SMWi Fairfax is an independent Social Media Week taking place September 14, 2017, Capital One Headquarters, McLean, Virginia. Proudly Presented by the Fairfax County Economic Development Authority | #SMWiFX #SMWiFairfax

2. 2017 GLOBAL THEME
Imagine if human beings were removed from the equation.
How would businesses and organizations connect with
customers and community members?
Social Media Week’s Global Theme for 2017 is “Language
and the Machine”—focusing on the ways technology
and algorithms are transforming how we connect and
communicate. Software is eating our words. New elements
of language are rapidly emerging, including GIFs, emojis,
online video and voice commands. How will language and
communication continue to evolve in the future?
WHY FAIRFAX COUNTY
The Washington, D.C., area is home to more than 190,000
workers in creative and digital media occupations. Fairfax
County, Virginia, is at the hub of this dynamic community
of fast-growing start-ups and innovative established firms,
including the headquarters of eight Fortune 500 companies
and 158 Inc. 5000 companies. One in four jobs in Fairfax
County is technology-oriented, with businesses spanning
the landscape of digital media, data analytics, information
technologies and cybersecurity.
BENEFITS
SMW is a worldwide phenomenon boasting 70,000 annual
attendees, more than 80 percent of whom are 21 to 35 years
old. SMWi Fairfax is the ideal opportunity to connect with
millennials and the next generation of tech and start-up
innovators. The success of SMWi will put Fairfax County on
the social media map with SMW’s other independent and
official host cities around the world, from Los Angeles and
Chicago, to Hamburg and Copenhagen.
SOCIAL MEDIA WEEK IS
MORE THAN AN EVENT; IT’S
A MOVEMENT. SUCH AN
INNOVATIVE EVENT WILL MOVE
US FORWARD FASTER AND
MORE EFFECTIVELY THAN
TRADITIONAL EVENT SILOS.
-CRAIG HEPBURN
GLOBAL DIRECTOR OF SOCIAL MEDIA, NOKIA
AUDIENCE & COMPANY MATCHES
The SMW community is comprised of senior marketers, founders,
entrepreneurs, influencers and digitally connected consumers who
thrive in the hyper-connected world and push the boundaries of
the status quo. Companies in Fairfax County and the Washington,
D.C., metro area that especially fit this year’s global theme include:
Surefire Social, Urgent.ly, Yext, Cisco, General Dynamics, Google,
HP, IBM, Microsoft, AT&T, Sprint, Time Warner, Verizon, Intel
Security, Oracle, f5, Amazon Web Services, and Salesforce.
GET INVOLVED
Want to volunteer, become a sponsor or a speaker at SWMi
Fairfax? Please email us at SocialMedia@SMWiFairfax.com to
set up a meeting. For all sponsorship, partnership, event and
speaker submissions, or to inquire about volunteering, please
complete the form at smwifairfax.com/ContactUs.
The Fairfax County Economic Development Authority
(FCEDA) promotes Fairfax County as one of the world’s
premier business centers. For more about the FCEDA,
please visit fairfaxcountyeda.org.
#SMWiFairfax
socialmedia@smwifairfax.com
SPONSORSHIP: radler@fceda.org
MEDIA CONTACT: afogg@fceda.org
WANT TO BE A SMWi INSIDER?
SOCIAL MEDIA WEEK INDEPENDENT FAIRFAX
8300 Boone Boulevard, Suite 450
Tysons Corner, Virginia 22182
+1 703-790-0600
SEPTEMBER 14TH, 2017