline/Online || LBS, SQLite, Native App Integration
BlackBerry Mobile Application Platform
BlackBerry Application Partners
• Sales Force Automation
• Field Force Automation
• Business Intelligence
• Workflow & Approvals
• Document Management
• Enterprise Voice
• Financial Services
• Professional Services
• Government
• Law Enforcement
• Health Care
• Retail & Wholesale
• IT Systems Management
• SMB Solutions
End-to-end solutions driven by ROI
• Customized on-device applications
• Server-side middleware for back-end integration
• Reliable data synchronization, always-on delivery
BlackBerry Application Partners
• Games & Entertainment
• Music & Audio
• Video & TV
• News, Weather & Sports
• Maps & Navigation
• Travel & Hospitality
• Social Networking
• Personal Finance
• Business Productivity
• Health & Wellness
• Utilities
• Home Automation
• E-Commerce
• Themes & Personalization
Transforming the User Experience
• Personal entertainment and social networking
• Productivity solutions: Time & Expense, Travel, Etc.
• 1000’s of apps available at BlackBerry App World
BlackBerry App World
Are your customers, clients or partners using BlackBerry?
Mobile Banking >> Immediacy, Notifications, Empowerment
Insurance >> Knowledge Access, Reporting, Engagement
Health Care >> Reporting, Tracking, Alerts, Immediacy
Government >> Newsletters, Tips, Alerts, Action
Financial Services >> Portfolio Monitoring, Tips, Trends, Knowledge
DIRECT CHANNEL with customers and partners
PERSONALIZED, contextualized services on their hip
DAILY interaction via content services and interactivity
www.blackberry.com/appworld
New Generation of Personal Computing
The Enterprise of the Future
Empowering people Integrated Mobility
Thank you.
Enjoy the event.

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Keynote lessard

  • 1. Knowledge. Collaboration. Opportunity. The BlackBerry Platform Tyler Lessard Vice President, BlackBerry Alliances & Developer Relations Research In Motion
  • 2. The Enterprise of the Future
  • 3. Mobility as an Opportunity for Impact Access and productivity Mobilizing your infrastructure People leveraging technology Technology empowering people Action and enablement Infrastructure for mobility
  • 4. Goal: Deliver a transformative user experience that doesn’t compromise security or strain networks and systems Integrated Mobility: A complete messaging, collaboration, workflow and content experience that transforms behavior Through Integrated Mobility
  • 5. Desktop (email/PIM) Real Time Collaboration Intranet/Web Services Voice Systems IBM® Lotus® Sametime®Microsoft® ExchangeIBM® Lotus® Notes® QuickrIBM® Lotus® Connections Novell® GroupWise® Novell® GroupWise® Messenger BlackBerry Enterprise Solution
  • 6. Mobility in the Enterprise Today
  • 7. Mobility in the Enterprise Today Email & Collaboration Voice Services Stage 1 Messaging and Collaboration
  • 8. Learning Management System Forms and Data Collection Mobility in the Enterprise Today Document Management System Email & Collaboration Voice Services Stage 1 Messaging and Collaboration Intranet & Enterprise Portal Stage 2 Access and Business Productivity Business Intelligence Reporting
  • 9. Learning Management System Sales Force Automation Forms and Data Collection Mobility in the Enterprise Today Document Management System Field Force Automation / Job Dispatch Line of Business Applications Industry-Specific Applications Email & Collaboration Voice Services Stage 1 Messaging and Collaboration Intranet & Enterprise Portal Stage 2 Access and Business Productivity Business Intelligence Reporting Workflow and Approvals Stage 3 Redefining Business with Mobility
  • 10. Learning Management System Sales Force Automation Forms and Data Collection Mobility in the Enterprise Today Document Management System Field Force Automation / Job Dispatch Line of Business Applications Industry-Specific Applications Email & Collaboration Voice Services Intranet & Enterprise Portal Business Intelligence Reporting Workflow and Approvals BlackBerry Solution BlackBerry Enterprise Server Messaging, PIM, Collaboration, Administration Mobile Voice System Desk Phone & PBX Extension Mobile Application Platform Java, Web, Connection Services, Security Partner Ecosystem Third Party Applications & Middleware
  • 11. The Enterprise Mobility OpportunityBlackBerry Enterprise Server BlackBerry Enterprise Server v5.0 • Security • Administration • Scalability • Resiliency • Manageability • Messaging • Collaboration • App Management • Enterprise Voice
  • 13. • Offline and Online Apps • Always-0n Environment with Event Listening • Rich Native App Integration (Email, PIM, etc.) • Rich Audio and Video Support • Location-based Services • Bluetooth 2.0 with Peripheral Hardware Partners • Seamless Secure Connectivity to Intranet • Support for Secure Push Data Services • HTML 4.01, XHTML 1.1 • JavaScript 1.5 • CSS 2.1 • AJAX, DOM L2 • Seamless Secure Connectivity to Intranet • Securely Push Data to Browser • Support for Gears and SQLite in BlackBerry v5.0 • Coming in 2010: WebKit, Flash 10 Web Application Platform Build for the NEW BlackBerry Browser Java Application Platform Robust platform for custom Java apps New BlackBerry Widget Platform HTML, JavaScript, CSS || Always-on, Push Data, Offline/Online || LBS, SQLite, Native App Integration BlackBerry Mobile Application Platform
  • 14. BlackBerry Application Partners • Sales Force Automation • Field Force Automation • Business Intelligence • Workflow & Approvals • Document Management • Enterprise Voice • Financial Services • Professional Services • Government • Law Enforcement • Health Care • Retail & Wholesale • IT Systems Management • SMB Solutions End-to-end solutions driven by ROI • Customized on-device applications • Server-side middleware for back-end integration • Reliable data synchronization, always-on delivery
  • 15. BlackBerry Application Partners • Games & Entertainment • Music & Audio • Video & TV • News, Weather & Sports • Maps & Navigation • Travel & Hospitality • Social Networking • Personal Finance • Business Productivity • Health & Wellness • Utilities • Home Automation • E-Commerce • Themes & Personalization Transforming the User Experience • Personal entertainment and social networking • Productivity solutions: Time & Expense, Travel, Etc. • 1000’s of apps available at BlackBerry App World
  • 16. BlackBerry App World Are your customers, clients or partners using BlackBerry? Mobile Banking >> Immediacy, Notifications, Empowerment Insurance >> Knowledge Access, Reporting, Engagement Health Care >> Reporting, Tracking, Alerts, Immediacy Government >> Newsletters, Tips, Alerts, Action Financial Services >> Portfolio Monitoring, Tips, Trends, Knowledge DIRECT CHANNEL with customers and partners PERSONALIZED, contextualized services on their hip DAILY interaction via content services and interactivity www.blackberry.com/appworld
  • 17. New Generation of Personal Computing
  • 18. The Enterprise of the Future Empowering people Integrated Mobility