Grupo Balmaseda is a full service executive recruiting and marketing consulting firm specializing in the U.S. Hispanic/Latino market. The firm has a dual practice of executive recruiting and marketing consulting to help clients diversify their workforce, broaden their consumer appeal to Latinos, and increase spending with minority-owned businesses. The firm's managing director, Rene Balmaseda, has over 25 years of experience in executive recruiting, marketing, and building businesses that target the U.S. Hispanic/Latino population.

1. ©2004-10 Grupo Balmaseda. All rights reserved. HISPANIC / LATINO EXECUTIVE RECRUITING & MARKETING CONSULTING

2. WHAT WE WILL COVER IN THIS PRESENTATION SUMMARY OF GRUPO BALMASEDA WHAT CAN GRUPO DO FOR YOUR COMPANY? WE ARE SPECIALISTS IN HISPANIC / LATINO RECRUITING PROCESS GRUPO’S DUAL BASED BUSINESS MODEL GRUPO’S UNIQUE APPROACH SOME OF OUR REPRESENTATIVE CLIENTS GRUPO BALMASEDA IN DEPTH OUR MANAGING DIRECTOR PUBLISHED ARTICLES MBE CERTIFICATE CONTACT US

3. ©2004-10 Grupo Balmaseda. All rights reserved. WE ARE SPECIALISTS IN Hispanic / Latino Executive Recruiting HR Diversity Consulting Supplier Diversity Consulting Marketing Consulting Services

7. GRUPO’S UNIQUE APPROACH

8. RECRUITING MAPPING TOOLS Sample 1 ©2004-10 Grupo Balmaseda. All rights reserved.

9. Sample 2 RECRUITING MAPPING TOOLS ©2004-10 Grupo Balmaseda. All rights reserved.

10. Sample 3 RECRUITING MAPPING TOOLS ©2004-10 Grupo Balmaseda. All rights reserved.

11. GRUPO’S UNIQUE APPROACH Executive Recruiting Process ©2004-10 Grupo Balmaseda. All rights reserved.

12. Grupo Balmaseda Capabilities Grupo Balmaseda Has a dual consulting practice: Executive Recruiting & Marketing Consulting. Both specialize exclusively in the booming U.S. Hispanic / Latino market and Latin America. Latino Executive Recruiting Diversity is a strategic component for winning the competition for market share. The right mix of human resources drives company toward attaining its goals. Grupo Balmaseda represents the most qualified Hispano / Latino candidates in their fields. GRUPO BALMASEDA ©2004-10 Grupo Balmaseda. All rights reserved.

13. Grupo Balmaseda has a dual consulting practice: Executive Recruiting and Marketing Consulting. Both specialize in the booming U. S. Hispanic / Latino market. We excel in helping a firm identify the critical Latino human capital that will enhance its workforce diversity and in human resources and marketing consulting that will broaden your consumer base and top line revenues. Make Grupo Balmaseda your first choice for executive recruiting and marketing consulting - over 25 years of expertise in most industry and functional areas. GRUPO´S UNIQUE APROACH ©2004-10 Grupo Balmaseda. All rights reserved.

14. CLIENTS Some of the firms for whom the Managing Director has provided consulting services over the past 14 years

15. DESCRITION OF GRUPO Full service U.S. Hispanic/Latino Executive Recruiting and marketing Consulting firm. The firm´s dual consulting practice seeks to work with companies with a particular emphasis in talent acquisition. We often get involved in an organization´s human resources, ethnic, multi-cultural, and marketing team. We strive to achieve three objectives with a client: diversify its work force, broaden consumer appeal – get more Latinos to use their brands, and increase the amount spent with MBE´s through supplier diversity at all levels and divisions of the organization. We excel at assisting a firm identify the critical Latino human capital to enhance Diversity. Our strength in Marketing Consulting is to complement a firm´s brand(s) and ensure creative cohesion and brand consistency in all Hispanic communications both in print, design and web sites. We are an extension of an existing organization and its external resources. ©2004-10 Grupo Balmaseda. All rights reserved. GRUPO BALMASEDA IN DEPTH

16. OUR MANAGING DIRECTOR RENE BALMASEDA Rene Balmaseda, an entrepreneur who successfully launched and rapidly grew three companies. Greene Beech Advertising, Balcorp Design, and Grupo Balmaseda, LLC a recruiting firm that focuses on diversity -- Hispanic / Latino mid to senior level searches. A unique blend of creative marketing and years of recruiting expertise distinguish Grupo. Utilizing years of marketing and advertising agency business development skills created a solid foundation for the recruiting reputation he has developed. He and his team have been involved in over 200 searches in a variety of functional areas. Three areas of recruiting expertise: health care, tourism, and telecommunications with Fortune 500 clients. Expert diversity recruiters with a singular goal to further enhance each client’s diverse workforce. Our greatest strength is finding passive diverse candidates in the Executive Latino World. Talents of an inspiring leader with a diverse recruiting team focused exclusively in diversity and specifically Latino searches. With an exclusive business portfolio assembled for over twenty years including Fortune 1000 companies, in a variety of industries coupled with his vast business experience in the Hispanic / Latino as well as other minority segments of the U.S. population, Balmaseda aims at capitalizing what has been the hallmark of his career. His unique ability to spot undiscovered talent and to react to emerging opportunities within specialized niche environments. ©2004-10 Grupo Balmaseda. All rights reserved.

