The president and CEO of SomaComm, a marketing agency with a dispersed staff across the US, was looking for a cost-effective office solution without long-term leases. SomaComm partnered with Regus to establish virtual offices in Dallas and New York City, providing dedicated phone numbers and flexible access to office space. This allows the agency to have a professional address while avoiding costs associated with leasing empty offices.

1. An agency’s Virtual Office.
A space without the waste.
CLIE NT
SomaComm is a Dallas-based agency that provides integrated communications
services, partnering with brands to develop strategies and implement campaigns. The
company supports clients in brand building, media outreach, product launches, social
media, events and promotions, corporate communications and creative design.
The company operates with a staff that’s dispersed from coast to coast. Since the
founding of the company, president and CEO James Shackelford has seen steady
growth and success as he serves clients in banking, entertainment, insurance,
“The staff at SomaComm is technology, publishing, and professional services.
dispersed throughout the
country. I travel a ton, and I
don’t want to waste money CHALLENGE
on office space that sits Shackelford started SomaComm from a home office, but after three months the
empty for days at a time. company was producing a healthy revenue stream, and he needed to find office
As a Virtual Office customer, space that matched its image.
I get access to just enough
office space that it allows While Shackelford resides in Dallas, most of his clients – and his staff – aren’t
me to be productive and based there.
avoid waste.”
With team members in New York, on the West Coast, and elsewhere, Shackelford didn’t
want to sign long-term office leases for his remote workers.
— James Shackelford
President and CEO SOLUTION
SomaComm SomaComm contacted Regus to set up a Virtual Office as a cost-efficient solution. The
Crescent, located in Uptown Dallas, became the company’s new address. SomaComm
now has a high-profile address with the additional benefits that Regus offers: a
dedicated local phone number answered by Regus staff and access to monthly private
2 Regus Virtual Offices: office space.
Dallas and New York City
“The staff at the Crescent answers my calls and routes them to me no matter where
I am. From a business perspective, it’s been a great tool for us. Having a premier
Fast-Growing address gives more stability to your company’s brand,” Shackelford said.
Marketing Agency
Regus now provides SomaComm with its latest location on Broadway in New York.
1200 locations | 550 cities | 95 countries

2. With a global network spanning
550 cities and over 95 countries,
we are the world’s largest
provider of flexible workspace.
Regus workplace solutions is dedicated to helping global organizations realize the
full potential offered by alternative working models. In short, we help enable radical
transformations in the way organizations do business.
With a global network spanning 550 cities and over 95 countries, we are the world’s
largest provider of innovative workplace solutions. And by tailoring these solutions
to our customers’ needs, we enable them to grow revenues, reduce costs, increase
profitability, become more agile, and provide great working environments for their
people.
The world of business is changing, and so are the ways businesses work. Organizations
are under pressure to do more than improve efficiency — they must increase
productivity with fewer resources.
With Regus you can...
• Reduce infrastructure costs up to 60% and remove leases from your balance sheet
• Establish an instant presence in new markets
• Empower your people, reduce their commutes, and increase their productivity
• Provide globally consistent standards for your distributed workforce
• Create great working environments for your people to collaborate and work
more effectively
• Enable professional mobile working practices, wherever your people are
This is why most Fortune 500 and FTSE 500 businesses are Regus customers.
1200 locations | 550 cities | 95 countries