17. OUR MANAGING DIRECTOR RENE BALMASEDA As Greene Beech’s CEO, Balmaseda drove business development which grew at an average rate of 57% per year and managed this Latino advertising agency that targeted multi-cultural outreach, specifically the growing Hispanic / Latino population in the US. Over the years, he became a nationally renowned expert on a broad spectrum of diversity issues with an emphasis on minority recruitment, retention, supplier diversity and human resource strategic initiatives. Greene Beech was founded with a modest investment of $10,000 and no clients. Despite the business downturn of the early 90’s, it grew rapidly. Balmaseda developed key relationships with large companies both public and privately held. During the next 14 years, Green Beech served several dozen Fortune 1000 clients, entrepreneurial start-ups, and mid-sized companies. The most successful relationship, which lasted for over nine years, was with the rapidly growing WorldCom. Green Beech completed over 1,000 assignments with billings of $4 million a year. Another company co-founded and managed by Balmaseda was Balcorp Design in Palm Beach, Florida, a consulting firm specializing in design projects. Within three years, he successfully sold it, having doubled the revenues each year.

18. OUR MANAGING DIRECTOR RENE BALMASEDA Prior to overseeing Greene Beech and Balcorp, he served as a Senior Consultant for IVI, one the largest consolidated corporate travel management consulting firms in the United States. This company controlled significant market share and penetration with Fortune 500 clients such as IBM, Bellsouth, Gould Computers, Racal Milgo, Westinghouse, Stromberg Carlson and Motorola. Under Balmaseda’s leadership, first spearheading the Florida operation and later the Southeast region, IVI opened offices in Fort Lauderdale, Tampa and Atlanta. The region was billing just under $10 million a year when he began. Thirty-four months later revenues had grown to over $27 million. During his tenure, Balmaseda also recruited, managed and retained at above industry standards a diverse team of associates. Early in his career, with mentors such as Steve Rubell, the entrepreneurial founder of Studio 54 and The Delano Hotel, and Leona Helmsley, the Queen of the Palace, Balmaseda developed an acute eye for excellence and branding. To his credit, he created and developed a guaranteed no-show program through American Express at The Helmsley Palace. In the first year, with virtually no additional expense, The Palace collected over $150,000 through the program. At the time, this was a revolutionary concept in the hospitality industry.

19. OUR MANAGING DIRECTOR RENE BALMASEDA Balmaseda has a bachelor's degree from Boston University, School of Management and completed the Advanced Management Education Program from the Kellogg Graduate School of Management, Northwestern University. He also took graduate level courses at universities in Boston and Miami. Previous Awards and Committee Appointments Demonstrating a long term commitment to diversity has enabled us to garner knowledge, insight, and numerous awards. As a result of this passion and dedicated focus to diversity, several dozen articles have been published that speak to our diversity expertise. The articles have appeared in newspapers, magazines, and trade journals which highlight both our diversity and the expertise developed by working in this niche area for over a decade. ©2004-10 Grupo Balmaseda. All rights reserved.

20. AWARDS AND COMMITTEE APPOINTMENTS Quoted, interviewed and authored 39 articles in a variety of diversity business and recruiting publications 2003 - 2010 2003 Board member, Hispanic VIVA Broward 2003 Board member, Hispanic Unity 2002 Florida SBA business of the year 2001 Vice Chair, Broward Alliance Minority Committee 2000 Board member, National Minority Council, NY, NY 1999 Business of the Year, The Vanguard Chronicle 1998 Chair, Communications Committee, National Minority Council, NY, NY 1998 National Business of the Year, National Minority Council, NY, NY 1998 Board member, Florida Regional Minority Council 1997 Chair, marketing committee, Florida Regional Minority Council 1997 Business of the Year, Florida Regional Minority Council 1996 President’s Award, Florida Regional Minority Council ©2004-10 Grupo Balmaseda. All rights reserved.

21. REFERENCE MEDIA January, 2009 >> Read full article

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23. REFERENCE MEDIA July, 2008 >> Read full article

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25. MBE CERTIFICATE ©2004-10 Grupo Balmaseda. All rights reserved.

26. United States Tampa, Boston COLOMBIA Medellín CONTACT US t. 617.314.6984 (Direct) t. 888.BALMASEDA (225.6273) [email_address] www.grupobalmaseda.com We have a presence in ©2004-10 Grupo Balmaseda. All rights reserved.